Summary
Overview
Work History
Education
Skills
Timeline
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Marisa Hill

Tampa ,FL

Summary

Enthusiastic and customer-centric training professional with extensive leadership experience in the aesthetics industry. Recognized for adeptly driving results through staff development in product knowledge, sales strategies, and enhancing the customer experience. Proven track record of crafting innovative educational assets and trainings to optimize conversion rates. Renowned for being a critical thinker, adept at tailoring training programs to meet evolving market demands and exceed company expectations.

Overview

13
13
years of professional experience

Work History

Commercial Learning Manager

Cutera
10.2021 - Current
  • Successfully designed, developed and delivered active learning Key Account Manager Training Program including 5 unit self guided independent study course including; online modules, job aids, webinars, videos and class room workshops, with focus on driving sales and improving customer experience
  • Created and developed sales driven national customer facing two-day educational workshop program for breakthrough device in the treatment of acne
  • Facilitated both internal and customer educational programs, including on stage interviews with Key Opinion Leaders designed to deliver important educational content while creating enthusiasm, driving brand messaging and promoting sales
  • Worked closely with Capital Sales, Key Accounts, Marketing and Clinical Training departments to ensure on-brand messaging tailored to driving sales and utilization during national product launch that exceeded targets by 10%

Key Account Manager

Cutera
09.2021 - 05.2022
  • Create and implement in office trainings and hands on demonstrations aligned with strategic learning outcomes and sales goals
  • Responsible for onboarding, training and development of all new consumable accounts
  • Develop analytical reports to ensure affective time management and forecast quarterly revenue
  • Drive revenue through the coupling of service and retail offerings to create practice specific protocols
  • Provide guidance on areas of opportunity to aid in success of practice such as client retention, service delivery, and reputation management to maximize their ROI
  • Monitor and provide social media marketing initiatives to accounts to maximize traffic and capture leads

Director of Practice Development

BTL Industries
10.2020 - 08.2021
  • Provided expert knowledge on the science behind BTL's technology to Key Opinion Leaders and healthcare professionals in a manner that drives excitement and promotes sales
  • Developed and implemented selling skills designed to drive revenue in the competitive body contouring landscape
  • Provided exceptional service delivery, education and council for all early adopters of new technology in a manner to help define their aesthetics department and set them apart from competition
  • Directly contributed to over 40 million dollars in gross revenue through successful onboarding and driving end user sales through training and development of each partnership site
  • Identified key areas of opportunity in marketing support and cultivate mutually beneficial partnerships to enable growth
  • Developed strategic marketing and product placement within practice to kickstart revenue and drive interest
  • Represented business at medical conferences and industry trade shows

Customer Success Manager

Cynosure
07.2019 - 10.2020
  • Contributed to bottom line profitability by generating leads of more than 2 million dollars in gross revenue annually
  • Provide field based education for all new accounts
  • Ensure success through consultative and sales training services for newly founded and established medical spas
  • Work directly with doctors and spa owners in identifying business needs and industry growth patterns to stay ahead of consumer demands

Medical Esthetician/Practice Development Manager

Bodhi Aesthetics And Wellness
10.2017 - 07.2019
  • Successful implementation of a medspa brand from conception through 1.5 million in positive net revenue at the end of the first fiscal year
  • Developed service menu, monthly promotions, membership programs and sales positioning for all services including microneedling, chemical peels, microdermabrasion, hydrafacial, dermaplaning, waxing and microblading in a medical setting
  • Drive bottom line revenue by providing education to staff on services and retail offerings
  • Provided guidance to esthetic team with focus on attaining key revenue drivers within the practice
  • Manage staffing, payroll and H.R
  • Compliance, maintained inventory levels, accounts payable and receivable
  • Support business development through social media and website development as well as in house event planning and external marketing strategies

Business Manager

Massage Envy
04.2014 - 06.2017
  • Provided training for all new policy and procedural implementations
  • Exceed sales goals for membership based massage and facial spa
  • Utilized financial reports to improve areas of focus and drive bottom line revenue
  • Build and maintain exceptionally high standard of service
  • Manage and develop staff of thirty-eight Massage Therapists and ten Front Desk Associates
  • Maintained high level of integrity and accountability while working autonomously to exceed expectations and franchise standards.
  • Created, managed and executed business plan and communicated company vision and objectives to motivate teams

Medical Esthetician

Alpha Medical
08.2011 - 05.2014
  • Developed and lead marketing plan to launch new product line
  • Created thriving aesthetics business through staff education, proper service delivery and anticipation of customers needs
  • Planned, organized, and hosted events resulting in increased revenue and loyal clientele
  • Utilized excellent verbal skills and product knowledge to ensure high conversion rate and exceptional client retention
  • Attention to detail and analytic skills aided in leading market research to increase profitability through service menu development
  • Manage service cost, adherence to department budget, and development of service delivery standards

Education

A.S - Para Medical Skin Care

Florida College of Natural Health
Maitland, FL
05.2011

Skills

  • Training and development
  • Content development
  • Presentation and public speaking
  • Strategic communications
  • Mentoring & leadership
  • Sales & revenue growth
  • Project management
  • Microsoft Office

Timeline

Commercial Learning Manager

Cutera
10.2021 - Current

Key Account Manager

Cutera
09.2021 - 05.2022

Director of Practice Development

BTL Industries
10.2020 - 08.2021

Customer Success Manager

Cynosure
07.2019 - 10.2020

Medical Esthetician/Practice Development Manager

Bodhi Aesthetics And Wellness
10.2017 - 07.2019

Business Manager

Massage Envy
04.2014 - 06.2017

Medical Esthetician

Alpha Medical
08.2011 - 05.2014

A.S - Para Medical Skin Care

Florida College of Natural Health

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Marisa Hill