Marisol Muñoz Rodriguez
LONGBRANCH,USA
Summary
Resourceful Sales and Marketing Associate known for high productivity and efficient task completion. Specialize in strategic planning, market analysis, and customer relationship management. Excel in communication, teamwork, and adaptability, leveraging these skills to meet and exceed sales targets while fostering strong client relationships.
Overview
11
11
years of professional experience
Work History
Sales and Marketing Associate
Creative Displays & Designs
Tinton Falls, NJ
01.2025 - Current
- Develop and execute integrated trade and digital marketing campaigns aligned with seasonal promotions and sales objectives.
- Managed monthly marketing calendars and coordinated email campaigns, e-blasts, and social media content to ensure timely delivery and alignment with promotional goals.
- Generated qualified B2B leads and nurtured relationships through CRM follow-up to enhance conversion rates.
- Partnered with sales leadership to identify growth opportunities and strengthen customer relationships, contributing to expansion of wholesale accounts.
- Create high-quality promotional materials, product photography, graphics, website updates, and sales collateral using Canva, Adobe Creative Suite, Lightroom, and AI tools.
- Leverage AI image generation and editing tools to produce on-brand, professional visuals efficiently.
- Analyzed campaign performance and customer engagement metrics to refine marketing strategies and enhance overall return on investment.
Freelance Community Manager & Content Creator
Ramos Refrigeration & SM Furniture
01.2024 - 01.2025
- Led content strategy and community management across social media platforms, enhancing audience interaction and loyalty.
- Led content strategy and community management across social media platforms, fostering audience engagement and loyalty.
- Planned and published content calendars to enhance audience engagement and elevate brand awareness.
- Monitored analytics, delivering actionable insights that optimize content performance.
- Delivered freelance services to diverse clients
Trade Marketing Analyst
Whirlpool
San Juan, PR
01.2023 - 01.2024
- Executed national trade marketing initiatives with key retail partners, increasing brand visibility and engagement.
- Collaborated with sales, marketing, and merchandising teams to drive successful retail activations and product launches.
- Conducted market research and competitive analysis to identify opportunities.
- Supported promotional planning, trade communications, and toolkit development to streamline marketing efforts.
- Assisted with promotional planning, trade communications, and toolkit development.
Trade Marketing Assistant
Hershey's
Bayamón, PR
01.2022 - 01.2023
- Coordinated and executed promotional campaigns that increased retail sales.
- Coordinated and executed promotional campaigns aligned with retail sales objectives.
- Tracked campaign KPIs and reported results to inform future product launches.
- Collaborated cross-functionally to enhance execution of promotional campaigns.
Admissions Officer
NUC University
San Juan, PR
01.2016 - 01.2020
- Managed inbound student leads and guided prospective students through enrollment, contributing to increased enrollment rates.
- Coordinated documentation and facilitated enrollment processes for prospects, ensuring timely completion and smooth onboarding.
- Engaged with prospects to coordinate documentation and streamline enrollment processes, enhancing student readiness.
Education
Bachelor of Science - Digital Marketing
NUC University
San Juan, PRAssociate of Applied Business Administration -
NUC University
San Juan, PRSkills
- Digital marketing strategy
- MARKETING & CRM
- HubSpot CRM
- Google Analytics
- Meta Business Suite
- Digital Content Strategy
- Campaign & Performance Analytics
- Adobe Creative Suite
- Adobe Lightroom
- CapCut
- Microsoft Excel (Advanced)
- ANALYTICS & DATA
- Microsoft Office Suite
- Google Workspace
- PRODUCTIVITY
LANGUAGES
English, Spanish (Bilingual)
Timeline
Sales and Marketing Associate
Creative Displays & Designs
01.2025 - Current
Freelance Community Manager & Content Creator
Ramos Refrigeration & SM Furniture
01.2024 - 01.2025
Trade Marketing Analyst
Whirlpool
01.2023 - 01.2024
Trade Marketing Assistant
Hershey's
01.2022 - 01.2023
Admissions Officer
NUC University
01.2016 - 01.2020
Bachelor of Science - Digital Marketing
NUC University
Associate of Applied Business Administration -
NUC University