Highly motivated professional with 33 years of entrepreneurial and management experience. Skillfully creates and maintains professional and loyal relationships with co-workers, staff and clients while managing administrative and sales employees.
Overview
45
45
years of professional experience
Work History
Store Owner
Home Stars, Inc.
Denver, CO
01.2002 - 05.2024
Developed and implemented strategic business plans to increase company profitability.
Created and maintained relationships with key stakeholders, including customers, suppliers, government agencies, and other industry partners.
Overseen the daily operations of the organization and ensured compliance with applicable laws and regulations.
Directed long-term research initiatives to identify new markets for growth opportunities.
Assessed financial performance of the organization on a regular basis and identified areas for improvement.
Recruited, trained, mentored, and managed employees at all levels within the organization.
Analyzed market trends and customer data to inform decision-making processes.
Negotiated contracts with vendors to secure competitive pricing for goods or services.
Cultivated relationships with external organizations to build partnerships that benefited both parties.
Monitored budgetary expenditures across multiple departments to ensure fiscal responsibility.
Reviewed current systems and processes regularly for potential improvements or upgrades.
Introduced innovative approaches that improved efficiency while reducing costs.
Developed strategies for improving customer service standards throughout the company.
Hired, trained and mentored 13 staff members to maximize productivity.
Exceeded sales goals through upselling and cross-selling within existing client base as well as strategically attracting new business.
Improved profitability by accurately maintaining P&L to meet prime fiscal responsibility.
Promoted brand awareness by increasing market penetration across social media markets.
Optimized supply chain to reduce materials costs and improve distribution.
Increased company revenue by 100% within first year.
Owner
Deck Stars
Denver, CO
03.1998 - 11.2001
Developed and implemented strategies to meet sales quotas.
Analyzed customer feedback to identify areas of improvement in product offerings.
Gathered data on competitors' pricing, products, and promotional activities.
Maintained accurate records of customer interactions and transactions.
Conducted market research to identify industry trends and customer needs.
Resolved customer complaints promptly and efficiently.
Provided personalized service to build relationships with customers.
Assisted customers in selecting appropriate products or services for their needs.
Advised customers on the latest product features and benefits.
Monitored inventory levels and placed orders as needed.
Compiled reports on sales activity, progress towards goals, and other metrics.
Educated customers about products and services offered by the company.
Created presentations that showcased company's capabilities and offerings.
Developed pricing proposals tailored to individual client requirements.
Sparked social conversations with customers to provide friendly atmosphere and smooth shopping experience.
Answered product questions with up-to-date knowledge of sales and promotions.
Presented products and services to prospective and existing customers to meet client needs.
Developed customized sales techniques to successfully sell and upsell services to new and existing clients.
Demonstrated product features to align with customer needs.
Improved overall customer purchasing experiences to promote steady revenue.
Created successful strategies to develop and expand customer sales.
Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
Listened to customer needs to identify and recommend best products and services.
Identified customer needs by asking questions and advising on best solutions.
Greeted and assisted customers to foster positive experiences.
Produced sales documents, finalized deals and filed records.
Drove sales of company products and services by meeting with customers using strategic and organized approach.
Increased profitability and revenue by generating $900,00 in sales.
Recruited, hired and trained new hires to optimize profitability.
Division Manager
Vector Marketing Corporation
Denver, CO
01.1986 - 03.1996
Developed and implemented division strategies to maximize productivity and profitability.
Created and maintained budget for departmental operations, including personnel costs, materials, equipment and supplies.
Managed a team of 15+ staff members in the division, providing guidance and direction on day-to-day activities.
Ensured compliance with company policies and procedures within the division.
Monitored division performance against goals, objectives, budgets, plans, programs and initiatives.
Identified areas of improvement in operational processes or systems to increase efficiency and effectiveness.
Collaborated with other departments and divisions to coordinate activities related to projects or initiatives across the organization.
Organized meetings between senior executives and key stakeholders within the division.
Developed comprehensive reports outlining progress towards meeting strategic objectives.
Participated in ongoing professional development activities such as conferences and seminars.
Facilitated communication between all levels of management throughout the division.
Supervised and facilitated team meetings to alleviate issues and challenges stalling progress of transformation projects.
Coached, developed and motivated team to achieve revenue goals.
Reviewed operational records and reports to project sales and determine profitability.
Developed and significantly grew assigned territory 200% within first year.
Supported sales team members to drive growth and development.
Oversaw regional and local sales managers and staff.
Mentored and internally promoted successful company sales and account management staff into leadership positions to drive company growth.
Gained market share in new sales performance through aggressive team training.
Built sales forecasts and schedules to reflect desired productivity targets.
Sales Associate
Sunshine Company
Huntington Beach
05.1979 - 11.1985
Generated new sales leads through cold calling and networking activities.
Organized client visits, presentations, product demonstrations and trade shows.
Provided technical support for customers using the company's products or services.
Maintained accurate records of all sales and prospecting activities.
Researched competitors' products, prices, and sales techniques.
Created detailed reports on daily, weekly, and monthly sales activity.
Attended industry events such as conferences, seminars.
Reviewed monthly performance against targets set by management team.
Answered inquiries from prospective customers regarding features of products and services offered.
Answered product questions with up-to-date knowledge of sales and promotions.
Presented products and services to prospective and existing customers to meet client needs.
Developed customized sales techniques to successfully sell and upsell services to new and existing clients.
Contacted new and existing customers to outline benefits of products.
Demonstrated product features to align with customer needs.
Adhered to company initiatives and achieved established goals.
Drove substantial sales through suggestive selling and by promoting add-on purchases.
Described merchandise and explained use, operation and care.
Education
High School Diploma -
Fountain Valley High School
Fountain Valley, CA
05-1979
Some College (No Degree) - Business
Orange Coast College
Costa Mesa, CA
Skills
Performance Analysis
Operations Management
Business marketing
Store maintenance
Staff hiring
Financial Tracking
Promotional planning
Business Administration
Sales management
Employee Scheduling
Inventory Control
Financial Planning
Budget Planning
Business Networking
Sales oversight
Business Management
Labor Relations
Budget Administration
Administrative Oversight
Regulatory Compliance
Marketing tactics
Consulting
Sales Leadership
Negotiation
Business Development
Client Service
Verbal and written communication
Cost Reduction
Customer Relations
Quality Management Systems
Budget Development
Product branding
Cash flow optimization
Marketing
Project Management
Staff Management
Employee Development
Key partnership cultivation
Profit and loss analysis
Strategic Planning
Talent Development
Business Planning
Team Oversight
Relationship Building
Hiring and staffing
Program creation and implementation
Financial Management
Affiliations
Love the outdoors, participating in anything that is competitive, enjoy weight training, traveling, attending sporting events, and fine dining.
Accomplishments
#2 - College sales person in the United States selling Cutco Cutlery products back in 1979
#4 - Sales office with Vector Marketing Corporation in 1987
#3 - District location with Vector Marketing Corporation in 1988
Several Court of Honor yearly awards with Vector Marketing Corporation
Several President Club awards with Vector Marketing Corporation
Several monthly team sales record breaking awards with Vector Marketing Corporation
Ring of Honor career inductee with Vector Marketing Corporation
Started "Deck Stars" my own Deck Restoration Company in 1998 with $900,000+ sales first year
Started my own Home Furnishing Company in 2000 and incorporated this business under the name "Home Stars, Inc" in 2002