Mark Hersch
Twinsburg,US
Summary
Business Development Representative with a proven track record in sales. I have successfully sold in four separate industries. Adept at cold calling, prospecting, following up, and negotiating to close the deal. I multi-task, have a sense of urgency when needed, and understand that building relationships and trust is the cornerstone of being a successful salesman. You have two ears and one mouth for a reason. Zig Ziglar was right; you can have everything you want, if you can just help others get what they want. Focus on the benefit to the client, not the benefit to the salesperson.
Overview
15
15
years of professional experience
Work History
Business Development Representative
Champion Personnel
Independence, US
11.2020 - Current
- Responsible for the sales and customer service of two of the company's largest accounts.
- Prospect new leads through cold calling including drop-ins, phone calls, emails, and various forms of social media.
- Performed needs analysis through site visits.
- Tailored specific solutions to address the needs of the client.
- Streamline sales plans, collaborating with cross-functional teams
- Drove key account growth and revenue expansion through strategic prospecting and insightful industry guidance, while optimizing sales plans.
- Negotiated rates and terms of contract.
- Served as the primary point of contact for key accounts.
- Foster strong client relationships through regular communication and industry expertise, facilitating long-term partnerships, and recurring business opportunities.
Director of Sales and Marketing
Hawthorn Senior Living- Parker Place
05.2019 - 09.2020
- Boosted occupancy rates to a three-year peak
- Was one of only three Directors in the region to be with the company for over one year.
- Had the second-highest number of move-ins in the region for two separate months.
- Facilitated a smooth transition of residents' living phases by guiding the process and staying proactive with all parties involved.
- Fostered community outreach and engagement through networking.
- Negotiated terms of contract to offer incentives to prospects to facilitate the move-in process sooner rather than later.
Multimedia Sales Representative
Gatehouse Media
01.2013 - 05.2019
- Was responsible for sales of newspaper and online advertisements across eight local markets
- Exceeded revenue targets by 75% over six years
- Managed customer service for 115+ accounts.
- Boosted local auto dealer's expenditure by $56,000 annually, the second largest single increase in the company.
- Innovated multi-paper and digital product bundles, enhancing average sale
- Was the second most tenured salesperson upon my departure, having outlasted twenty-one other sales reps.
Outside Account Manager
The User Friendly Phone Book
Mentor, US
06.2010 - 09.2012
- Led successful sales campaigns across three counties
- Exceeded sales goals by 20% in initial campaign
- Achieved second highest new sale in Cleveland market, 2009
- Ranked in top 20% of Akron book representatives, 2009
- Survived for over two years for a company that had well over 100% turnover.
Education
BSBA - MARKETING
The Ohio State University
Columbus, OH05.1986
Skills
- Contract negotiation and closing tactics
- Account management
- Lead generation
- Sales prospecting
- B2B background
- Territory development
Accomplishments
- I developed and taught this class at various venues: It is an interactive class that incorporates a five-point platform including goal setting, mastering the to-do list, optimizing time management, making better decisions, and personal growth.
Affiliations
- Freelance Writer for The River Burns, The Twinsburg Bulletin, Brecksville-Broadview Heights Gazette, and Fair Media Advisors.
- Teaching experience at Bryant and Stratton, The Academy of Court Reporting, and PSI.
- Previous experience helping to manage a catering company.
Timeline
Business Development Representative
Champion Personnel
11.2020 - Current
Director of Sales and Marketing
Hawthorn Senior Living- Parker Place
05.2019 - 09.2020
Multimedia Sales Representative
Gatehouse Media
01.2013 - 05.2019
Outside Account Manager
The User Friendly Phone Book
06.2010 - 09.2012
BSBA - MARKETING
The Ohio State University
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