Mark Hughes
Georgetown,TX
Summary
Experienced and results-driven General Manager with 23 years experience in the powersports industry, all within the RideNow Powersports group. Proven expertise in dealership operations, sales growth, service and parts management, and financial oversight. Extensive experience with all major powersports brands and managing high-volume sales, with an annual unit sales volume of 3,000. Adept at driving revenue, improving efficiency, and developing high-performing teams. Strong background in budget building, cost management, and profitability analysis. Passionate about enhancing customer experience and fostering relationships with manufacturers and vendors. Currently seeking a leadership role with Redline Powersports.
Overview
23
23
years of professional experience
Work History
General Manager of Operations
Ridenow Powersports
09.2022 - Current
- Established positive and effective communication among unit staff and organization leadership, reducing miscommunications, and missed deadlines.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Designed modern employee recognition program which boosted productivity and improved morale.
- Trained, coached and mentored staff to support smooth adoption of new sales programs.
- Lead all aspects of dealership operations, including sales, service, and parts.
- Implement strategies to drive revenue growth and market share expansion.
- Manage dealership financials, including budgeting, cost control, and profitability analysis.
- Develop and mentor teams to maximize performance and customer satisfaction.
- Oversee an annual sales volume of 3,000 units across all major powersports brands.
General Manager of Operations
Ridenow Powersports Tri-Cities & Harley Davidson
02.2012 - 08.2022
- Managed two dealerships in Washington for 10 years, optimizing operations and revenue.
- Increased profitability through strategic sales planning and financial management.
- Improved service and parts efficiency, leading to higher customer retention.
- Built a strong sales culture, driving team performance and exceeding targets.
- Established positive and effective communication among unit staff and organization leadership, reducing miscommunications, and missed deadlines.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
Sales, Service, & Parts Management Specialist
Ocala Motorsport/Ridenow Powersports
03.2002 - 01.2012
- Advanced through multiple roles, gaining comprehensive dealership expertise.
- Led sales teams, surpassing revenue targets through strategic initiatives.
- Managed service and parts departments, enhancing efficiency and profitability.
- Contributed to financial planning, cost control, and budget management.
- Cross-trained existing employees to maximize team agility and performance.
- Maximized performance by monitoring daily activities and mentoring team members.
- Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
Skills
- Business analysis
- Operations management
- Staff development
- Logistics management
- Capital investment planning
- Purchasing and procurement
- Dealership Operations & Leadership
- Sales & Revenue Growth Strategies
- High-Volume Sales Management (3,000 Units Annually)
- Experience with All Major Powersports Brands
- Customer Experience & Retention
- Budget Building & Cost Control
- Team Development & Performance Management
- Vendor & Manufacturer Relations
- Inventory & Financial Management
Timeline
General Manager of Operations
Ridenow Powersports
09.2022 - Current
General Manager of Operations
Ridenow Powersports Tri-Cities & Harley Davidson
02.2012 - 08.2022
Sales, Service, & Parts Management Specialist
Ocala Motorsport/Ridenow Powersports
03.2002 - 01.2012
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