Summary
Overview
Work History
Education
Skills
Timeline
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Mark Kellick

Westminster,CA

Summary

Experienced Rental Manager with over 14 years of experience. Excellent reputation for resolving problems and improving customer satisfaction. Recognized consistently for performance excellence and contributions to success in transportation industry. Enthusiastic and eager to contribute to team success through hard work, attention to detail and excellent organizational skills. Motivated to learn, grow and excel in a new Industry.

Overview

10
10
years of professional experience

Work History

Assistant District Rental Manager

Penske Truck Leasing
08.2022 - 02.2024
  • Strategically support 4 branch rental locations with focus on operational excellence across multiple KPIs.
  • Partner with outside sales to identify critical accounts with growth opportunities.
  • Facilitate training for Branch Rental Managers and rental counter associates through daily coaching and regular performance appraisals.
  • Monitor financial metrics closely to ensure profitability within the branch locations and consistently met or exceeded targets.
  • Reduce operational costs by identifying areas of improvement in fleet management processes.
  • Reviewed reservation and utilization data regularly to forecast demand accurately and make informed decisions about fleet allocation adjustments accordingly.
  • Recruited, interviewed and hired sales and operations management trainees and implemented mentoring program to promote positive feedback and engagement.
  • Collaborated with Finance and Maintenance departments to develop cross-functional initiatives that improved overall business performance.
  • Streamlined rental asset out-service processes for re-marketing and lease contract customers.

Consumer Development Manager

Penske Truck Leasing
08.2020 - 08.2022
  • Oversee consumer rental truck product line at 22 Penske branch and agent partner locations.
  • Develop and implement training strategies for Penske agents and Penske staff.
  • Develop and implement improved vehicle distribution strategy to grow consumer revenue in targeted markets.
  • Conduct quarterly reviews with agent facilities while working with agents to develop plans to improve revenue for their location.
  • Prospect agent locations and sign new partnerships in designated territory.
  • Coached and mentored onboarding Consumer Development Managers within the Southwest Region.
  • Collaborated closely with Corporate marketing teams to develop targeted campaigns that generated high-quality leads for the agent partner pipeline.
  • Grew Consumer revenue in Los Angeles District 57.6% year over year 2020-2021.
  • Drove Net Promoter Scores for customer satisfaction to top 10% of the country.
  • Assisted Branch Rental Managers on training new hires to improve quality of service provided to agent locations.
  • Actively work with Service Managers to coordinate the maintenance of consumer trucks.
  • Track overdue payment contracts, worked with corporate security to recover assets.

Sales and Operations Trainee

Penske Truck Leasing
06.2019 - 08.2020
  • Coordinated day-to-day Rental operations, communicating effectively with both management and Service department staff.
  • Assisted branch rental manager in planning and implementing strategies to meet organizational goals.
  • Observed and supported Lease sales team with sales negotiations and operations management.
  • Positively interacted with drivers, upper management and shop department, which helped improve overall communication.

Sales and Marketing Manager

Hertz Car Rental - Caribbean Licensee
10.2013 - 05.2019
  • Manage dual brand rental car operation with 6 locations in Grand Cayman.
  • Contributed key revenue growth strategies and grew revenue consistently 20% year over year from 2013 to 2019.
  • Direct day to day to operations focused on competitive pricing strategies, re-marketing, P & L management, yield management of key rental car revenue optimization strategies.
  • Manage day to day branch workflow operations including sales, reservation management, customer service, risk management, fleet management, personnel scheduling.
  • Project Manager for the Licensee web applications, consumer mobile apps and websites. Generated over $2 million dollars annual revenue with on demand web reservation platform.
  • Manage corporate accounts and receivables. Grew corporate leasing revenue year over year with targeted accounts in the Cayman Islands.
  • Manage branding and digital marketing campaign.
  • Partner with major resorts and vacation accommodations. Opened rental car offices in 4 major resorts in Grand Cayman. Managed commissions paid to local partnerships.
  • Assisted with the Operations Manager in day to day operations including: accident claim management, payroll, risk management, insurance policies, vehicle maintenance procedures.

Education

Bachelor of Arts - Psychology

California State University - Chico
Chico, CA
05.2010

Skills

  • Staff Management
  • Customer Retention Strategies
  • Contract Negotiation
  • Marketing strategy implementation
  • Leasing and sales
  • Business Development
  • Customer service-focused
  • Staff Training and Development
  • Sales strategy development
  • Budget Forecasting

Timeline

Assistant District Rental Manager

Penske Truck Leasing
08.2022 - 02.2024

Consumer Development Manager

Penske Truck Leasing
08.2020 - 08.2022

Sales and Operations Trainee

Penske Truck Leasing
06.2019 - 08.2020

Sales and Marketing Manager

Hertz Car Rental - Caribbean Licensee
10.2013 - 05.2019

Bachelor of Arts - Psychology

California State University - Chico

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Mark Kellick