MARK LEBLANC
Boston,United States
Summary
Passionate sales leader with extensive experience driving growth across various sectors. Successfully contributed to high-performing SDR and BDR teams, enhancing efficiency and sales processes through innovative strategies. Eager to leverage leadership skills to foster an organizational culture focused on experimentation and impactful results while embracing new challenges to accelerate growth initiatives. Proven track record in driving revenue growth and fostering team collaboration. Skilled in strategic planning, client relationship management, and market analysis. Known for flexibility in adapting to changing business needs and consistently delivering results. Strong communicator who inspires team performance and aligns sales strategies with organizational goals.
Overview
13
13
years of professional experience
Work History
Head of Sales Business Development
Akeneo
01.2023 - 10.2024
- Company Overview: Akeneo is the Product Experience company that helps brands, retailers, manufacturers, and distributors manage and deliver omnichannel experiences
- I established an exciting new SDR team, dedicated to coaching and empowering each member to unleash their full potential and achieve outstanding success
- Developed and implemented a strategic outreach plan that increased qualified leads by 40% in the first year, improving overall sales pipeline efficiency
- Collaborated with marketing and sales teams to align strategies, resulting in a 35% increase in marketing qualified leads (MQLs) and improved lead handoff processes
- Utilized data analytics tools to optimize lead scoring and prioritization, achieving a 20% improvement in sales cycle efficiency.
- Enhanced customer satisfaction levels by addressing concerns promptly and providing tailored solutions.
- Achieved regional sales targets through effective territory management and relationship building with key clients.
Sr. Director Business Development Sales
WorkJam
01.2020 - 12.2022
- Company Overview: WorkJam is a leading employee engagement suite for shift-based, hourly, and non-desk workers
- It manages the employee-employer relationship lifecycle with mobile communication and workforce management to drive efficiency and productivity
- I led a global strategy to build and manage the WorkJam BDR team, focusing on the professional development of 8 BDRs
- By collaborating with field marketing, channel partners, account management, and the executive team, I drove significant market penetration in e-commerce
- I owned the BDR Playbook and streamlined processes
VP Global Sales Business Development
Elastic Path Software
07.2018 - 01.2020
- Company Overview: Elastic Path is a recognized leader in enterprise e-commerce software, transacting billions of dollars for its clients each year
- Led global hiring of 6 BDRs at Elastic Path, collaborating across teams to penetrate the eCommerce market against SAP Hybris, Adobe/Magento, and Oracle
- Implemented initiatives that generated a $110 million sales pipeline and achieved 105% of business development goals, attracting new customers
- Elastic Path is a recognized leader in enterprise e-commerce software, transacting billions of dollars for its clients each year
VP Sales Business Development
FPX
02.2018 - 07.2018
- Company Overview: The B2B Selling Cloud for teams selling configurable offerings - a division of Revalize
- I assembled FPX's first BDR Team that increased pipeline value by 20% through executing strategic sales and marketing plans
- The B2B Selling Cloud for teams selling configurable offerings
- A division of Revalize
VP Sales Business Development - Commerce & Marketing
MyWebGrocer
05.2015 - 02.2018
- Company Overview: MyWebGrocer, digital solutions provider for grocers and CPGs, acquired by Mi9 Retail
- Increased global business reach by 35% by hiring first BDR/SDR team at MWG
- Increased market share by 25% in grocery and CPG sectors by executing strategic growth initiatives in 3 years
- MyWebGrocer, digital solutions provider for grocers and CPGs, acquired by Mi9 Retail
Sr. Director Sales Development Customer Experience & Commerce Americas
Hybris AG - SAP
08.2011 - 04.2015
- Company Overview: Hybris, a cloud-based e-commerce platform solution for B2B and B2C enterprises, was acquired by SAP in 2013
- Built and hired a new BDR team for the Americas, which grew to include 3 Regional Directors and 13 BDRs covering North and South America
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Led team meetings focused on sharing best practices which contributed significantly to overall team success.
- Collaborated with sales, marketing and other internal teams to meet shared goals. Built from scratch the BDR Team for the Americas, which grew to include 3 Regional Directors and 13 BDRs covering the Americas
- Collaborated with marketing, channels, account management, and engineering teams to penetrate the market against competitors like ATG/Oracle, Demandware, IBM, and Magento
- Strategic initiatives were established and implemented, each year surpassing the previous year's plan from 2011 to 2014
- Drove strategic efforts for the successful achievement of more than 145% in 2014
- Hybris, a cloud-based e-commerce platform solution for B2B and B2C enterprises, was acquired by SAP in 2013
Education
Bachelor of Administration - Business
Northeastern University
Boston, MA01.1990
Skills
- Salesforcecom
- Outreach
- Gong
- Sales Navigator
- ZoomInfo
- PClub
- TAS Training
- Challenger Sales Training
- Customer Centric
- Spin Selling
- Sales operations
- CRM proficiency
Accomplishments
- Increased qualified leads by 40% within first year, enhancing sales pipeline.
- Developed BDR team, resulting in $75 million sales pipeline within a year.
- Led 35% increase in monthly lead conversions through established KPIs and metrics.
Languages
English
Native or Bilingual
French
Limited Working
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Software
Salesforcecom
Outreach
Gong
Sales Navigator
ZoomInfo
Timeline
Head of Sales Business Development
Akeneo
01.2023 - 10.2024
Sr. Director Business Development Sales
WorkJam
01.2020 - 12.2022
VP Global Sales Business Development
Elastic Path Software
07.2018 - 01.2020
VP Sales Business Development
FPX
02.2018 - 07.2018
VP Sales Business Development - Commerce & Marketing
MyWebGrocer
05.2015 - 02.2018
Sr. Director Sales Development Customer Experience & Commerce Americas
Hybris AG - SAP
08.2011 - 04.2015
Bachelor of Administration - Business
Northeastern University
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