Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Mark Miller

Porter Ranch,CA

Summary

Accomplished executive leader with a proven track record of driving organizational success and fostering collaboration. Skilled in strategic planning, financial oversight, and stakeholder engagement, consistently delivering results in evolving environments. Known for adaptability, resilience, and a results-driven approach, with strong interpersonal skills and effective communication abilities.

Overview

35
35
years of professional experience
1
1
Certification

Work History

Executive Director, Client Lead

Wavemaker
11.2004 - Current
  • Hired to lead and staff the Paramount Pictures Theatrical account after MEC won the business 20 years ago. Established operational processes and efficiencies for a multi-disciplinary integrated planning team.
  • Oversaw the creation and execution of integrated media plan strategies for over 100 campaigns driving franchise growth across all genres, as well as oversight of Home Entertainment and Paramount Plus Streaming Theatrical.
  • Adept at managing a fast-paced account, responsive to client challenges and driving results
  • Manage the development of research and usage of analytical tools to identify marketplace trends, product growth and provide extensive competitive analysis on the theatrical landscape.
  • Guided staff through multiple periods of organizational change, maintaining morale and engagement during transitions while driving team growth and collaboration.

VP, Associate Media Director

BBDO West – Los Angeles, CA
10.2000 - 10.2004
  • Managed media planning and traffic staff on the MGM Theatrical account.
  • Oversaw strategic planning efforts for all MGM/UA theatrical releases.
  • Responsible for billings forecasting, cash flow analysis and budget maintenance.
  • Coordinated media planning efforts with MGM promotions and publicity departments.
  • Primary liaison between client and the agency.

VP, Account Director / Media Supervisor

Initiative Media / Western International Media – Burbank, CA
10.1997 - 09.2000
  • Led the media planning team on the Disney Theatrical account.
  • Oversaw the execution of media plan strategy and supervised National and Local Spot TV, Radio and Print campaigns.
  • Day to day activities included coordinating planning efforts with Disney's traffic and media operations departments.
  • Monitored spending on all releases and issued weekly and monthly expenditure and quarterly forecast reports.

Sr. Media Planner / Media Planner / Asst. Planner

Initiative Media / Western International Media – Burbank, CA
11.1994 - 09.1997

Media Operations Manager / Spot TV Buyer

Initiative Media / Western International Media – Burbank, CA
11.1990 - 10.1994

Education

B.A. Degree - Economics

University of California, Los Angeles
Los Angeles, CA
06.1990

Skills

  • Integrated Strategic planning
  • Project management
  • Budgeting and financial management
  • Effective team leadership
  • Training and mentoring
  • Data-driven insight creation
  • Audience Development
  • Cross-functional collaboration
  • Building strong client partnerships
  • Strategic decision-making

Certification

Data Science in Real Life (Coursera 2021)

A Crash Course in Data Science (Coursera 2021)

AI For Everyone (Coursera 2021)

Marketing Analytics (Coursera 2021)

KidAware (SuperAwesome 2021)

Timeline

Executive Director, Client Lead

Wavemaker
11.2004 - Current

VP, Associate Media Director

BBDO West – Los Angeles, CA
10.2000 - 10.2004

VP, Account Director / Media Supervisor

Initiative Media / Western International Media – Burbank, CA
10.1997 - 09.2000

Sr. Media Planner / Media Planner / Asst. Planner

Initiative Media / Western International Media – Burbank, CA
11.1994 - 09.1997

Media Operations Manager / Spot TV Buyer

Initiative Media / Western International Media – Burbank, CA
11.1990 - 10.1994

B.A. Degree - Economics

University of California, Los Angeles

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