Mark Selmi

Responsible for creating strategic marketing plans for clients, implementing digital marketing initiatives, SEO, Paid Search (Google AdWords, Bing, Facebook, Instagram, Snapchat), social media marketing, web design, email, content marketing, custom blogs/articles, video production, live-streaming, artificial intelligence, chat bots, lead acquisition, deep data analysis, advanced analytics & consistent increase in ROI & profitability.

Oversaw and executed all marketing campaigns from idea to execution. Developed and manage an omni-channel marketing strategy, develop team members and grow volume and lifetime value of client base.

Responsibilities included: SEM management at a large, enterprise level; Value proposition and brand development; Demographic/behavioral segmentation; Strategic and tactical communications planning; and Competitive analysis.

Directed & developed all marketing initiatives for nutraceutical manufacturer across independent retail brands. Responsible for B2B marketing & advertising, Go-To-Market strategy, brand & business development, product launches, data management, media planning, managing successful marketing team, leadership development, strategic partnerships, online advertising & digital strategy, social