Mark Sones

• Microconsulting engagement with TaskHuman to create strategy and facilitation tools for their go-to-market teams.
• Led a team of 5 MBA students to analyze the market, interview potential customers, develop strategy recommendations, and craft go-to-market materials.

• Company Overview: The premier user-generated content solution, delivering trusted reviews, Q&A, and social content for retailers world-wide.
• Led the Platform Portfolio by partnering with engineering leadership to drive unified OKRs, collaborate on strategic efforts to architect end-to-end systems for data management, and share a strong vision for the portfolio.
• Coached & managed 5 PMs, helping them learn key product skills, become more effective, and grow their critical thinking capabilities.
• Improved 'Ways of Working' as part of the Product Leadership team to help all PMs across the company become more effective.
• Drove our #1 top goal as a company: 'Authenticity' efforts, including investments in machine learning to detect fraud and pioneering new policies to protect true user-generated content.
• Partnered with C-suite to improve company operations, including using OKRs for strategic planning & coordination and improving the ways in which Product & Engineering worked with all departments.
• Honed collaboration skills as a member of Bazaarvoice's inaugural 9-month Leadership Mastery class; helped reinvent inter-departmental planning and drove cooperation on critical company-wide efforts.
• The premier user-generated content solution, delivering trusted reviews, Q&A, and social content for retailers world-wide.

• ND@Work helps other organizations become more neuroinclusive. This includes shifting beliefs and attitudes, raising awareness, conducting training, sharing data and best practices, and helping organizations implement changes to their existing processes. We believe for neurodivergent employees to thrive, organizations need to shed ableist perspectives and neurotypical biases as they create a human-centered workplace where all people can do their best work.
• We provide fractional HR support, policy & process review, training for managers and leaders on a variety of subjects, and consulting support for business transformation.

• Created the Product Strategy; articulated a vision for the product and identified how T.H.E. is positioned to enter a crowded market.
• Led MVP planning and UX design for launch in mid-2024.
• Overseeing all aspects of software development, fundraising efforts, and financial planning.

• Owned 'Account Authority' product focused on reducing duplicate/rogue business accounts; drove 200% increase in adoption by customers over 9 months.
• Drove 5x increase in adoption of enterprise onboarding features (SSO) in under a year, increasing user retention and spend rates for thousands of Amazon Business customers.
• Advised senior leadership on refining key measurement metrics used to evaluate product adoption and growth, increasing visibility & transparency for leadership.

• Company Overview: National movie theater known for creative events and food & beverage selections.
• Identified 20+ major technology projects across the company to improve efficiency; kicked off several in late 2019/early 2020. Made significant progress in rolling out new point-of-sale, bookings, HR, and other new systems before COVID-19 crisis necessitated a shift in corporate strategy.
• Pioneered a new monetization strategy during the onset of COVID-19 crisis, generating essential cash flow as primary operations were fully shut down.
• National movie theater known for creative events and food & beverage selections.

• Spearheaded the creation of global RBAC functionality in $2B/yr flagship product, leading to a 10% YoY decrease in churn across 200k+ customers and removal of friction for Sales, CS, and Finance throughout the customer lifecycle.
• Directly managed 4 PMs and led teams of engineers for a multi-year effort to migrate ERP, Sales Commission, Tax, Salesforce, and other software systems onto new integrated platforms.
• Launched a new data-rich dynamic ML-based presentation product for 5000+ sales org, replacing older manual processes that took a team of 30. Drove a 34% increase in revenue-per-sale for new customers. Reduced creation time for Sales presentations from 3 weeks to under 2 minutes.
• Created a new analytics visualization for customers that reduced billing inquiries and complaints by over 90%.

• Launched a new invoicing system in under four weeks, leading to validation of the financial viability of multiple new $100MM+ products.

At the Advisory Board Company, I worked closely with major hospitals around the country to improve their technical systems and bring them new business. I used this role as an opportunity to develop critical new product features in our software and bring in significant new business to the company. While at the Advisory Board, I ran multiple projects implementing our software at hospital systems, and directly managed every stage of the data cleanup and ETL process.

At Motion, I had the opportunity to sit with the accounting department and really understand their day-to-day operations. By understanding the business from the detailed financial records, I was able to use my grasp of the company as a whole to drive major change: I revamped the budgeting system, customer service analytics, redefined how we calculate warranty costs, revised service contracts to protect the company, and overhauled our inventory system for forecasting needed supply of parts (saving the company over $200k in the process).

As at many startups, I filled multiple roles at GameSalad. My primary roles were the creation and management of two departments: Education and Analytics.

In Education, I worked closely with our clients, customer service, local teachers, university professors, and many others to collect information and refine our understanding of our customer's needs. Working with technology author Jeanie Novak and Cengage Publishing, we developed the Official GameSalad Guide to Game Development, a textbook in use today at many high schools and college campuses. I also served as Product Manager for the development of "GameSalad Cookbook", a series of online video guides walking users through the process of using the GameSalad Creator software.

In Analytics, I personally handled the collection, analysis, forecasting, and presentation of all data relating to web traffic, tool use, daily performance of internal games, and records for tens of thousands of customer’s apps. This necessitated working closely with our internal game team and our software development team to collect data; I also was the sole analyst responsible for identifying issues, recommending improvements, and evaluating adjustments made for over a dozen iOS and Android titles

At GameSalad, I taught myself (with some assistance from our engineers!) Postgres SQL and MySQL in order to access multiple databases; I also used complex excel formulas to chart and analyze millions of cells of data. I also had the privilege of running daily staff meetings with senior management, including C-level staff, and preparing monthly reports on the company's performance for the Board of Directors and various VC investors.