Performance-oriented sales leader with 4 years of experience driving growth in the beer, wine, and spirits industry. Leveraging extensive experience at all levels of the 3-tier system and wholesaler insights to enhance Patco Brands' market share.
Overview
7
7
years of professional experience
Work History
Field Sales Manager
Patco Brands
09.2024 - Current
Conduct sales pitch in new and existing accounts to drive growth of Patco Brands products in local markets.
Increased Big Sipz sales by 52 percent in first year.
Organized samplings and promotion events, showcasing company offerings to potential clients.
Managed key relationships with wholesaler personnel from C-Suite level to sales representatives.
Analyzed market trends using iDig and VIP Karma to predict new opportunities to increase brand share.
Supported local and national chain programs with correct marketing and pricing materials.
Sales Consultant
Carolina Premium Beverage
06.2023 - 09.2024
Managed a designated area of 32 sales accounts, including major chains like Circle K, 7 Eleven, Quik Trip, Dollar General, and CVS, as well as several independent accounts.
Product catalog consisting of Constellation, Molson-Coors, Heineken USA, New Belgium, etc.
Averaged $300,000 in sales per month.
Effectively sold 6000 cases of product per month.
Advised clients on appropriate product selections based on their unique needs and clientele ensuring maximum growth.
Technical Recruiter
Recruitment Services
03.2021 - 05.2023
Company Overview: Period includes: Apex Systems, Concero Search Partners, and Eliassen Group.
Lead full-cycle recruitment process, from sourcing to offer management, for technical positions.
Merchandising Specialist
Carolina Premium Beverage
09.2018 - 03.2021
Served 20+ large format chain stores such as Harris Teeter, Walmart, Target, Publix, and Total Wines.
Collaborated with sales consultants and retail partners to develop effective merchandising plans that aligned with store objectives and sales goals.
Managed inventory levels to ensure product availability and proper rotation.
Exceeded expectations on monthly scorecards leading to 5 Merchandiser of the month honors.
Education
Bachelor's of Arts Degree - Organizational Communications
The University of North Carolina At Charlotte
12.2019
Skills
Microsoft Outlook
VIP Sales
Karma
IDig
Timeline
Field Sales Manager
Patco Brands
09.2024 - Current
Sales Consultant
Carolina Premium Beverage
06.2023 - 09.2024
Technical Recruiter
Recruitment Services
03.2021 - 05.2023
Merchandising Specialist
Carolina Premium Beverage
09.2018 - 03.2021
Bachelor's of Arts Degree - Organizational Communications