Marlena Taylor
Stockton,CA
Summary
Creative and driven social media and marketing professional with experience in content creation, community engagement, and digital strategy. Passionate about storytelling, brand building, and fostering meaningful audience interactions. Skilled in social media management, video production, and digital marketing with a keen interest in entertainment, lifestyle, and brand engagement.
Overview
8
8
years of professional experience
Work History
Library Support Staff
STOCKTON- SAN JOAQUIN PUBLIC LIBRARY
Stockton, United States
09.2023 - Current
- Assist patrons with reference questions, library materials, and computer and printing transactions.
- Recommend books and resources to customers based on their needs and interests.
- Support event planning, assisting with children's and teen programs.
- Design engaging graphics for flyers to promote new library resources and materials in micro-libraries, enhancing community awareness and usage.
Marketing Intern
THE MARKET AT DELTA COLLEGE
Stockton, United States
11.2024 - 02.2025
- Develop and execute engaging social media content for Instagram and Facebook, boosting audience engagement and event attendance.
- Cross-collaborated with the San Joaquin Fairgrounds to organize a giveaway for their "Christmas at the Fair" event.
- Track and analyze social media metrics to refine content strategies, and maximize audience reach.
- Utilized Meta Ads to create targeted advertising campaigns, promoting both the flea markets and special events.
Library Technician
MODESTO JUNIOR COLLEGE - LIBRARY & LEARNING CENTER
Modesto, United States
09.2022 - 04.2022
- Boosted digital presence by designing graphics with Canva and creating social media campaigns that increased event participation
- Partnered with the Marketing and Outreach Committee to develop and promote events effectively
Circulation Assistant II
STOCKTON- SAN JOAQUIN PUBLIC LIBRARY
Stockton, United States
01.2018 - 07.2021
- Spearheaded social media efforts for the SSJCPL Great American Read Project, creating and managing content, filming schedules and technical production
- Collaborated with the Stockton Fire Department to produce a live-streaming series on Facebook, driving community engagement by 20%
- Produced and shared engaging visual content for children's programs enhancing the library's online presence
Summer Radio Promotions Director for Associate Student, Inc.
CALIFORNIA STATE UNIVERSITY, SACRAMENTO
Sacramento, United States
06.2017 - 07.2017
- Planned and executed promotional events for student orientation and campus-wide engagement, increasing station visibility and attracting new listeners
- Collaborated with a PR representative for Wizard World Con (now Fan Expo) to run a successful social media giveaway for Comic con tickets, boosting engagement and growing the station's social media following
- Developed and implemented social media strategies, boosting engagement by 30% within one month
- Built partnerships with local event planners and businesses, representing the station at community events
Education
Social Media Certificate of Achievement -
San Joaquin Delta College
Stockton, CA, United States05.2025
Associate of Arts Degree - Radio and Television
San Joaquin Delta College
Stockton, CA, United States05.2016
Skills
- Content creation
- Graphic design
- Social media management
- Social media marketing
- Customer engagement
- Website updating
- Digital communication
Timeline
Marketing Intern
THE MARKET AT DELTA COLLEGE
11.2024 - 02.2025
Library Support Staff
STOCKTON- SAN JOAQUIN PUBLIC LIBRARY
09.2023 - Current
Library Technician
MODESTO JUNIOR COLLEGE - LIBRARY & LEARNING CENTER
09.2022 - 04.2022
Circulation Assistant II
STOCKTON- SAN JOAQUIN PUBLIC LIBRARY
01.2018 - 07.2021
Summer Radio Promotions Director for Associate Student, Inc.
CALIFORNIA STATE UNIVERSITY, SACRAMENTO
06.2017 - 07.2017
Social Media Certificate of Achievement -
San Joaquin Delta College
Associate of Arts Degree - Radio and Television
San Joaquin Delta College
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