Marshall Welch
Lutz,FL
Summary
Experienced Sales Manager with ten years in sales, customer service and personnel management. Driven to exceed goals and expectations.
Overview
11
11
years of professional experience
Work History
Group Sales Manager
Hotel Tampa Riverwalk By Hilton
02.2023 - Current
- Developed key relationships with clients for long-term partnerships, resulting in repeat business and increased revenue.
- Coordinated regional trade shows and industry events as part of broader marketing efforts which drove brand awareness and generated leads.
- Led successful negotiations with major clients, securing lucrative contracts that contributed to company growth.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
Convention Services Manager
Sheraton Tampa Riverwalk
06.2022 - 02.2023
- Knowledge in LightSpeed, CI/TY & Sertifi
- Evaluate existing plans, processes and events planning services to identify opportunities for improvement.
- Supervise onsite team of caterers, audio-visual technicians, and facility management team.
- Fulfilled contractual obligations for day of event coordination.
- Organized logistics and materials for each meeting, arranged spaces and took detailed notes for later dissemination to key stakeholders.
General Manager
Anya Management, Inc.
05.2020 - 09.2022
- Drove year-over-year business growth while leading operations, strategic vision and long-range planning.
- Managed budget implementations, employee evaluations and contract details.
- Enhanced operational efficiency and productivity by managing budgets, accounts and costs.
- Evaluated suppliers to maintain cost controls and improve operations.
Regional Sales Manager
Choice Hotels International
05.2017 - 06.2022
- Responsible for booking Corporate, SMERF, Association, Government, Sports & Reunions.
- Oversaw all sales for three Choice Hotels (Comfort Inn, Sleep Inn & Suites & Quality Inn.)
- Knowledge in Choice Advantage, Choice Central & Choice University.
- Attend weekly revenue conference calls with Revenue Manager and General Managers.
- Created all group resumes and distributed to appropriate departments.
- Completed site-visits with potential clients and visited existing clients
- Attend Chamber of Commerce functions.
Group Sales Manager
The Westin Tampa Bay
10.2016 - 05.2017
- Responsible for booking SMERF, Association, Government, Sports & Reunions.
- Knowledge in Galaxy, LightSpeed and ISAC.
- Completed a total of ten weekly sales calls and ten weekly prospecting calls.
- Created all group resumes and distributed to appropriate departments.
- Completed site-visits with potential clients and visited existing clients.
Sales Coordinator
LeMeridien Tampa
10.2014 - 10.2016
- Create and manage all group reservations in LightSpeed & Galaxy, including inserting rooming lists.
- Knowledge in Galaxy, LightSpeed, Valhalla and ISAC.
- Book and prepare all sales proposals, group contracts and room block agreements for groups twenty and fewer.
- Help create group resumes and distribute to appropriate departments.
- Qualify all leads that enter hotel via ISAC and assign to proper Sales Manager.
- Assist Director of Sales with the creating, logging and mailing of all gift certificates.
- Order all office supplies for the Sales department.
Sales Coordinator
Aloft Tampa Downtown
08.2014 - 10.2014
- Knowledge in Galaxy, LightSpeed, Delphi & ISAC.
- Create and manage all group and transient reservations in LightSpeed & Galaxy.
- Prepare all Sales proposals, group contracts and courtesy agreements for Director of Sales.
- Create all group resumes and distribute to appropriate departments.
- Create & detail all Banquet Event Orders (BEO's).
- Assist the Accounting Department by inserting all invoices for processing.
Sales Coordinator
Sheraton Tampa Riverwalk
10.2012 - 08.2014
- Assign sales leads via Meeting broker, Visit Tampa Bay & CVENT to the appropriate Sales Manager.
- Create & manage group reservations in reservations system, LightSpeed.
- Book & manage wedding group blocks in Delphi.
- Create and distribute all wedding group resumes and all in-house Banquet Event Order's (BEO's)
- Run & distribute the 12 day report and the batch report, weekly.
- Order all business cards, stationery and envelopes for the entire property.
Education
High School Diploma - undefined
Auburndale High School
2005
Skills
- Accomplished manager
- Positive and upbeat
- People-oriented
- Extensive personal network
- Excellent work ethic
- Goal-oriented
References
Nishant Patel
President / Owner
Anya Management, Inc.
201-707-5284
Mianne Williams
Assistant Director of Sales
Casa Monica Hotel & Resorts
813-362-6152
Timeline
Group Sales Manager
Hotel Tampa Riverwalk By Hilton
02.2023 - Current
Convention Services Manager
Sheraton Tampa Riverwalk
06.2022 - 02.2023
General Manager
Anya Management, Inc.
05.2020 - 09.2022
Regional Sales Manager
Choice Hotels International
05.2017 - 06.2022
Group Sales Manager
The Westin Tampa Bay
10.2016 - 05.2017
Sales Coordinator
LeMeridien Tampa
10.2014 - 10.2016
Sales Coordinator
Aloft Tampa Downtown
08.2014 - 10.2014
Sales Coordinator
Sheraton Tampa Riverwalk
10.2012 - 08.2014
High School Diploma - undefined
Auburndale High School
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