MARTA DELAHUNTY RN, BS

• Promote Fasenra for the treatment of severe uncontrolled eosinophilic asthma and EGPA to pulmonologists/critical care (PCCM), allergists and immunologists.
• Developed superior product and disease state knowledge and effectively educate healthcare professionals on Fasenra's clinical evidence, approved indications, and product efficacy/safety profiles to support on-label prescribing for appropriate patients.
• Collaborate with Astrazeneca internal and external partners to address customer needs.
• Train new office biologic coordinators and nurses on the process to access Fasenra for their patients.
• Coordinate partnership and workflow with infusion centers, alternate sites of care and specialty pharmacies.
• Build professional relationships with appropriate departments in academic institutions, community hospitals and group practices to support the efforts of practitioners.

Budget Analysis for the Miami District - 2022, 2023

Field Base Trainer - 2024 to present

Q3 Contest Team Lead- 2023, Q2 2024

Top 5-7% - 2021,2022

Top 50% Q1-Q2, Top 18% Q3-Q4 2023

Top ranked Q1,Q2,Q3 and #1 in the nation Q4 2024

Contest winner - 2022,2023, 2024

• Responsible for the education and disease state awareness of a heterogenous group of rare, life threatening, systemic auto immune diseases - ANCA Associated Vasculitis.
• Discuss challenges of current therapy and unmet needs.
• Create a sense of urgency as well as opportunities by identifying current patients that struggle staying in remission and/or unable to tolerate standards of care.
• Targeted specialties: Rheumatology, Nephrology and ENTs.
• PDUFA date of June 6, 2021 extended to Fall 2021

• Promoted injectable Acthar Gel to nephrologists, transplant nephrologists, neurologists, ophthalmologists, rheumatologists and pulmonologists to treat various autoimmune and rare diseases.
• Delivered in depth clinical presentations demonstrating value of the product and positively impact their prescribing habits.
• Created new opportunities for continuum of product impact via speaker programs, virtual programs, email communications with approved clinical data, conferences and setting up routine appointments/in-services before and during pandemic successfully.
• Maintained high customer focus. Anticipated potential objections and provided resources/ solutions to increase opportunities.
• Coordinated with colleagues from cross-functional areas including reimbursement, market access, medical affairs and KOLs to assist in efforts and sense of urgency for customers.

Rookie of the Year - 2019

MVP for the Southeast Region - 2019

Presidents Club Ranked #1 - Ineligible due to hire date - 2019

Presidents Club Ranked #4 - 2020

Promoted - Senior Immunology Sales Specialist

Regional Field Trainer - 2020

• Led all sales activities in Southeast Florida to Urologists, Urogynecologists and Urology Oncologists. Responsible for creating disease state awareness and launching first in class product to market, Noctiva for Nocturnal Polyuria.
• Optimized account focus by building strong customer relationships quickly to new therapeutic experience.
• Delivered effective clinical and technical discussions that created immediate impact and rapidly increased market share.
• Acquired extensive knowledge of competitive products and their presence in the market to utilize during strategic planning and providing value to the product being promoted.

Ranked top 10 of 80 in the nation within first 3 months

Recognized for Immediate Impact in the region

2018 - 5/80 and top 7 in all growth categories

2018 - Presidents Club Recognized (ineligible due to hire date)

• Managed portfolio of Imaging Capital Equipment: MRI, CT, X-Ray, Nuclear Medicine, Mammography and Interventional Radiology to Hospitals.
• Created and presented equipment proposals, executive summaries and budgetary quotes. Negotiated equipment packages with leadership team and supply chain. Uncovered equipment needs within diagnostic imaging departments. Proactively tracked market trends.
• Conducted cross-functional meetings for initial and follow up contact with customers. Created business strategies in competitive accounts. Increased/retained existing customer business and qualified new leads.
• Developed & maintained a high level of customer satisfaction throughout hospital departments and strengthened relationships.
• Lead and leveraged 10+ product sales specialists, finance team and field service engineers to handle project management, equipment delivery and installation of imaging equipment.
• Forecasted opened opportunities, documented account activity and reported orders via CRM.

2016 - $8mm target OP - achieved $8.24mm (103% to goal)

2017 - $12.7mm target OP - achieved in Q1 $3.2mm (101 % Q1 goal)

• Promoted sales of Olmesarten, Welchol, Savaysa and Movantik to Cardiologist, Rheumatologist, Pain Mgmt, Orthopedics, Neurologists, PCP and Endocrinologists.
• Demonstrated strong customer focus by developing strategic plans increasing market share across portfolio. Delivered clinically focused selling messages achieving goals consecutively.
• Project Lead: Clinical team mentor; Pharmacy initiative- pull through.

2014 - First Place Sales Simulation Winner

2015 - Launched 2 products: Savaysa and Movantik

2015 - Top Ranked at 132% to goal for Movantik prescribers.

2015 - Ranked #12/128 Gold Cup Leader Board

2015 - Welchol "Focus to the Finish" Contest Winner

2015 - Top 25% National IC Welchol Performance

2015 - Team Excellence Award Ranked #1 in the SE Area (Q1 and Q2)

2015 - Promoted to Hospital Sales Specialist

• Managed Pathology Lab Service business in Dermatology, Urology, Gastroenterology and Surgery Centers.
• Created and executed long and short term plans based on customer needs, revenue growth and upsell opportunities. Created strategies to convert accounts with Sales Director.
• Liaison between customers and pathologists establishing increased account involvement. Lead timely initiatives to resolve cases and increase customer service value.
• Supported, repaired and educated physicians and staff on technology . Co-supported EMR products with Miraca Pathology interface. Assisted accounts attest to meaningful use.

• Promoted Pain Management, Rehabilitation and Bone Growth Equipment to orthopedic surgeons, rheumatologists, neurologists, neurosurgeons, foot/ankle/hand surgeons, pain mgmt, sports medicine, PT/OT and hospitals.
• EMPI portfolio: Neuromuscular Stimulator, TENS (Transcutaneous Electrical Nerve Stimulation), Range of Motion Splints, Minnova (Pelvic floor stimulator) Iontophoresis (Drug Delivery System), Clinic Electrodes and Traction (cervical and lumbar) .
• CMF portfolio: OL100 Bone Growth Stimulators and Spinalogic.
• Maintained and grew existing business, delivered presentations to patient groups, health care providers and students.
• Identified new potential sales opportunities and developed them into key accounts. Triggered dormant accounts to active customers.
• Implemented business plans to increase revenue and decrease rental volume. Created improvement process plans across portfolio.
• Instructed patients and caregivers on proper use of equipment, phone call follow up and prescribing account report.

2010 - Increased Average Daily sales agreements during first year by 60% in lowest producing territory nationally and increased revenue growth by 50%

2010 - 1st in National Collaborative competition to close account in OA Initiative

2010 - Recognized for highest historical sales in territory

2011 - Group Ranking 129 of 267 (Ranking 266 of 267 upon hired).

2011 - Device Launch "Active Knee" in 8/2011 - 1st in Team to sell 1st device, 3rd in the country

2010 - 2012 Exceeding Utilization and Stewardship goals monthly

• Promoted the sales of Micardis, Spiriva, Mirapex, Launched Mirapex RLS, Flomax , Aggrenox Relaunch, and Mobic. Call Points: Primary Care, Urologists, Cardiologists, Orthopedics, Rheumatologists, Pulmonologists, Neurologists, Nephrologists, Psychiatrists and Pain Mgmt.
• Delivered persuasive, clinically focused messages that drove the business to exceed goals.
• Conducted in-services, organized speaker programs and collaborated with other teams to support the growth of products.
• Executed additional target potential to existing book of business and motivated physicians to uncover opportunities driving positive sales performance and exceeded goals.

2005 - Bend the Trend Spiriva Contest - Tier 1 Award (Rookie year).

2006 - Champion Award - Excellent Performance

2007 - Developed/initiated innovative sales opportunities for Mirapex RLS - #1 Nationally

2008 - President's Club Gold: # 2/24 Region (0.02% to #1), # 5/161 Zone, # 27/506 Nationally

2008 - Promoted to PCPII

2008 - 2009 Mirapex District Team Lead

2008 - Champion Award - Product Lead role in the district

2009 - President's Club : 101%

• Managed all clinical operations of an outpatient dialysis center of 80+ patients and 15+ staff. Acute coordinator for 2 hospital programs supervising 8 hospital staff nurses.
• Responsible for efficient utilization of medication, laboratory, inventory, supplies and equipment to achieve supply cost goals.
• Created monthly budget analysis. Prepared and conducted CQI, quarterly staff and monthly patient care plan review meetings. Completed ESRD reporting to Florida Network Chapter (Network Seven).
• Collaboration with multiple physicians and various departments within the hospitals conducting patient care plan review, lead department continuous quality improvement team and budget analysis reports.
• Developed strategic clinic development plans to increase compliance, decrease morbidity mortality rates, decrease hospital stays, decrease infections, patient/family training, site care and treatment compliance.
• Provided outstanding customer service to all external and internal customers. Focus on satisfaction of care and overall experience.
• Responsible for implementing appropriate training according to FMC policy, staffing and medical supply models. Conducted training to patients and families on hemodialysis treatments and ESRD education.
• Maintained compliance standards with all applicable federal, state and local laws and regulations. Supported all state inspections (JCAHO, OSHA, CMS, ESRD surveys).
• Transplant liaison and transition planing for patients being placed on waiting list as well as post surgery.
• Ensured all clinical quality policy/ procedures and lead quality assurance meetings.
• Performed plasmapheresis in hospital setting.

1999 - 2005 Recognized for outstanding patient care. Management Training Certifications, Clinical Staff Training Certification, Recognition Awards for Excellent Patient Outcomes

2001 - Certificate for Outstanding Accomplishments by Neph Board.

2000, 2001, 2002, 2003, 2004 - Center of Excellence Award

2003 - Restructured Acute Dialysis Program. Created and implemented the first Nocturnal Hemodialysis Program in South Florida with multiple local centers to develop an evening team/patients

2005 - Awarded Top Performing facility: Influenced to provide exceptional and customer focused care

1999 - 2005 Certified Nephrology Nurse

1998 - 2005 American Nephrology Nurses Association Member (Chapter Secretary 2000 - 2002)