Martez Logan

Top Performer Recognition: Consistently ranked among the top 5% producers in 2022 and the top 2% producers in 2021, showcasing a commitment to excellence and a proven ability to achieve outstanding results.

Client-Centric Excellence: Guiding homebuyers, sellers, and investors through their journey by meticulously assessing individual needs, requirements, and budgets. Achieved and maintained exceptional client satisfaction by proactively addressing concerns, ensuring a seamless and positive experience.

Strategic Market Insight: Pioneered comprehensive market analyses, identifying and capitalizing on lucrative investment opportunities. This strategic foresight not only added substantial value to client portfolios but also established a reputation as a thought leader in market trends and dynamics.

Network and Vendor Management: Cultivated an extensive professional network, facilitating superior vendor sourcing and collaboration. Strengthened relationships with key industry partners, ensuring a streamlined and efficient real estate process for clients.

Talent Recruitment & Development: Played a pivotal role in recruiting and developing a high-performing team, fostering a collaborative and innovative work environment. The ability to identify and nurture talent underscores leadership and management skills essential for senior roles.

Innovative Marketing Strategies: Utilized multi-platform advertising to showcase client properties effectively, employing cutting-edge strategies for maximum exposure and impact. This demonstrated proficiency in staying ahead of industry trends and utilizing diverse marketing channels.

Legal Expertise: Demonstrated legal proficiency by skillfully preparing and presenting contracts and legal documents to clients. This meticulous approach ensures clarity and transparency in all transactions, showcasing a comprehensive understanding of legal intricacies in real estate operations.

Business Development and Forecasting: Proactively engaged in business development, identifying growth opportunities and forecasting market trends. This proactive approach contributes to the sustained success of our organization as a whole.

Strategic Turnaround Architect: Recruited to engineer a remarkable revival of an underperforming division, orchestrating a dynamic strategy that propelled regions from 65% to an exceptional 178% of plan within a mere 24 months.

Talent Maestro: Masterfully curated a high-performing sales force through strategic recruitment, training, motivation, coaching, and mentorship. Transformed teams into top-tier producers, setting a new standard for excellence.

Innovation Trailblazer: Pioneered the launch of groundbreaking SaaS support, risk analysis, and customer experience road maps, showcasing a forward-thinking approach that not only met but exceeded market demands.

Field Engagement Virtuoso: Devoted 75% of time working hands-on in the field, partnering with sales teams and hosting consultations with medium to large dealership groups (minimum of 5 rooftop locations). This immersive approach solidified client relationships and delivered invaluable market insights.

Industry Luminary: Elevated vAuto's profile by presenting at industry events and trade shows, positioning the company as a thought leader and fostering strategic partnerships within the automotive sector.

Operational Maestro: Instituted a company-wide Key Performance Indicator (KPI) framework, optimizing the management of employee retention programs and aligning strategies seamlessly with organizational goals.

Sales Dynamo: Revolutionized the field sales team with a redesigned compensation plan and a collaborative sales model, driving internal channels to their full potential. Teamed up with Marketing to amplify lead generation and market dominance.

Client Onboarding Visionary: Restructured the Sales Engineering team to elevate client onboarding, contributing significantly to enhanced client satisfaction and enduring partnerships.

Engagement Alchemist: Unleashed a transformative 300% improvement in employee engagement by introducing a fully custom Learning Management System, signaling an unwavering commitment to employee growth and organizational prosperity.

Strategic Sales Architect for Senior Leadership: Crafted and recommended sales strategies informed by meticulous market research and competitor analysis, delivering presentations to the senior leadership team, including the CEO, department chairs, and VPs. Consistently elevated Cars.com's market position and surpassed revenue targets through collaborative strategic planning with top-tier executives.

Cross-Functional Synergy: Collaborated seamlessly with directors and department heads to align operational and sales priorities with the broader company vision. Ensured a synchronized approach, driving collective success across diverse functions.

Data-Driven Excellence: Produced in-depth reporting and analysis, facilitating precise sales forecasting and planning. Exceeded monthly, quarterly, and yearly revenue goals by leveraging insights derived from comprehensive data analysis.

Innovative Tools and Systems: Pioneered the identification, development, and launch of innovative tools and systems, fortifying Cars.com's competitive edge and propelling successful sales strategies into execution.

Dynamic Growth Leadership: Steered the Field Sales Team through a dramatic growth phase, expanding the team from 1 to over 100 members. Implemented scalable processes, providing a solid foundation for sustained growth and success.

Digital Advertising Maestro: Orchestrated a highly effective industry migration of advertising dollars from traditional media to digital, achieving nearly 100% annual revenue growth. Positioned Cars.com as a trailblazer in the digital advertising landscape.

Revenue Mastery and Team Empowerment: Drove annual billable revenues from $50 million to over $130 million, underscoring a remarkable achievement in revenue growth. Supported a dynamic team of 6 Regional Sales Managers and 50+ front-line Sales Executives, fostering a culture of success and achievement.

Channel Sales Leadership: Formulated and led a team of Channel Sales Managers, providing strategic guidance to partners in building and developing teams for collaborative success with dealer partners.

Exemplary Regional Management Team: Recruited, coached, and trained an exceptional Regional Management team, empowering them to consistently grow advertising revenue and market share in the highly competitive online advertising space.

Innovation and Collaboration Excellence: Collaborated with cross-functional teams, including product, marketing, operations, and analytics, ensuring Cars.com maintained a position as an industry innovator. Played a key role in product pilots, sales process creation, compensation plan development, and the implementation of the online review platform.

Revenue Marvel: Achieved an unparalleled Average Revenue per Deal (ARPD) among new offices, orchestrating a $4 million surge in new business within a mere 10 months. Masterminded this feat through strategic territory realignment, cutting-edge training innovations, and unwavering commitment during monthly ride-alongs.

Local Market Domination: Crafted an unwavering business plan that transcended conventional norms, forging robust alliances with local merchants. Amplified community engagement, extending our market presence far beyond the ordinary.

Magnetic Marketing Tactics:

Envisioned and executed a dazzling marketing spectacle for premium kitchen cutlery. Each sales representative became a star through personalized one-on-one appointments, fuelled further by monthly or quarterly ride-alongs. This cinematic approach ensured a mesmerizing and consistent brand presence.
Engineered and implemented marketing and sales strategies that didn't just elevate brand visibility but set a new benchmark for effectiveness.
Talent Alchemist: Identified, trained, and led a sales force that defied attrition trends, maintaining a rock-solid 0% throughout my tenure. Every team member became a beacon of motivation and dedication.

Executive Spotlight: Delivered spellbinding updates, quarterly business reviews, and planning sessions directly to the CEO. Transparency wasn't just a communication strategy; it was a spotlight on success.

Revolutionary Revenue Streams: Mastered the art of networking, turning each client interaction into a revenue opportunity. Unleashed an avalanche of additional business prospects, ensuring we weren't just competing; we were winning.

Brand Extravaganza: Transformed brand-building into a strategic spectacle. Orchestrated events that not only diversified the product portfolio but sent shockwaves through the market, establishing an unforgettable presence.