Martin Gaudrault
Monroe
Summary
Enthusiastic professional with strong organizational and communication skills seeking an increasingly responsible position in a field which will provide career growth. Highly motivated and detail-oriented team player with a proven ability to multitask within a fast-paced environment. Strong ability to build business and sales relationships in the healthcare vertical supported by years of revenue producing work.
Overview
10
10
years of professional experience
Work History
National Director of Business Development
Black Horse Health
Houston
08.2024 - Current
- Developed and implemented a strategic plan for national business growth.
- Conducted competitor analysis to identify strengths, weaknesses of products, services offered by competitors.
- Monitored industry trends to capitalize on emerging opportunities for growth.
- Cultivated relationships with key clients and partners in the industry.
- Developed promotional materials such as brochures, flyers, emails, webinars.
- Coordinated cross-functional teams from different departments in order to achieve desired outcomes.
- Implemented effective lead generation tactics to drive qualified leads into the sales funnel.
- Assisted in creating pricing plans that maximized profits while remaining competitively priced.
- Created and managed budgets to ensure cost-effectiveness of operations.
- Organized trade shows and events to promote brand awareness among target audiences.
- Developed strategies for expanding customer base through direct sales, marketing campaigns, and referrals.
- Provided regular progress reports on key performance indicators related to business development initiatives.
- Established ambitious goals for employees to promote achievement and surpass business targets.
- Led sales planning, development and account management to grow existing accounts and establish new sales accounts.
- Oversaw regional and local sales managers and staff.
Director of Business Development
Caron Treatment Centers
01.2016 - 08.2024
- Build and develop a book of business focused on referral-based relationships within the Connecticut and New England area.
- Determine key areas for business and marketing strategies in accordance with organizational objectives.
- Identified and engaged healthcare professionals and organizations to increase referral opportunities.
- Expanded private pay client base across Caron Treatment facilities in PA and FL.
- Analyzed industry patterns and rival strategies to pinpoint distinctive selling propositions, leading to consistent annual sales growth of 8% in a challenging market.
- Utilized CRM software, Salesforce, to track, analyze, and improve the sales pipeline, reducing deal closure time by 15%.
- Managed a portfolio of over 1,500 high-value referents, accounting for 10% of sales team yearly revenue goal.
- Consistently exceeded quarterly sales targets by 5-8% through strategic lead generation, effective negotiation, and relationship management.
- Mentored new hires, streamlining the onboarding process.
- Utilized data-driven insights to customize sales strategies, increasing close rates for specific customer groups.
- Generated long-term clients through effective engagement at national conferences.
National Director of Provider Relationships
High Watch Recovery Center
01.2022 - 01.2023
- Build and develop a book of business focused on referral-based relationships throughout the northeast region and nationally.
- Identify strategic areas within the state and region to focus business efforts and marketing plans based on yearly revenue goals.
- Identify and target qualified healthcare professionals and organizations to focus relationship efforts to gain and grow referral-based business.
- Develop and oversee business and marketing strategies related to Alina Lodge in New Jersey based on growth goals and projections.
- Supervise business development representatives for Alina lodge to ensure revenue goals are met and professional development is on track.
- Oversee the continued collaboration between departments within Alina lodge and Highwatch Recovery Center.
- Develop, prospect and close potential attendees for quarterly national conferences.
- Develop, prospect and close both exhibitors and sponsors for quarterly national conferences.
- Implement business development and marketing goals alongside the events team for annual national conferences.
- Develop and implement new strategies within the admissions department to better ensure collaboration with referents and providers.
- Collaborate with departments such as alumni and fundraising to support their needs and identify potential accounts of importance.
- Host events, educational seminars, and tours to raise awareness of company mission and offerings.
Education
Bachelors - Business Management
Western New England University
Springfield, MA05-2011
Skills
- Strategic planning
- Market analysis
- Lead generation
- Client relationship management
- Sales strategy
- Cross-functional collaboration
- Event planning
- Team leadership
- Sales management
- Customer relations
- Program development
- Marketing management
References
- Sam Bierman, MARC, Owner/ Founder, 516-319-7041
- Molly Bierman, YES Consulting, Founding Partner, 413-695-9683, molly@consultyes.com
- David Megenis, Wellbridge Treatment Center, VP of Growth, 704-578-8897
Timeline
National Director of Business Development
Black Horse Health
08.2024 - Current
National Director of Provider Relationships
High Watch Recovery Center
01.2022 - 01.2023
Director of Business Development
Caron Treatment Centers
01.2016 - 08.2024
Bachelors - Business Management
Western New England University
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