Marvin De Leon
Daly City,CA
Overview
31
31
years of professional experience
Work History
Art Director
Freelance Art Director
02.2012 - 12.2015
- Improved brand consistency by developing and implementing comprehensive visual guidelines across all platforms.
- Enhanced overall design quality by mentoring junior designers and providing constructive feedback on their work.
- Streamlined creative processes by implementing efficient design workflows and project management tools.
- Led rebranding initiatives that effectively communicated company values while maintaining contemporary aesthetic appeal.
- Oversaw photoshoots from concept development to post-production editing, ensuring high-quality visuals that aligned with brand identity goals.
Creative Consultant
Dentsu Indio
05.2010 - 11.2012
- Enhanced brand image by developing innovative marketing strategies and creative visual materials.
- Managed multiple projects simultaneously while consistently meeting deadlines and exceeding client expectations for quality deliverables.
- Elevated corporate identities with well-conceived logo designs that resonated with target audiences and conveyed unique brand propositions effectively.
Managing Partner
Black Ops Advertising Corporation
07.2004 - 04.2011
- Increased client base by implementing effective marketing strategies and fostering long-term relationships.
- Streamlined internal processes for improved efficiency and productivity within the firm.
- Negotiated high-value contracts with clients, securing profitable partnerships for the company.
- Mentored junior staff members, resulting in a more cohesive team and increased overall performance.
- Collaborated with cross-functional teams to drive organizational improvements and meet strategic objectives.
Associate Creative Director
Publicis Manila, Inc.
09.2002 - 08.2009
- Elevated brand identity by developing innovative creative concepts and executing design strategies.
- Collaborated with cross-functional teams for streamlined project management and improved communication.
- Delivered visually engaging campaigns by leading brainstorming sessions and conceptualizing ideas.
- Improved client satisfaction with creative solutions tailored to meet unique business objectives.
- Enhanced pitch presentations with compelling visuals and persuasive narratives, securing new business opportunities.
Senior Art Director
Publicis-AMA, Inc
06.2000 - 10.2002
- Elevated brand recognition by developing innovative and visually compelling marketing campaigns.
- Directed creative teams for successful product launches, ensuring cohesive visual storytelling across all channels.
- Improved client satisfaction by delivering high-quality design solutions within tight deadlines.
- Enhanced company''s market presence with well-executed branding strategies, elevating the overall corporate image.
- Streamlined design processes for increased efficiency, resulting in faster project turnaround times and reduced costs.
- Led brainstorming sessions to generate innovative ideas for advertising campaigns, fostering a creative and collaborative work environment.
- Contributed to creative process through original ideas and inspiration.
- Exercised and demonstrated use and mastery of elements of design to meet goals.
- Presented concepts, copy and art during internal and client reviews.
- Directed photo shoots for print and digital media, reviewing each element against client standards and expectations.
- Oversaw implementation of editing, color correction and other post-production processes.
Senior Art Director
Avellana & Associates, Inc.
03.1988 - 08.2000
- Improved creative output by collaborating with copywriters and graphic designers on various projects.
- Developed visually compelling campaigns for clients, resulting in increased brand recognition and engagement.
- Managed art direction for print and digital materials, ensuring consistency across all platforms.
- Implemented design best practices, elevating overall quality of creative work produced by the team.
- Collaborated with photographers and stylists on photoshoots, producing high-quality images for marketing materials.
Senior Artist
3M Philippines, Inc.
03.1987 - 10.1988
Junior Artist
Stelton Incentives, Inc.
04.1985 - 06.1987
Education
Bachelor of Arts - Advertising
Philippine Womens University
Manila, PhilippinesBachelor of Arts - Architecture
University of Santo Tomas
Manila, PhilippinesHigh School Diploma -
Don Bosco Technical College
Mandaluyong City, Metro Manila, PhilippinesSkills
- Creative Direction
- Graphic Design
- Color theory
- Conceptual thinking
- Advertising Campaigns
- Print design
- Layout Design
- Visual storytelling
- Photography Direction
- Typography Expertise
- Corporate identity branding
- Photographic editing
- Digital illustration
- Print Production
- Typography
- Logo creation
Special Skills
- Painting, drawing, sketching, on the spot drawing/painting
- Painting in watercolor, oil, acrylic, gouache, pastel
- Drawing/sketching in pen, pencil, colored pencil, charcoal, pastel
- Portraiture
- Photography
Art Exhibitions
Painting
- August 2004 – 11th Pistahan Art Exchange Exhibition
Yerba Buena Gardens, San Francisco, California, USA
- March 2000 – 4th Madrugada Group of Artist Exhibition “Pilipina sa Mata ng Madrugada”
Philippe’s Art Gallery, Makati City, Metro Manila, Philippines
- March 1998 – 3rd Madrugada Group of Artist Exhibition
Windows Cafe, Ermita, Manila, Philippines
- November 1994 – 2nd Madrugada Group of Artist Exhibition
Windows Cafe, Ermita, Manila, Phippines
- November 1993 – 1st Madrugada Group of Artist Exhibition
Luneta Gallery, Manila, Philippines
- March 1984 – First One-Man Show
Timeline
Art Director
Freelance Art Director
02.2012 - 12.2015
Creative Consultant
Dentsu Indio
05.2010 - 11.2012
Managing Partner
Black Ops Advertising Corporation
07.2004 - 04.2011
Associate Creative Director
Publicis Manila, Inc.
09.2002 - 08.2009
Senior Art Director
Publicis-AMA, Inc
06.2000 - 10.2002
Senior Art Director
Avellana & Associates, Inc.
03.1988 - 08.2000
Senior Artist
3M Philippines, Inc.
03.1987 - 10.1988
Junior Artist
Stelton Incentives, Inc.
04.1985 - 06.1987
Bachelor of Arts - Advertising
Philippine Womens University
Bachelor of Arts - Architecture
University of Santo Tomas
High School Diploma -
Don Bosco Technical College