Program Management
Oneisha Freeman Rojales
Digital Equity Professional
Loganville,GA
Summary
Proven leader in digital inclusion, spearheading Georgia's Digital Equity program at Georgia Technology Authority, enhancing technology access statewide. Expert in stakeholder engagement and strategic partnerships, leading a $22M grant program and leveraging skills in program management increasing in engagement through innovative marketing strategies.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Digital Connectivity Manager
Georgia Technology Authority
12.2022 - Current
- Spearheading the execution of the Georgia Digital Equity Plan, demonstrating strategic thinking and decision-making skills in managing a complex, large-scale project.
- Developing a significant digital connectivity grant program, showcasing financial acumen and an understanding of funding structures.
- Cultivating relationships with a diverse range of stakeholders at the federal, state, and local level, underscoring advanced interpersonal skills and the ability to navigate complex political environments.
- Serving as a spokesperson for the GTA at meetings and conferences, highlighting exceptional presentation and public speaking abilities.
- Collaborating with other state agencies to implement broadband initiatives, demonstrating leadership within a matrixed organization and the ability to lead organizational change and improvements.
Director of Partnerships and Programs
Inspiredu
Atlanta, GA
07.2020 - 12.2022
- Managed the execution of the organization's digital programs, demonstrating project management skills and the ability to translate strategy into action.
- Served as the key representative at numerous conferences, highlighting public speaking abilities and the capacity to represent an organization professionally.
- Develop, implement and manage strategic digital inclusion initiatives, including internet adoption and training - contributing to an increase in device ownership and digital literacy among more than 1,500 residents annually.
- Develop and oversee programmatic goals, policies, and objectives throughout the organization. Coordinate integration of digital inclusion into organizational policies, developing guidelines to support equity work.
- Secure more than $500K in funding for digital inclusion program and develop partnerships with community-based organizations to introduce and sustain tech-based opportunities for low-income individuals.
- Establish corporate partnerships with leading telecommunications companies including AT&T and Comcast securing funding to support digital connectivity program sustainability and expand reach in underserved communities.
- Manage program budget and annual operating plan to ensure operational efficiency, accountability, and growth.
- Manage 10-member team, evaluating performance and meeting with members to support high-performing team.
- Manage evaluation criteria and program measurements to assess performance, reporting findings to executive staff, internal and external partners, and other program stakeholders.
- Oversee organizational visibility in national digital inclusion efforts, working closely with the National Digital Inclusion Alliance (NDIA) as a conference speaker and co-chair of 2022 Digital Inclusion Week.
Sr. Program Manager
PowerMyLearning
05.2018 - 06.2020
- Conduct all preparatory work leading to family engagement events, including giving presentations to groups of 20-200 youth and adults in outreach sessions and scheduling and attending partnership, logistics, and evaluation meetings with school partners.
- Managed programs and services with partner staff, with responsibility for partner satisfaction and programmatic outcomes, including policy development with senior leadership, community leaders, and IT team, in addition to overseeing scheduling of partnership meetings with potential Inspiredu partner organizations.
- Supervised, monitored, and analyzed data collection for grant-related efforts. Reported results to stakeholders on key quantitative and qualitative metrics; designed impact reports for external audiences based on these findings.
- Led development and execution of digital learning initiatives, including creation of new projects and training materials to improve technology access and broadband connectivity in high-need communities.
Marketing and Communications Manager
PowerMyLearning
07.2016 - 05.2018
- Developed comprehensive marketing and communication plan for the launch of new initiatives, including digital, print, and social media channels increasing engagement by 120%.
- Promoted the organization's mission and impact to media, donors, and other stakeholders by drafting press releases; supporting fundraising campaigns/events, and communicating with media.
- Developed and designed presentations, outreach materials, and e-mail marketing campaigns to promote service offerings to prospective funders and program participants.
Program Manager
PowerMyLearning
08.2014 - 07.2016
- Oversaw logistics and implementation of workshops, including recruiting over 400 volunteers per year to assist in workshops and in technology center.
- Collaborated with Executive Director to formulate goals and strategies for the organization's learning resources and services. Created and delivered customized workshops to school staff responsible for deploying technology solutions.
- Generated reports for Program and Development staff, including school demographic data, parent survey data, broadband adoption, and registration and usage information. Managed processes related to data gathering, data cleansing, and data management required for the program.
Computer Clubhouse Program Manager
Whitefoord, Inc.
02.2007 - 08.2014
- Facilitated community-based technology program for children and teens to improve creative confidence and build essential 21st-century skills.
- Planned programs for summer reading and digital media camp, promoting digital learning for 120 youth annually.
- Led technology-based training workshops for youth and educators from around the world at conferences and summits, including Computer Clubhouse Coordinators Conference in Dublin Ireland, Annual Teen Summit in Boston, MA, and Adobe Youth Voice Summit in San Francisco, CA.
- Secured grants totaling $200k in funding, reporting on progress and achievements to local foundations and government agencies.
- Managed Assistant Coordinator and 25 summer staff, providing direct oversight in the implementation of all programs and operations of the Computer Clubhouse program.
Education
MBA - Digital Business And Technology
University of Georgia
Atlanta, GA 05.2001 -
Bachelor of Science - Marketing
Colorado State University – Global Campus
Aurora, CO 01.2014 - 2016.05
Skills
- MS Office - Word, Excel, PowerPoint, and Outlook
CRM (SalesForce)
Multimedia Design (Adobe Creative Suite & Canva)
Project Management
Software
Meeting Facilitation
Community Engagement
Problem Solving
Written and Oral Communication
Public Speaking
Project Management
Training
Interests
2003 - 2007 - United States Army Reserves - 92A - Automated Logistical Specialist
Certification
Digital Equity Professional, NTEN
Timeline
Digital Connectivity Manager
Georgia Technology Authority
12.2022 - Current
Director of Partnerships and Programs
Inspiredu
07.2020 - 12.2022
Sr. Program Manager
PowerMyLearning
05.2018 - 06.2020
Marketing and Communications Manager
PowerMyLearning
07.2016 - 05.2018
Program Manager
PowerMyLearning
08.2014 - 07.2016
Bachelor of Science - Marketing
Colorado State University – Global Campus
01.2014 - 2016.05
Computer Clubhouse Program Manager
Whitefoord, Inc.
02.2007 - 08.2014
MBA - Digital Business And Technology
University of Georgia
05.2001 -
Digital Equity Professional, NTEN
2022-08
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