Marwah Ashna
Lorton,VA
Summary
Motivated individual with business acumen and willingness to take on challenging roles. Tech-savvy and quick learning with technical know-how, social media expertise and sales abilities to support and drive substantial growth. As a detail oriented individual, leadership and communication are on top of my ladder. Highly experienced and skilled communication professional with a proven track record of success in communication strategies that were given in my previous work experience for a wide range of audience. Offers excellent technical abilities with software and applications, ability to handle challenging work, and excellent time management skills. Known for developing a strong team relationship, excellent organizational skills, and managing multiple projects and priorities with a fixed deadline. As a leader, I have lead by example, met high expectations, and demonstrated problem solving under high pressures through work and educational experiences. Bringing forth valuable industry experience and the expertise necessary to increase company visibility and goals.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Regional Freelancer/ Adviser
Lancôme
03.2019 - Current
- Selling products
- Trained Advisers and freelancers
- Went over time management
- Setting goals, how to approach/reach them, making overall goal
- How to drive sales
- Developed and implemented comprehensive marketing strategies to increase client base and revenue.
- How to market product in store
- Manage daily sales and statistics, send reports to management at the end of the week
- Crisis Communications, strategic planning, department/staff management, speech writing
- Created content for various websites, blogs, and social media accounts.
- Designed logos, brochures, flyers, banners, and other promotional materials.
- Managed online campaigns to reach target audiences on multiple platforms.
- Maintained database systems to ensure accurate information was available when needed.
- Analyzed data from Google Analytics and other metrics tools to identify areas of improvement.
- Organized digital assets such as images, videos, audio files., into easily accessible libraries.
- Performed quality assurance testing on software applications prior to release.
- Stored, shared and created documents with Microsoft Word, Google Docs and SharePoint.
- Researched and gathered information and photographs relating to freelance projects.
- Maintained composure and productivity in high-pressure environments to facilitate client satisfaction.
- Identified needs of customers promptly and efficiently.
- Utilized document management system to organize company files, keeping up-to-date and easily accessible data.
- Monitored operations and reviewed records and metrics to understand company performance.
- Wrote and submitted reports on industry trends, prompting managers to develop business plans.
- Greeting customers, responding to questions, improving engagement with merchandise, and providing outstanding customer service
- Recognition: -Lancome Counter of the Year- Macy’s-2019
- Went above my goal for the year – Macy’s- 2019
- Went above my goal for the year- Ulta-2021
- Boutique/counter of the year in the region- Ulta- 2023.
Agent
New York Life
03.2023 - 02.2024
- Consult with clients and prospect clients to assess insurance needs, budget, and other relevant details
- Assist with long term planning
- Obtains underwriting approval
- Develop and maintain relationship with clients to ensure customer satisfaction
- Educate clients on insurance policies and coverage through presentations
- Analyze clients’ current insurance policies and recommend additional coverage
- Negotiate terms and conditions of insurance policies
- Process applications for new clients
- Maintain accurate records of client information
- Participate in industry events and conferences to speak about goals and networking
- Develop marketing strategies
- Delivers policy and plan documents.
- Provided customer service to clients through phone and email communication.
- Developed customer relationships and ensured satisfaction with services.
- Maintained accurate records of all customer interactions, process customer accounts and file documents.
- Performed administrative tasks such as data entry, filing paperwork, updating databases and preparing reports.
- Utilized computer systems for tracking, information gathering and and or troubleshooting.
- Created weekly reports on sales figures and provided analysis on trends within assigned area of responsibility.
- Attended team meetings regularly to discuss updates on products, services and policies changes.
- Demonstrated strong understanding of industry trends and competitive landscape.
- Participated in ongoing training programs related to job duties or responsibilities.
- Maintained high level of communications and marketing skills by participating in professional activities.
- Evaluated and identified opportunities to drive process improvements, positively impacting customer experience.
- Cooperated with public and private organizations and individuals to share mission and objectives.
- Removed barriers to drive end-to-end resolution of servicing and billing.
Assistant
Broadcasting Board of Governors
Washington, D.C
06.2018 - 01.2020
- Managed studio shoots and helped with setting up multiple studios
- Lead portrait studio shoots
- Managed and edited social media posts through Adobe applications
- Edited images for monthly calendars through Adobe applications
- Managed promotional work for events (pamphlets, posters, printing press papers, minimal Adobe photoshop work, organized and retouched end product, such as posters, brochures, images, etc.)
- Proved successful working within tight deadlines and a fast-paced atmosphere—demonstrated respect, friendliness, and willingness to help wherever needed
- Created different campaigns for different audiences, recognized different audience
- Helped with editing captions and writings for the images
- Helped edit writing and images on yearly calendars
- Assisted the adviser of the department with printing for press and campaigns
- Advised some colleagues on different approaches for social media to keep updated on trends
- Set up lighting equipment and adjust camera settings to capture desired images
- Assisted with event planning activities such as conferences or seminars.
- Maintain photography equipment including cameras, lenses, lighting gear, tripods.
- Provide direction to models and subjects throughout photoshoots while capturing natural expressions.
- Assist in planning setup of shoots including location scouting.
- Deliver quality products within deadlines established by clientele.
- Attend workshops or seminars related to photography techniques and technology advancements.
- Reviewed sets of photographs to select best work.
- Enhanced, retouched and resized photographs and negatives using airbrushing and other techniques.
- Tested equipment prior to use, verifying good working order.
Contractor
Embassy of Afghanistan
08.2017 - 04.2018
- Lead Photography in Media department
- Lead as a photojournalist
- Edited images for media through Adobe programs
- Social media analyst, edited images and photographed for events, social media, and newsletters
- Photographed events with Ambassador
- Including photographing the Former First Lady of Afghanistan, other ambassadors, senators, vice president of Afghanistan, and other diplomats
- Translated from English to Farsi and Pashto
- Creative approach to editing images and content before going public
- Used Adobe programs to produce necessary work
- Advised team regarding branding, communication techniques, and other marketing tools
- Media relations, Newsletter and Speech writing, strategic planning, community relations, special events planning and execution
- Wrote social media posts on a public event with the ambassador and edited other posts for colleagues before going public
- Kept with trends on social media to keep our audience updated on current events at the embassy
- Used google softwares and adobe programs.
- Assisted in the preparation of construction contracts and agreements, ensuring accuracy and compliance with applicable laws.
- Organized, scheduled, and managed photo shoots for clients.
- Edited photos using Adobe Photoshop software.
- Collaborated with editors, writers, designers, and other professionals in developing stories.
- Traveled to different locations to capture newsworthy events on film or digitally.
- Attended press conferences or other events related to assigned stories.
- Ensured accuracy of captions accompanying published work.
- Maintained knowledge of photographic equipment by attending workshops and seminars.
- Planned and took photos for visual news stories and pitched to editors.
- Cropped, manipulated and performed color balance for final images.
- Photographed special events, parties and portraits.
- Set up camera control equipment, stands and tripods for shoots.
- Determined project goals, locations and equipment needs by studying assignments and consulting with clients or advertising staff.
- Engaged in research to develop new photographic procedures and materials.
Front desk agent/greeter
Mona Lisa Photography
08.2016 - 07.2017
- Took appointments, phone calls, and took care of any canceled appointments
- Manager’s Assistant
- Market Sales
- Promotions
- Prepared individualized proposals and marketing plans
- Designed effective marketing materials including logos and newsletters
- Social media analyst
- Edited images before going public
- Managed media by promoting
- Promotions/Market product.
Education
Bachelors - Fine Arts Degree: Photojournalism and Communications -
Academy of Art University
02.2024
Associate degree in fine art, Photography -
Northern Virginia Community College
General Education -
South County High School
Skills
- Communication
- Conflict Resolution
- Client Relationship Management
- Networking and business development
- Negotiation Skills
- Computer skills
- Artistic vision
- Adobe programs
- Leadership
- Accountability
- Teamwork
- Reading, Writing, Speaking
- Time Management
- Analytical/Creative Thinking
- Fast Learner
- Quality Assurance
- Learning and Adaptability
- Microsoft Office- Powerpoint, Word, Excel, Outlook
- Knowledge of studio lighting and set up
- Project Management
- Content Writing
- Web Development
- Project Planning
- Problem-Solving Aptitude
- Experience in Leadership
- Attention to Detail
- Goal Setting
- Team Collaboration
- Excellent Workflow Management
- Flexible Creative Approach
Personal Information
Willing To Relocate: Yes
Website: Marwahashna.com
Languages
- Pashto, Fluent
- Farsi, Conversational
- Dari, Conversational
- Urdu, Conversational
- English, Fluent
Websites
Certification
- Life Insurance License
- Certified Beauty Consultant
Accomplishments
- Top photographer in Embassy of Afghanistan, 2018
- Top adviser with Lancome, 2020-2022
- Dean's list 6x, Northern Virginia Community College and Academy of Art University
Timeline
Agent
New York Life
03.2023 - 02.2024
Regional Freelancer/ Adviser
Lancôme
03.2019 - Current
Assistant
Broadcasting Board of Governors
06.2018 - 01.2020
Contractor
Embassy of Afghanistan
08.2017 - 04.2018
Front desk agent/greeter
Mona Lisa Photography
08.2016 - 07.2017
Bachelors - Fine Arts Degree: Photojournalism and Communications -
Academy of Art University
Associate degree in fine art, Photography -
Northern Virginia Community College
General Education -
South County High School
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