Successful and professional leader with over 20+ year experience in the Travel and Tourism industry. Outgoing sales professional with a proven track record in sales, tourism, digital / interactive skills, marketing, driving increased sales, improving buying experiences while elevating company profile.
Travel Spike ranks as the most comprehensive digital media vehicle in the marketplace and serves as an online marketing company with expertise in the Tourism and Travel category. Over the past 21 years, Travel Spike has worked with over 2500 travel and hospitality clients by mapping travel intender behavior with an array of online products to reach those travelers based on their interest.
My position with Travel Spike is to build revenue year-over-year to over $2mm, develop leads and build the pipeline, meet quarterly and annual revenue goals according to sales plan. Build effective relationships with International and Domestic Tourism Boards, Airlines, Hotels and Resorts, OTA's and to drive visitation to the destinations, increase airline bookings and insure hotel room revenue. Continue to be lead the team in top sales.
Develop sales and account strategies for West Coast tourism clients - Airlines, Destinations, OTA's, Domestic and International Tourism Boards in order to maximize potential revenue by aligning client needs with digital advertising products. Effectively performed in a high-energy, fast paced, evolving team environment through planning and strategic partnerships to generate a high volume of new and existing sales.
Developed market strategies for Tourism clients to drive more visits to destinations, increase bookings for Airlines, Hotels and Tour Agencies/Attractions. Attended trade shows to promote tourism on a regular basis. Additionally, worked closely with advertising agencies at a national and local level through creative selling via behavioral targeting, geo-targeting, audience segmentation, rich media campaigns while managing account performance and media budgets