Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
Generic

Mary Ewer

Highland,Utah

Summary

Dynamic Social Media Manager with a proven track record at Train Insane Fitness, enhancing brand visibility and community engagement through innovative content creation and influencer collaborations. Skilled in digital media and audience engagement, I excel in multitasking and positive attitude, driving promotional success and online reputation enhancement.

Overview

9
9
years of professional experience

Work History

Social Media Manager

Avail Wellness
American Fork, Utah
02.2023 - Current
  • Developed engaging content to educate clients about wellness services and promotions.
  • Crafted informative posts to raise awareness of clinic services and special offers.
  • Identified client groups and audiences, determining best way to communicate publicity information.
  • Participated in brainstorming sessions with other professionals to generate innovative ideas.
  • Developed and implemented successful social media campaigns to support company objectives.
  • Collaborated with public figures, companies and press to boost and enhance brand on social media.
  • Employed storytelling for digital content and developed unique campaigns to promote brand engagement.

Front Desk Manager

Train Insane Fitness
Orem, UT
05.2020 - 08.2024
  • Supervised front desk operations, enabling guests to receive superior customer service from the staff.
  • Supervised front desk employees and kids club staff, ensuring efficient operations and excellent customer service.
  • Oversaw maintenance tasks and captured class videos to enhance gym promotions and member engagement.
  • Assisted in event coordination, public relations efforts, and problem-solving initiatives to improve overall gym experience.
  • Facilitated enrollments, ensuring seamless onboarding for new members.
  • Coordinated promotional activities to enhance customer engagement and satisfaction.
  • Managed customer memberships, maintaining accurate records and providing exceptional service.

Social Media Manager

Train Insane Fitness
Orem, Utah
02.2018 - 08.2024
  • Managed content calendars to ensure consistent posting schedules and content variety.
  • Brainstormed ideas for new video concepts and stories.
  • Responded promptly to customer queries on social media accounts.
  • Stayed up-to-date on social media and digital content trends to engage on trending topics and share best practices.
  • Created engaging, original content including posts, videos, and graphics tailored to specific platform requirements.
  • Used social media to engage consumers, respond to questions or complaints and promote company initiatives.
  • Coordinated with influencers and brand ambassadors for content creation and promotion.
  • Organized giveaways or contests on social networks as part of promotional activities.
  • Collaborated with fitness trainers to create engaging content.
  • Highlighted gym members' reviews and success stories to enhance community engagement.

Social Media Specialist

Back to Basics
Woodland Hills, Utah
10.2016 - 01.2018
  • Developed engaging content for social media, website, and television segments for a life coach.
  • Produced and edited videography content and crafted scripts for marketing purposes.
  • Created and managed multimedia content to enhance the life coach's online and offline presence.

Social Media Content Creator

Career Step
Provo, Utah
10.2015 - 02.2017
  • Attended marketing planning meetings to present and develop promotional strategies.
  • Captured and shared event photos and videos to promote a positive work environment and community.
  • Created engaging social media content to spotlight students and online instructors, enhancing community engagement.

Education

Bachelor of Arts - Communications

Utah Valley University
Orem, UT
04-2016

Skills

  • Branding support
  • Social listening
  • Public relations
  • Online reputation monitoring
  • Market research
  • Excellent multitasking
  • Positive attitude
  • Content scheduling
  • Community management
  • Blogger relations
  • Networking and relationship building
  • Digital media
  • Content creation
  • Content calendar management
  • Facebook, instagram, linkedin
  • Paid advertising
  • Promotion tactics implementation
  • Influencer collaboration
  • Influencer marketing
  • Photo and video editing
  • Audience engagement
  • Trending stories
  • Goal planning
  • Community engagement

Affiliations

  • Spending time with my husband and four kids
  • Working out
  • Running
  • Hiking
  • Traveling
  • Theatre
  • Reading

Timeline

Social Media Manager

Avail Wellness
02.2023 - Current

Front Desk Manager

Train Insane Fitness
05.2020 - 08.2024

Social Media Manager

Train Insane Fitness
02.2018 - 08.2024

Social Media Specialist

Back to Basics
10.2016 - 01.2018

Social Media Content Creator

Career Step
10.2015 - 02.2017

Bachelor of Arts - Communications

Utah Valley University

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Mary Ewer