Mary Loyer
Santa Monica,CA
Summary
Accomplished Regional Sales Director known for delivering record-breaking revenue and profit gains over a 30 year Sales Career. Effective at strategic and tactical planning, new business development and team-building. Excellent communication and organizational attributes.
Overview
30
30
years of professional experience
Work History
Regional Sales Director
Brazilian Professionals LLC
02.2010 - Current
- Maintained #1 in Global Sales with $2 million sold per year to Hair Salons in the O.C and LA territory
- Developed a customer list of 7,000 Salons within the first 5 years by prospecting, conducting educational events, and developing strong Customer relationships
- Managed the West Coast Team of 9 Sales Reps, and created the training program for New Sales Reps
- Trained Distributors all over the U.S, Europe, South Africa and Australia to ensure increased sales in all markets
- Spoke on stage to hundreds of Stylists at National Road Shows selling up to $30,000 in one day
President
Natural Source Printing Green Consultants
10.2007 - 10.2009
- Established start-up printing company with a projected first year of $500K, and 9 employees
- Trained new hires on products and the value-driven selling methods to ensure increased sales
- Built marketing strategy to penetrate the market with new products and services
- Offered continuous consult to companies purchasing $1 million+ in printing per year on green practices to increase profitability
- Partnered with key companies to print on Fiberstone, companies included; Rubbermaid, Nikon, ConAgra, Simple Green, Ole Henriksen
Account Manager
Staples Business Advantage
03.2004 - 10.2007
- Managed office supply contracts for 35+ large corporations with an annual sales volume of $5 million and an annual sales growth of 20%
- Implemented training and continued program support for corporate contract customers and their associates to guarantee customer satisfaction and compliance
- Provided comprehensive reporting on account performance, enabling clients to make data-driven decisions about future investments.
- Successfully resolved escalated issues, preventing potential loss of valuable clients while maintaining positive relationships with all parties involved.
- Exceeded print services goal by 100% for two consecutive years within my territory of the Western Region.
Sales Account Executive
Minolta Business Solutions
06.2003 - 03.2004
- Provided a custom document solution included in a digital copy machine, to meet the needs of small and large businesses
- Prospected sales in an assigned territory by upgrading lease agreements with current customers and increased sales within a new client base
- Surpassed a monthly sales goal by 15% monitored on a weekly basis by management
Eastern Regional Sales Trainer
Merle Norman Cosmetics
01.2001 - 06.2003
- Trained and instructed franchise owners throughout the United States and Canada through seminars, which increased product knowledge and improved customer service
- Managed client relations and training in the Eastern Region of the U.S for studio owners and their employees
- Planned and facilitated a two-week curriculum for new franchise owners to perform in Los Angeles
- Collaborated with Product Marketing and R & D on new product launches to create training campaigns for studio franchise owners to assist in selling their new products with success
Account Coordinator
Estee Lauder Cosmetics
02.1995 - 01.2001
- Coordinated all training in six Macy’s store locations to exceed total volume of $5.3 million
- Tracked daily business and developed action plans to meet sales goals
- Hired and developed all beauty consultants in the Orange County territory
- Assisted in overseeing new store launches and Gift with Purchase Promotions
- Conducted five special event seminars contributing to a 15% average increase
- Awarded the 'Estee Lauder Western Star' for achieving the highest percent increase in five consecutive gift with purchase promotions
Education
PAX Mastery & Leadership -
01.2008
Gorilla Business School -
01.2007
Enlightened Warrior Camp -
01.2007
Macy’s West Team Leader Training -
01.1998
Courses in Business Administration -
Rancho Santiago College
Santa Ana, CA01.1994
Courses in Marketing & Business -
Cypress College
Cypress, CA01.1993
Skills
- Dynamic Training Skills
- Managing Quotas
- Sales Presentations
- Customer Relationship Management
- Key Account Management
- Excellent Communication
- High-growth strategies
- Professional Presentations
- Organizational Skills
- Client Acquisition
Timeline
Regional Sales Director
Brazilian Professionals LLC
02.2010 - Current
President
Natural Source Printing Green Consultants
10.2007 - 10.2009
Account Manager
Staples Business Advantage
03.2004 - 10.2007
Sales Account Executive
Minolta Business Solutions
06.2003 - 03.2004
Eastern Regional Sales Trainer
Merle Norman Cosmetics
01.2001 - 06.2003
Account Coordinator
Estee Lauder Cosmetics
02.1995 - 01.2001
Gorilla Business School -
Enlightened Warrior Camp -
Macy’s West Team Leader Training -
Courses in Business Administration -
Rancho Santiago College
Courses in Marketing & Business -
Cypress College
PAX Mastery & Leadership -
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