Mason Crisler
Raleigh,NC
Summary
Results-driven professional with a strong background in Computer Science and Marketing, focused on enhancing business outcomes. Proven ability to transform complex marketing and commercial data into actionable insights, using statistical and machine learning techniques. Experienced in modeling customer behavior and identifying key revenue drivers to support commercial growth. Skilled in cross-functional collaboration with finance, operations, and technical teams to develop data-driven solutions that optimize efficiency and inform strategic decisions.
Overview
2
2
years of professional experience
Work History
Data Analytics Extern - Breaking Games
Extern
10.2025 - 12.2025
- Conducted project-based analyses on e-commerce sales performance, using Google Ads and Meta campaigns data to isolate key drivers of traffic, conversion, and revenue.
- Defined and documented precise business requirements for three critical data-driven initiatives to enhance omnichannel sales pipeline efficiency and profitability.
- Developed final performance report and presentation in BI tools and Excel, synthesizing complex findings to guide leadership in strategic decision-making and resource allocation.
Marketing Strategy & Data Analyst Intern
Martek
05.2024 - 09.2024
- Analyzed campaign performance and client operational metrics, applying Python for statistical trend detection and opportunity identification across 10+ external clients.
- Performed statistical validation for regular reporting and actionable client insights, ensuring high data integrity in all sales and marketing analyses.
- Collaborated with external clients to define business requirements, delivering findings in formal meetings to support data-informed growth strategies.
Guest Experience & Operations Intern
Walt Disney World Resorts
05.2023 - 02.2024
- Triaged complex, multi-channel guest issues (front desk, in-house, remote), and managed high-volume support for parks, transportation, bookings, refunds, and financial stay modifications.
- Analyzed complex service interactions and operational data (e.g., call center metrics) to identify systemic issues and trends in technical support, informing leadership's strategy for process improvement.
- Assisted leadership in developing and executing process improvement solutions through detailed policy documentation and implementation across the Resorts sector.
Market Research & Acquisition Analyst
Crystal Clear Shine
01.2023 - 05.2023
- Conducted market research and sales data analysis, utilizing Python for segmentation and opportunity detection, resulting in the identification of three high-potential client acquisition channels.
- Maintained digital strategy components, including website updates and Meta (Facebook/Instagram) digital advertising campaigns.
- Conducted competitor analysis to inform strategic acquisition decisions.
Education
Master of Science - Computer Science
Ball State University
12.2025
Bachelor of Arts - Communication Studies & Business
UNC Wilmington
05.2024
Skills
- Data analysis with Python: Pandas, NumPy, Scikit-learn, TensorFlow, PyTorch, Matplotlib, sentiment analysis
- Data analysis with R and SQL: SQLite, MongoDB
- Business intelligence: Tableau, Power BI, Excel, PowerPoint
- Version control and scripting: Git, GitHub, Docker, Linux, shell scripting, REST APIs
Timeline
Data Analytics Extern - Breaking Games
Extern
10.2025 - 12.2025
Marketing Strategy & Data Analyst Intern
Martek
05.2024 - 09.2024
Guest Experience & Operations Intern
Walt Disney World Resorts
05.2023 - 02.2024
Market Research & Acquisition Analyst
Crystal Clear Shine
01.2023 - 05.2023
Master of Science - Computer Science
Ball State University
Bachelor of Arts - Communication Studies & Business
UNC Wilmington