Angélica Cordero

• Utilizes deep historical knowledge and advanced research techniques to generate and support digital media projects in film, television, and podcasting, drawing from primary and secondary sources
• Conducts extensive searches using various reference tools, databases, special collections, archives, and other media outlets to enhance storytelling and coverage for digital media and studio productions
• Generates comprehensive reports covering project-relevant history, statistical insights, analytical context, storylines, and ideas for narrative elements
• Cultivates strong relationships with creators, writers, producers, executives, and other project associates to ensure the highest quality and depth of information
• Provides source materials, script analysis, and assessments to produce insightful and creative content
• Initiates and maintains organized files of research activities, historical records, source materials, trends, developing themes, releases, story ideas, and other relevant information for project characters, locations, events, and social context
• Anticipates, identifies and responds to developing storylines and noteworthy performances prior to, during, and in post production
• Communicates in a timely and effective manner with content creators, delivering thorough, creative, and accurate statistical and storytelling information to support and enhance productions
• Proactively identifies and suggests solutions to address potential coverage angles and storylines
• Maintains active engagement with industry developments, attending relevant conferences and networking events to forge valuable connections and stay ahead of emerging trends across different entertainment formats

• Spearheaded research initiatives, integrating ongoing research into story development, and conducted ongoing, in-depth searches for new, compelling ideas that match the sensibility of the projects and the storyteller-driven, collaborative culture of Bexar West
• Worked in concert with the company writer/producer as the day-to-day support, helping shape stories from concept through script with an emphasis on character and film structure
• Worked directly with creators on concept and script development, providing creative feedback in pitches, story, and notes sessions
• Helped shepherd the early development process for television series and feature films

• Responsible for brand identity and engagement through digital and other external marketing channels, and for ensuring its consistency within all firm digital communications and materials

This included:

• Developed and oversaw the PR and digital communications plan
• Supported Business Development sales efforts
• Created both short-term and long-term goals for all related activities.

• Consulted with internal stakeholders to develop and implement campaigns that strengthened the brand, generated leads, attracted talent, and engaged employees
• Proactively recommended strategic enhancements based on metrics, consistently optimizing content and improving overall digital marketing effectiveness
• Collaborated closely with the strategic marketing team, developing messaging platforms that resonate across diverse audiences and drive measurable, effective content strategies
• Created, revised, and published digital content while conducting keyword research and implementing SEO strategies, resulting in continually high rankings
• Collaborated with stakeholders in crafting impactful email campaigns, including template creation, calls-to-action, and content. Designed landing pages and web forms to support strategic initiatives
• Successfully developed, documented, and improved processes, ensuring efficiency and consistency in all digital marketing efforts

As an Instructional Facilitator:

• Trained and mentored over 300 new and existing personnel, fostering a culture of continuous learning and development.
• Contributed significantly to the development of comprehensive employee training and enterprise customer courses.
• Played a pivotal role in the successful One to Many Pilot, contributing to the development and implementation of Joint Venture Company Training company-wide.
• Executed Creative Strategies sessions, applying the Lead Learning Out method to engage and empower over 100 new and existing Creatives.
• Systematically gathered participant data and specific feedback, delivering valuable insights to Store Leadership for ongoing in-store development.
• Provided integral support for the Return to Learn program in Region 4 Market, delivering a comprehensive curriculum on One to Many skills and changes to the One to One program to over 200 Creative Trainers.

As the Lead Creative:

• Advocated for program participants in the One to One program, outlining cases and needs to program executives.
• Led and developed new initiatives and strategies to drive member participation in the One to One program, focusing on increasing renewal rates and memberships.
• Organized and facilitated Grow Your Own Genius/Creative and Family Room Specialist Training for 4 to 6 participants from across the Market once every quarter.
• Delivered private instruction to adult learners in leadership development, professional writing, business communication, and delivery of proposals and presentations, utilizing effective training practices and adult learning principles.
• Partnered with Family Room and Store Leadership to manage session availability using member reporting data and deliver targeted feedback to Creatives and Family Room Specialists based on training sessions and Net Promoter information.
• Collaborated with Lead Genius to develop strategies (including swap, restore, and educational teams) for enhanced Genius Bar processes and performance resulting in a Top 20 NPS for Q4 2012.
• Partnered with Business Leadership to devise strategies promoting Company Training and Member-Only Workshops.
• Conducted regular evaluations of employee knowledge and skills, customizing training sessions by employee type, level, and management requirements, and adjusting strategies to close gaps.
• Led monthly round table discussions with Family Room members to collaborate on strategies, initiatives, and address questions and concerns about processes and the team's future.
• Managed and ensured schedule zoning compliance, including daily break and meal period requirements.

Reinventing the model of a traditional "film school," the University of Texas at Austin is one of the few top-ranking U.S. media programs to offer degrees in both practical and theoretical areas —i.e., in both media production and media studies—and incorporate courses in both the humanities and social sciences, preparing our students to succeed in a wide range of careers—in industry, the arts, higher education, and public policy.

Through their comprehensive curriculum which mixes tried-and-true film school fundamentals with mastery of state-of-the-art technology, students gain a foundational understanding of media and develop the skills necessary to launch a career through hands-on practice.

Built through a unique partnership between ASU and The National WWII Museum (NWWM) in New Orleans. Through advanced interdisciplinary study of World War II, students explore the global nature of World War II, a conflict that fundamentally reshaped the political and cultural landscape of our planet. Students examine the causes and impact of the war, the global nature of the conflict, the evolution of governance and political systems, and human responses to conflict, violence and genocide.

• Capstone Project: Digital Portfolio–a compilation of selected research papers, showcasing insights and the graduate experience gained in the ASU WWII Studies program. https://asu.digication.com/angelica-cordero-1/