Matias Barbosa
Fort Myers,FL
Summary
Throughout my career, I have consistently pursued roles that involve strategy, planning, and business growth, while leveraging my strong aptitude for sales and marketing. My passion lies in generating and testing new ideas, identifying opportunities, and driving innovation.
I firmly believe that critical thinking, experience, and a continuous learning mindset are key to creating value in any organization. By combining strategic vision with hands-on execution, I strive to develop scalable solutions, optimize business operations, and build strong partnerships that contribute to long-term success.
Overview
10
10
years of professional experience
Work History
Head of Business Development
VACA Construction & Roofing
09.2023 - Current
- Spearhead strategic growth initiatives, focusing on expanding market presence and increasing revenue in the construction and roofing sectors.
- Develop and nurture partnerships with key stakeholders, including public adjusters, real estate professionals, and property management companies, to drive business opportunities.
- Oversee sales and marketing strategies, leveraging data-driven insights to optimize lead generation, client acquisition, and conversion rates.
- Collaborate with the leadership team to refine service offerings, enhance operational efficiencies, and position the company as a leading provider in the Southwest Florida market.
- Manage high-value negotiations and client relationships, ensuring long-term business growth and customer satisfaction.
- Work closely with external agencies and internal teams to strengthen digital marketing efforts, improve website positioning (SEO/PPC), and increase brand visibility.
- Lead and mentor the sales team, implementing structured processes and performance metrics to enhance productivity and close rates.
- Increased revenue by developing and implementing strategic business development plans.
- Implemented sales strategies, leading to increased market share and overall growth.
Business Development Manager
Delivery Hero
02.2022 - 03.2023
- Develop and manage a yearly budget
- Design a strategy for profitability in 6 different business units
- Generate and execute marketing campaign nation wide
- Gather and analyze data for continuous improvement of the business
- Elaborate OKRs and KPIs tailored to the company annual estimated goals
- Generate new business opportunities
- Generate new streams of revenue
- Collaborate with UX/UI teams to analyze, understand and improve user behavior within the platform
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
NV Specialist
Delivery Hero
02.2020 - 02.2022
- Expand a portfolio of 230 clients to 1,500 with an initial GMV of Bs. 195 thousand and develop it until it exceeds Bs. 2 million (in 14 months)
- Responsible for a team of 14 direct and 22 indirect people, divided into: Sales, after-sales, operations and marketing.
- Maintain a professional work environment, encouraging critical thinking and creating a work environment appropriate to the company's needs.
- Analyzed sales data to identify trends and adjust marketing strategies accordingly.
- Increased efficiency by automating routine tasks with software solutions.
- Conducted comprehensive competitor analysis to inform strategic decisions.
Sales Representative
Delivery Hero
10.2018 - 02.2020
- Create professional presentations to demonstrate a new digital product on the market
- Analyze in detail the retail business to generate growth strategies
- Develop a strategy to meet the objectives set realistically and objectively
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Conducted product demonstrations to educate customers on features, benefits, and competitive advantages.
Junior Brand Manager
Red Bull
07.2017 - 02.2018
- Annual budget management for events related to the brand
Supervision of brand guidelines in mass sales channels - Developing a growth strategy in ON-TRADE and OFF-TRADE channels and their respective execution
- Gather and analyze local market information
Planning and participation in global brand events (Dakar, Formula1) - Established strong relationships with key stakeholders, fostering long-term partnerships.
- Analyzed sales data, identifying opportunities for growth and optimization within target markets.
Student Brand Manager
Red Bull
04.2015 - 07.2017
- Supervise all the POS in and around all the universities in Santa Cruz initially, then at the Nation wide.
- Maintain the brand guidelines in the POS executing strict brand guidelines (Optimal product availability and branding)
- Plan, organize and execute all the events of the brand in different fields (Sports, culture and leisure)
- Developed relationships with campus organizations for collaborative events, resulting in increased brand exposure.
- Identified opportunities for cross-promotion with complementary brands or businesses targeting the same demographic group on campus.
- Conducted market research to identify target demographics and tailor marketing strategies accordingly.
Education
Bachelor of Science - International Business
Universidad Tecnologica De Santa Cruz De La Sierra
Skills
- Sales expertise
- Marketing strategy
- Budget development
- Analytics
- Team leadership
- Negotiations
- Team building
- Account management
- Staff Management
- Networking strength
- New Business Development
- Customer acquisition
Languages
English
Spanish
Languages
Excellent,5,Excellent,5
Personal Information
Title: Business Development Manager
Languages
Spanish
Native or Bilingual
English
Full Professional
Portuguese
Limited Working
Timeline
Head of Business Development
VACA Construction & Roofing
09.2023 - Current
Business Development Manager
Delivery Hero
02.2022 - 03.2023
NV Specialist
Delivery Hero
02.2020 - 02.2022
Sales Representative
Delivery Hero
10.2018 - 02.2020
Junior Brand Manager
Red Bull
07.2017 - 02.2018
Student Brand Manager
Red Bull
04.2015 - 07.2017
Bachelor of Science - International Business
Universidad Tecnologica De Santa Cruz De La Sierra
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