Matt Hardeman

• Founded and grew Hardeman Creative Co., managing brand partnerships and social media strategy to engage a highly active audience.
• Partnered with leading brands across lifestyle, food, and culture, creating authentic campaigns that boosted awareness and strengthened consumer connection.
• Produced original content that consistently drove engagement, community growth, and brand alignment across multiple social platforms.
• Leveraged cultural insight and trend awareness to design activations that resonated with target audiences and amplified partner visibility.
• Built a sustainable business model, managing contracts, negotiations, and creative execution as both talent and operator.

• Drove growth across 75 accounts, optimizing Salesforce solutions to elevate client success and long-term retention.
• Advised C-suite executives on CRM, marketing, and AI strategies, positioning Salesforce as a partner in digital transformation.
• Surpassed revenue targets, delivering $75K ACV and building a $770K pipeline through strategic relationship management.
• Secured 17 new logos, expanding the client portfolio and strengthening Salesforce’s presence in the territory.
• Converted 83% of cold meetings into active opportunities, leveraging consultative selling and cultural insight to unlock business growth.

• Managed a portfolio of 500+ restaurant accounts across Atlanta, strengthening relationships with business owners and operators to drive growth and visibility.

• Generated and qualified leads through cold calling, networking, and community engagement, positioning Restaurant365 as a trusted partner in the local food and beverage scene.
• Built a robust pipeline that increased qualified leads by 120%, translating grassroots prospecting into tangible business momentum.
• Secured 15 new logo accounts, expanding brand presence in the Atlanta hospitality market and cultivating long-term partnerships.

• Administered outreach through cold calling and email campaigns that led to 213 meetings ran with business users, directors, VPs, and C-suite leadership teams
• Exceed quota attainment by 197% generating over $2,000,000 in Pipe Gen
• Exceeded quota by recruiting over 250 new business opportunities
• Produced over $150K in closed ACV
• Averaged 81% prospect conversation rate from cold meetings

• Created proposals and organized pursuit documentation to support marketing staff and sales team.
• Achieved an increase in brand awareness by practicing SEO and sampling 20 large organizations weekly.