Summary
Overview
Work History
Education
Skills
Work Availability
Timeline
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MATT MARKS

Executive Sales
Henderson,NV

Summary

Skilled business professional experienced in technology, fitness and
pharmaceutical industries and demonstrated success learning new
fields quickly. History of making substantial impacts with forward thinking, resourceful and adaptable strategies. Successful at understanding markets, key business decisions and financial operations.
Due to a very high demand, I left my passion of corporate technology
sales to help my wife grow a worldwide fitness program, reaching over
60,000 people in 13 different countries.
The last two years has helped find ways to automate and sustain the
company, allowing me to get back to my true passion: technology
sales, building business, networking and making a difference.

Overview

26
26
years of professional experience
2
2
years of post-secondary education

Work History

Head of Music/Co-Founder

World Of Dance Fitness, LLC
Fullerton, CA
05.2019 - Current
  • Collaborate with performers and producers to determine and achieve desired sound for production.
  • Work with publishing on music and sync licensing usage and terms.
  • Negotiate terms between production and publishing to fit $250,000 budget.
  • Produce and secure production and talent budgeting
  • Work with board members to exceed fiduciary duties, as well as shareholder obligations
  • Lead marketing campaigns via social media and internally (instructors) to help increase engagement and cash flow
  • Produce live and virtual events
  • Film and edit footage used in marketing and instructor videos



Head of Operations and Business Development

BFAB Enterprises, Inc
San Jose, CA
09.2013 - 05.2019

BFAB Enterprises, Inc (U-Jam Fitness), San Jose, CA
Starting in 2010 and 3 instructors in San Jose, CA, U-Jam
Fitness became a well-known dance fitness program
around the world, with the most inclusive, diversified
and entertainment-based instructors in the industry, we
quickly moved up the ranks to the 2nd most-attended
group exercise classes, behind Zumba, with over 1400
instructors around the globe.

-Increased company revenue 40%, year over year, through aggressive new market strategies.
-Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
-Devised new promotional approaches to boost revenue and market penetration while enhancing engagement and driving growth.
-Led management of 1400 fitness instructors in 13 different countries, generating $1.2 Million annually.
-Coached and guided leaders to improve employee customer satisfaction, engagement and achieve higher performance levels.
-Made large-scale financial decisions and supervised company spending to reduce material losses and maximize profits.
-Addressed employee and managerial concerns and implemented corrective actions to promote compliance.
-Analyzed and tracked business metrics and made appropriate adjustments to meet supply and demand needs.
-Work with board members to exceed fiduciary duties, as well as shareholder obligations

-Managed acquisition by World Of Dance Tours to form World Of Dance Fitness, LLC.
Managed acquisition by World Of Dance Tours to
form World Of Dance Fitness, LLC

West Sales Manager

Lumens Integration
Fremont, CA
03.2009 - 09.2013

Lumens Integration, Fremont, CA
Lumens Integration, an education technology leader in the world of document cameras and imaging, gained a large marketshare with K-12 and Higher Education verticals. We quickly moved into the wireless document camera and PTZ camera markets to gain another
piece of the imaging sector of education.

  • Responsible for growing sales of Lumens line of document cameras in 13 western states via reseller and education relationships
  • Main focus of sales is in two verticals: K-12 and Higher Education
  • Gave presentations and demonstrations on weekly basis to all levels of personnel in districts
  • Traveled minimum of 60% to visit school/district sites, tradeshows and resellers
  • Managed and have grew $3 million territory in sales in “dying market” of education technology
  • Prospected from home office to set up appointments and demonstrations in field
  • Set up marketing promotions for different regions
  • Developed long and short-term territory management plans
  • Maintained accurate forecasts and reports on weekly, monthly and quarterly basis.

Senior Inside Sales Representative

Aruba Networks
Sunnyvale, CA
11.2007 - 03.2009

Aruba Networks, Sunnyvale, CA
Aruba, a Hewlett Packard Enterprise company, is a leading provider of next-generation network access solutions for the mobile enterprise. The company designs and delivers Mobility-Defined Networks that
empower IT departments and #GenMobile. The Inside Sales Department led the charge in prospecting small and large customers, nationwide, as we teamed with the Regional Sales Directors to solidify solutions in most every business vertical.

  • Responsible for territory prospecting of WLAN solutions for variety of vertical markets, including education, corporate and industrial
  • Used SalesForce CRM software to book meetings, keep in line with revenue projections and sales with outside sales team
  • Phone prospecting of at least 70 calls per day
  • Developed and managed team metrics of sales production
  • Traveled for tradeshows and large customer calls with outside sales reps
  • Assisted in sales for South and East group, resulting in $12 million revenue.

Medical Sales Representative

Pan American Laboratories
Covington, LA
01.2004 - 11.2007

Pan American Laboratories, Covington, LA

Launched and sold products in the Allergy, Cardiology, Endocrinology, ENT, Gastroenterology, Internal Medicine, Neurology, Pain Management, Pediatrics, Primary Care, Psychiatry, Ophthalmology, Women's Health, and Wound Care markets in the Northern California area.

  • Sales of pharmaceutical products to Neurology, Cardiology, Nephrology, Psychiatry and Internal Medicine/General Practice/Family Practice
  • Innovatively inform physicians and medical staff of latest medical information or industry-related developments
  • Utilized organizational skills and developed new San Jose territory, accomplishing 110% of market goals in 2006 (currently ranked in top 20% nationwide for overall sales)
  • Increased territory market share 41% (Cerefolin 150%, Deplin 62% and Metanx 29%)
  • Top 10% in nation with new dollar sales
  • Member of $200,000 club-2006
  • Awarded “Pace Setter of The Year-2005” Award
  • Earned “Rookie of The Year-2004” Award.

Senior Sales Executive

Total Corporate Services
Campbell, CA
01.2000 - 01.2004

Total Corporate Services, Campbell, CA
Value Added Reseller, servicing over 150 clients in computer, networking and storage technologies.

  • Successfully built and managed over 30 accounts, generating over $8.0 million annually from sales of NT, UNIX and telecommunications products
  • Increased business from current accounts by 33% through networking and up selling
  • Generated over $400,000 of new business by actively prospecting new accounts.

Engineering Sales Representative

Prosoft Engineering
Pleasanton, CA
05.1999 - 01.2000

Prosoft Engineering, Pleasanton, CA
Macintosh engineering services firm, focused on converting PC platform software, drivers and gaming o the Apple platform.

  • Built client base of 60 accounts with $4.0 million in revenue through active phone and face-to-face prospecting
  • Main point of contact for national and international customer and manufacturer sites, as well as retail channel companies and distribution in Japan, to deal with OEM and licensing contract issues
  • Served as liaison between Marketing and Engineering departments as part of internal cross-functional improvement project.

Inside Sales Representative

Total Corporate Services, TCS
Campbell, CA
01.1998 - 05.1999

Total Corporate Services, TCS, Campbell, CA

Value Added Reseller, servicing over 150 clients in computer, networking and storage technologies.

  • Processed incoming quotes, orders and RMAs for major accounts, including Applied Materials, KLA Tencor, Cisco and Flextronics, totaling $12 million in revenue
  • Generated 30% of new business for outside sales representative via cold calls., Heavy phone sales, with 50-70 calls/day for pre-sales and channel support
  • Supported over 30 Manufacturer Representative Organizations

Product Marketing Manager

UMAX
Fremont, CA
07.1996 - 01.1998

UMAX, Fremont, CA

One of three Apple-licensed computer platforms, helping increase the Apple marketshare.

  • Interacted with potential customers at tradeshows and other events
  • Trained resellers and mail order catalog staff nationwide, in groups of up to 500
  • Researched and performed competitive analysis of Macintosh clone companies and Apple Computer to identify potential trends
  • Communicated resulting data to R&D staff
  • Assisted in web design and marketing advertising campaigns.

Education

Bachelor of Arts - Communications

Loyola Marymount University
Los Angeles, CA
01.1990 - 01.1992

Skills

Shareholder accountability

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Work Availability

monday
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Timeline

Head of Music/Co-Founder

World Of Dance Fitness, LLC
05.2019 - Current

Head of Operations and Business Development

BFAB Enterprises, Inc
09.2013 - 05.2019

West Sales Manager

Lumens Integration
03.2009 - 09.2013

Senior Inside Sales Representative

Aruba Networks
11.2007 - 03.2009

Medical Sales Representative

Pan American Laboratories
01.2004 - 11.2007

Senior Sales Executive

Total Corporate Services
01.2000 - 01.2004

Engineering Sales Representative

Prosoft Engineering
05.1999 - 01.2000

Inside Sales Representative

Total Corporate Services, TCS
01.1998 - 05.1999

Product Marketing Manager

UMAX
07.1996 - 01.1998

Bachelor of Arts - Communications

Loyola Marymount University
01.1990 - 01.1992
MATT MARKSExecutive Sales