Matt Price
Pasadena,CA
Summary
Accomplished Sales Executive in the Entertainment Media industry, specializing in Digital, Mobile, and Print. Known for generating profits and achieving impressive results. Possessing extensive industry knowledge, excelling in delivering exceptional presentations, driving sales, developing accounts, and managing relationships. Consistently exceeding sales targets by employing a consultative and solution-based approach to convert cold calls, leads, and referrals into closing opportunities. Boasting a vast network of contacts among influential industry decision makers and effectively representing organizations in the public arena.
Overview
17
17
years of professional experience
Work History
Advertising, Sales and Sponsorship Specialist in Film and Television Industry
IngleDodd Media
07.2021 - Current
- Spearheaded marketing, advertising, and sponsorship sales for various Guilds, Unions, Societies, and non-profits in the film and television Industry
- Consistently increased annual revenue across print and digital platforms, as well as for FYC (For Your Consideration) advertising and Guild awards shows 20% YOY
- Collaborated with diverse array of clients
- Cultivated relationships with streamers, studios, video capture vendors, financial institutions, film commissions, agents, managers, and endemic vendors.
Senior Vice President (Advertising Sales Director)
PROVIDEO COALITION
01.2015 - Current
- Manage accounts across but not limited to manufacturers, vendors, agencies, new media and tech start ups, etc
- Grew new business by prospecting and presenting to C level executives
- Proactively networked at major trade shows building strong relationships, securing high-quality referrals, and identifying key opportunities
- Increased business by 50-75% YOY.
Advertising Sales Director
SOC -Camera Operator
01.2013 - 01.2017
- Manage accounts across but not limited to manufacturers, vendors, studios, networks, production companies, agencies, financiers, sales agents, and filmmakers
- Grew new business by prospecting and presenting to C level execs
- Networked effectively at major Trade shows, film markets and festivals worldwide, gaining referrals and identifying key opportunities
- Increased business by 150%.
Advertising Director - Independent Film & Tech
The Hollywood Reporter
01.2010 - 01.2013
- Spearheaded comprehensive sales strategies, building and managing relationships with sales agents, film commissions, tech companies, producers, agents, distributors and broadcasters
- Created sales presentations and consulted with clients to design print and digital campaigns to position services and products for long-term visibility
- Networked effectively at major film markets and festivals worldwide, gaining referrals and identifying key opportunities
- Increased digital business by 300% with 50% average growth in new business YOY
- Grew film market business in print by 48% YOY (2010-2012).
Account Executive
P3 Update (Educational resource for industry professionals)
01.2008 - 01.2010
- Targeted specialty niches for production, equipment and ancillary services
- Successfully paralleled editorial approach in advertising by providing information to filmmakers about cutting-edge technology in image acquisition, archiving and retrieval, as well as harnesses, booms and LED lighting
- Set new standards in internet-generated sales leads, frequently ranking #1 in monthly sales.
Education
Bachelor of Arts -
University of California
Irvine, CASkills
- Advertising Sales in Print & Digital
- Awards Show Program and Sponsorship Sales
- FYC Ad Sales
- Partnership Development
- Communication
- Negotiation Expertise and Deal Closure
- Business Acumen
- Contract Negotiation
- Client Acquisition
- Client Relationship Building
- Business Development
- Advertising Expertise
- Independent Thinking
- Professional Demeanor
References
- Michaela Apruzzese, Associate Publisher, 310-456-8081, Michaelwithana@gmail.com
- Jeff Black, COO Creative Age, 310-739-8485, jdblack@gmail.com
- Raul Celaya, SVP Content Operations and Productions, 310-926-6718, rccelluloid@yahoo.com
Timeline
Advertising, Sales and Sponsorship Specialist in Film and Television Industry
IngleDodd Media
07.2021 - Current
Senior Vice President (Advertising Sales Director)
PROVIDEO COALITION
01.2015 - Current
Advertising Sales Director
SOC -Camera Operator
01.2013 - 01.2017
Advertising Director - Independent Film & Tech
The Hollywood Reporter
01.2010 - 01.2013
Account Executive
P3 Update (Educational resource for industry professionals)
01.2008 - 01.2010
Bachelor of Arts -
University of California
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