- Skiing
- Cooking
- Ironman (4) and half Ironman (8) triathlons
Matt Weaver
Cambridge,MA
Summary
Seasoned business development professional with a strong record of achievement developing and directing global revenue growth and client engagement strategies. Empathetic and intuitive leader with acute business acumen and expertise in strategy, client growth, data analytics, market penetration, audience/wallet engagement, and measurement. A non-linear thinker, capable of assessing situations on both the micro and macro levels, excelling at thinking big on strategy while executing on the details.
Overview
20
20
years of professional experience
Work History
Director of Business Development - Disputes Vertic
DLA Piper
04.2024 - Current
- Lead business development for firm's Disputes Vertical during a period of 9.5% revenue growth and a 17% increase in billable realization
- Developed and implemented regression model to analyze the businesses top firm's 75 clients primed for five-year growth
- Increased the number of $15M per year clients by 30%
- Analyzed future state market trends to support the creation of go-to-market strategies for nine thematically focused business development teams dedicated to identifying pipeline
- Reduced non-essential/expired business development expenses by $250k over two year period
Sr. Manager - Litigation
DLA Piper
02.2023 - 03.2024
- Supported marketing and go-to-market strategy for the firm's $600M litigation practice and its 25 market-facing subgroups
- Launched four new subgroups in nine months, including space exploration and innovation, AI litigation and investigations, life sciences investigations, and environmental litigation
- Led team responsible for winning new work or directly pitching 57% of the practice's target client list
- Conducted performance evaluations, compensations and hiring to maintain appropriate staffing requirements.
Vice President of Marketing & Communications
Tyton Partners
01.2021 - 01.2022
- Directed a five-person cross-functional marketing and communications team responsible for telling the Tyton Partners story to the global EdTech and Knowledge Services communities
- Built and implemented the brand and content marketing strategy to expand reach of voice and engagement of the firm’s deep library of IP and thought leadership content, on time and under budget
- Educated company executives through 1:1 coaching to improve all aspects of communications and press interview training
- Customized and curated content for a wide range of channels (IP, sales collateral, email, personal social media, firm social media, blog, ads, etc.)
- Developed go-to-market content for fundraising and launch of two alternative asset funds
Senior Manager, Marketing & Communications
Choate, Hall & Stewart LLP
01.2018 - 01.2021
- Collaborated with the firm’s Chief Marketing Officer to set and execute the strategy and objectives for the firm’s marketing and communications initiatives, aligned with the annual strategic business plan
- Oversaw corporate external communications programs for firm-strategic, financial, crisis, legal, policy, and international initiatives
- Served as primary firm spokesperson on all matters
- Led executive communications programs for Choate’s co-managing partners
- Conducted more than 50 professional and social media branding training sessions designed to educate lawyers on the significance of social media and thought leadership marketing
- Launched five podcast series resulting in streamlined communication with clients averaging 10k+ listens per episode
- Member of Choate’s legal training & recruiting team, responsible for the message development, design, targeting strategy of all recruitment materials
Manager, Communications
Choate, Hall & Stewart LLP
01.2016 - 01.2018
- Managed market analysis and developed strategic marketing campaigns through website creation, social media campaigns, communications initiatives, and marketing ROI dashboard development/refinement
- Led complete rebuild of brand platforms including recasting messaging platforms and building new digital marketing capabilities
- Increased social media engagement by 400 percent in two years
- Monitored trends in B2B marketing (legal and vertical industries) to identify new ideas for thought leadership
Manager, Marketing & Communications
Brown Rudnick LLP
01.2015 - 01.2016
- Supported existing strategy for Firm communications (across eight offices) and engaged with CEO and other members of Firm’s senior leadership to promote consistent brand messaging across all digital, social, and communications channels
- Ensured cohesive and consistent results through effective management and communication of centralized strategies, including content marketing strategy, media relations, and social media communications
Account Supervisor & Account Director
Greenough Communications
01.2014 - 01.2015
- Multiple account leads for technology and corporate-facing accounts
- Responsible for strategic planning and tactical execution of communications programs for clients such as Day Pitney, Foley Hoag, Digital Guardian, Thermo Fisher Scientific, Summit Financial, and Virtusa Corporation
Account Executive, Senior Account Executive & Account Supervisor
Brodeur Partners
01.2011 - 01.2014
Account Executive
Schwartz Communications (MSL Group)
01.2010 - 01.2011
Government Enforcement Paralegal
Ropes and Gray LLP
01.2005 - 01.2008
- Company Overview: Involved in DOJ, FDA, FTC and SEC investigations
- Involved in DOJ, FDA, FTC and SEC investigations
Senior Vice President
Actual Agency
- Company Overview: A Millwright Holdings company, a highly respected communications consultancy, helping organizations from well-known brands to startups across several industries
- Direct a team of 15 marketing, public relations, and integrated strategy development professionals
- Manage client relationships for Bank of Montreal and BMO Harris Bank, leading all US consumer, business, and investment banking communications
- Leverage national business press contacts for fintech and payment technology clients to generate high-level media placements
- Senior crisis counselor for agency-wide clients, providing ad hoc strategy for reputational matters while acting as spokesperson for media inquiries
- A Millwright Holdings company, a highly respected communications consultancy, helping organizations from well-known brands to startups across several industries
Speechwriter
Obama for America
01.2008
Education
M.S. - Political Science
Suffolk University
BostonB.A. - English Literature
Salve Regina University
Newport, RISkills
- Driving nearly double digit revenue growth for global law firm vertical
- Generated revenue growth across the full spectrum of professional services – legal, consulting, and banking
- Proven acumen across a wide variety of portfolios – including sophisticated disputes, government enforcement, business litigation, international arbitration, regulatory, and complex restructuring
- Well-versed in the business of law; adept at leveraging marketing and media relations to grow client and business development opportunities
Accomplishments
- “CDC Ownership of Communication Challenges Discussed,” quoted, Communication Intelligence Magazine, Aug 22, 2022
- “What Business Leaders Can Learn from Equifax’s Response to Their Latest Crisis,” quoted, Forbes, Aug 4, 2022
- “Employer Draws Public Criticism for Embarrassing Contract Language for Employee,” quoted, Reputation Notes Magazine, July 30, 2022.
- "To Podcast or not to Podcast?," Legal Marketing Association Annual Conference, 2020 (virtual)
Hobbies and Interests
- Skiing
- Cooking
- Ironman and half Ironman-distance triathlons
Publications
- CDC Ownership of Communication Challenges Discussed, Communication Intelligence Magazine, 08/22/23
- What Business Leaders Can Learn from Equifax’s Response to Their Latest Crisis, Forbes, 08/04/23
- Employer Draws Public Criticism for Embarrassing Contract Language for Employee, Reputation Notes Magazine, 07/30/23
- To Podcast or not to Podcast?, Legal Marketing Association Annual Conference, 2020
Interests
Timeline
Director of Business Development - Disputes Vertic
DLA Piper
04.2024 - Current
Sr. Manager - Litigation
DLA Piper
02.2023 - 03.2024
Vice President of Marketing & Communications
Tyton Partners
01.2021 - 01.2022
Senior Manager, Marketing & Communications
Choate, Hall & Stewart LLP
01.2018 - 01.2021
Manager, Communications
Choate, Hall & Stewart LLP
01.2016 - 01.2018
Manager, Marketing & Communications
Brown Rudnick LLP
01.2015 - 01.2016
Account Supervisor & Account Director
Greenough Communications
01.2014 - 01.2015
Account Executive, Senior Account Executive & Account Supervisor
Brodeur Partners
01.2011 - 01.2014
Account Executive
Schwartz Communications (MSL Group)
01.2010 - 01.2011
Speechwriter
Obama for America
01.2008
Government Enforcement Paralegal
Ropes and Gray LLP
01.2005 - 01.2008
Senior Vice President
Actual Agency
B.A. - English Literature
Salve Regina University
M.S. - Political Science
Suffolk University
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