Results-driven professional with extensive experience in sales, operations, marketing, and project management. Skilled at leveraging data insights to develop innovative solutions that drive growth. Proven leadership in streamlining processes and enhancing team collaboration to meet organizational goals. Focused on continuous improvement and delivering measurable outcomes.
Manage sales operations for 200+ domestic accounts and 25+ sales representatives, driving over $25M in annual revenue with nearly 60% growth since joining. Create tools and reports to support sales teams, optimize inventory, and enhance efficiency. Lead cross-functional projects for Directors and VPs, improving distribution, logistics, and sales processes, resulting in a 20% boost in shipping efficiency. Act as the central liaison for sales, operations, logistics, marketing and finance teams on accounts, inventory, products, and orders. Solve complex challenges with innovative solutions. Promoted to Sales Operations Analyst II in March 2024.
Managed U.S. distribution for leading snowboard brands, including Nitro Snowboards, L1 Premium Goods, Autumn Headwear, and Howl Supply. Directed B2B sell-in efforts and marketing via trade shows and events. Improved operational efficiencies by nearly 20%. Processed $11M+ in orders, driving growth by 40%. Onboarded new accounts, handling purchase orders, dealer support, payments, and logistics. Supported athlete acquisition for Nitro, L1 and Autumn.
Promoted product lines at trade shows, built relationships with retailers, and drove sales. Conducted product clinics, increasing knowledge and sell-through. Contributed to generating over $3 million in annual revenue.
Assisted in strategizing marketing campaigns for the Winter 2021 launch. Created blogs, interactive content, and social media assets. Managed pricing lists and developed engaging product pages.