Summary
Overview
Work History
Education
Websites
Timeline
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Matt Frenden

Matt Frenden

Chicago,IL

Summary

Dynamic sales leader with over a decade of success driving revenue growth, building high-performing teams, and cultivating long-term business relationships across healthcare, technology, and financial services. Currently leading Petsight Health (petsighthealth.com), a healthcare technology company innovating in veterinary and pet wellness. Proven track record of exceeding sales initiatives, launching new ventures, and translating complex processes into clear, actionable strategies for clients and partners. Adept at consultative selling, client advocacy, and strategic communication, with a passion for connecting professionals who add value to one another.

Overview

12
12
years of professional experience

Work History

Founder & CEO

Petsight Health
10.2024 - Current

Petsighthealth.com

  • Founded and lead Petsight Health, a healthcare technology company focused on innovative solutions for veterinary and pet wellness.
  • Founded and built Petsight Health from the ground up through personal prospecting and cold calling.
  • Recruited and hired doctors and industry experts to establish credibility and expand service offerings.
  • Oversee all aspects of business operations including strategy, partnerships, marketing, and revenue growth.
  • Drive product development and go-to-market initiatives to expand access to pet health services.
  • Build and maintain relationships with investors, partners, and clients to ensure sustainable growth.
  • Position the company as a trusted leader in the pet healthcare technology space

Account Executive

Nsight Health
06.2024 - Current
  • Perform demos of Remote Patient Monitoring services for Medicare patients with healthcare providers via Google Meet, conferences, meetings, seminars, or other venues as necessary.
  • Identify potential new customers through cold calling and marketing campaigns, also through research of industry trends and competitive analysis.
  • Develop and maintain relationships with Healthcare networks and with key clients to ensure customer satisfaction.
  • Maintain accurate records of all sales activities using CRM software systems including Hubspot and Monday.

Head of Business Development

ERP Automated
04.2023 - 06.2024
  • Created presentations and proposals for potential clients outlining the value of services offered.
  • Researched current market conditions, competitor activity, legal issues and regulatory changes that may impact the industry or organization.
  • Collaborated with internal teams such as product management, sales, finance and operations to ensure seamless execution of projects.
  • Coached, developed and motivated team to achieve revenue goals.
  • Conducted market research to identify new opportunities and potential customers.
  • Built sales forecasts and schedules to reflect desired productivity targets.
  • Developed and significantly grew assigned territory using strong engagement and marketing skills.

Business/Sales Coach

Community Tax LLC
01.2020 - 04.2023

-Sales Coach/Leader for the largest Tax Resolution Company in the U.S.

-Coach 35 sales professionals in the tax resolution/ finance industry on sales processes, strategies, and implementation of sales strategies on a day to day basis to maximize clientele.

- Extensive knowledge in Tax Resolution with IRS/State related tax concerns regarding tax preparation, back tax filings, back taxes owed, programs available and qualifications needed for different financial settlements with the IRS for individuals and Businesses (S-Corp, C -Corp, Sole-Prop, LLC's) across the U.S.

  • Coach and empower employees by creating and sharing motivational vision plans as well as design and direct orientation and training programs to meet client needs.
  • Train and mentor sales members in company policies, daily task execution and industry best practices.
  • Train new hires on best practices and protocols to reduce process gaps.
  • Create and offer additional materials to enhance training.
  • CRM Software training and knowledge

National Sales Leader

Upright Law
09.2018 - 01.2020

- National Sales leader/Consultant for the largest Bankruptcy law firm in the U.S. National sales Consultant in all 50 states in Consumer Bankruptcy Chapter 7 and 13. Connected thousands of clients with local attorneys through proven consultation processes while with firm. Led firm in new clients for entire fiscal year 2019.

Responsibilities included:

-Extensive knowledge in consumer bankruptcy law in all 50 states

  • Implemented strategic approaches to promote growth by enhancing advertising, optimizing sales, updating pricing and managing new programs.
  • Cultivated strong relationships with key organizations and professionals to support future business growth objectives.
  • Boosted profits through effective supervision and continuous mentorship of entire sales department.
  • Strengthened revenue opportunities by developing tailor-made sales strategies based on industry trend and competitor analysis.
  • Exceeded sales goals by over 100% using consultative and value-driven approach.

Account Executive/Director-Summits Division

Marcus Evans
09.2017 - 08.2018
  • Directed large sales team through High Ticket Summit Event Accounts to scale businesses for profit through strategic planning and sales processes. Built personal relationships with CEO’s of multiple industries at one on one level to achieve win-win scenarios for profitability, scalability, and recurring business through long term business relationships.
  • Connected buyers and sellers to build pipeline for business. Built personal relationships with CEO’s at one on level to achieve win-win scenarios for profitability and a 50% faster sales cycle for multi-million dollar deals.
  • Interviewed and developed relationships with C-Level executives to those I still have relationships to this day.
  • Researched and developed pipeline of clients that demonstrated interest in being partners with organization.
  • Identified potential customers and evaluated market potential.
  • Drove new business development and client acquisition through cold calling and lead generation.
  • Developed and enhanced account development strategies in collaboration with division leaders.
  • Shared mission of organization with public through successful community outreach and marketing strategies.

District Services Leader/Market Manager

Petco
03.2014 - 09.2017

District Leader: Oversee multi-store operations including but not limited to accountability for overall store sales metrics, branding and marketing, overall store appearance, recruiting, hiring and training employees on selling skills and product knowledge.

District Services Leader: Recruit and hire employees for company services (Dog Training, Grooming, Veterinarian services) as well as train on best sales practices to close and increase new business through existing and new customer bases.

Key Performance:

-2 million dollar increase (35%) extra services sales in Chicago District in just a one year period.

- 200% comp for Dog Training sales in assigned personal stores

-Personally had an outline published for recruiting employees upon company request based on best practices for entire mid-west region based upon personal success

-Personally and successfully recruited employees to help fully staff brand new stores as well as existing stores through personal outreach/recruiting.

Education

Bachelor of Science - Business Administration

North Park University
Chicago, IL
05.2012

Associate of Science - Business Administration

Triton-College
River-Grove, IL
05.2009

Timeline

Founder & CEO

Petsight Health
10.2024 - Current

Account Executive

Nsight Health
06.2024 - Current

Head of Business Development

ERP Automated
04.2023 - 06.2024

Business/Sales Coach

Community Tax LLC
01.2020 - 04.2023

National Sales Leader

Upright Law
09.2018 - 01.2020

Account Executive/Director-Summits Division

Marcus Evans
09.2017 - 08.2018

District Services Leader/Market Manager

Petco
03.2014 - 09.2017

Associate of Science - Business Administration

Triton-College

Bachelor of Science - Business Administration

North Park University
Matt Frenden