Matthew J. Jamieson
Phoenix,AZ
Summary
Dynamic Sales Manager with a proven track record in Key Account management. At Craft ‘Ohana, I have driven a remarkable 59% sales increase YTD in 2025. Experienced in using pricing strategies to optimize profits while fostering strong wholesaler relations. Passionate about craft beer, I thrive on achieving ambitious goals and delivering exceptional results.
Overview
27
27
years of professional experience
1
1
Certification
Work History
Regional Sales Manager – Southwest
Craft ‘Ohana – Maui Brewing
Phoenix, AZ
03.2023 - Current
- Increased Maui Brand sales by 4% in 2023, 17% in 2024, and 59% YTD in 2025.
- Created "Four Islands" sales plan in 2024, achieving a 43% boost in distribution.
- Managed key account call points with Albertsons, Total Wine, Smith's, Lee’s Liquor.
- Initiated and led execution of Maui Brewing's role as lead beer sponsor at the Holo Holo Music Festival, generating $1MM exposure via social media.
- Tracked sales trends by applying weekly shipment data, identifying performance and sales gaps.
- Crafted strategic pricing plans to address economic challenges efficiently.
Beer Manager/Merchandiser/Front End Supervisor
Total Wine & More
Tempe, AZ
04.2020 - Current
- Revamped Beer Department operations to enhance display execution and optimize seasonal product merchandising.
- Supervised cashiers and merchandisers to drive exceptional customer experiences and high performance.
- Minimized expired inventory through improved merchandising strategies, maximizing revenue potential.
- Achieved Employee of Month recognition twice in 2022 for demonstrating outstanding performance.
Customer Development Manager
King Juice Company – Calypso Lemonade
Phoenix, AZ
06.2020 - 03.2023
- Directed all sales, pricing, and operations communications for Kroger and Walmart.
- Spearheaded the creation and scheduling of national and regional pricing and promotions at Kroger.
- Coordinated follow-up with wholesalers regarding distribution, pricing, and finance issues for both retailers.
- Analyzed data and provided senior management with insights and action recommendations to achieve key performance indicators.
- Delivered weekly reports to senior leadership, summarizing sales performance and progress towards goals.
Area Sales Manager – Arizona, Nevada, New Mexico
Uinta Brewing Company
Phoenix, AZ
07.2019 - 03.2020
- Achieved a 34% increase in distribution and a 6.5% rise in volume through strategic key account and regional chain sales.
- Drove Arizona's success as the leading On-Premise growth market in the company through increased volume, velocity, and points of distribution.
- Implemented innovative pricing strategies, boosting profitability by 7% per case in Arizona and Nevada.
- Formulated aligned annual sales plans with wholesalers to meet set KPIs consistently.
- Managed product launches and seasonal campaigns, ensuring timely execution with retail partners.
Portfolio Manager – Wine, Spirits
Republic National Distributing Company (Young’s)
Phoenix, AZ
03.2014 - 05.2019
- Recognized as 2015 Pricing Team Employee of Year for reducing SKUs by seven percent while increasing profits by 15 percent.
- Achieved the 2016 Portfolio Team Employee of the Year title by leading the team in gross profit growth exceeding $1 million.
- Collaboratively managed pricing reviews and realignment to enhance profitability and meet sales targets.
- Delivered weekly sales forecasts and ordering recommendations, optimizing inventory levels and minimizing stock discrepancies.
Chain Account Executive – CVS Southwest LMM Market
MillerCoors, LLC
Phoenix, AZ
10.2007 - 11.2013
- Led team of three key account executives from TX, LA, and TN calling on CVS buyers.
- Guided CVS management on space initiatives that resulted in 5% increase in shelf space for MillerCoors products.
- Boosted ad box inclusion by 55% across multiple markets in Texas, Arizona, and Louisiana, resulting in category share growth of over 4 points.
- Supplied strategic category management recommendations to senior CVS leaders to increase market share and profitability.
- Employed analytical problem-solving skills to enhance retail sales performance and profitability metrics.
Division Manager, Southwest U.S.
Majestic Brands
Phoenix, AZ
01.2007 - 07.2007
- Led start up beverage firm through building of western U.S. distributor network and initial marketing plan.
- Managed key account calls with Sprouts, Bashas', Albertsons, Safeway, Raley’s.
Market Manager, Arizona – New Mexico
Mark Anthony Group
Phoenix, AZ
06.2006 - 01.2007
- Partnered with distributor sales management in all channels to achieve annual goals.
- Measured market execution in retail chains against benchmarks and communicated necessary actions.
- Conducted presentations to regional convenience stores, and local independent chain accounts.
Senior Retail Development Manager, Southwest
The Gambrinus Company
Phoenix, AZ
11.2003 - 06.2006
- Led a sales team of three representatives, managing the wholesaler network in Arizona, Southern California, and Utah.
- Grew Shiner from 20,000 to 60,000 case equivalents from January 2004 to June 2006, increasing profitability by 3%.
- Responsible for account management of regional buyers at Sunflower (Sprouts), Bashas', Albertsons, Osco, and Safeway.
- Created 'The 2005 Shiner Hold'Em Poker Tournament' with the Arizona State Fair, activating with event-specific POS at retail, with price programming, displays in multiple chains, and gaining free radio and print advertising.
Chain Sales Area Manager
Crest Beverage
San Diego, CA
03.2002 - 11.2003
- Managed a team of 13 route sales representatives and merchandisers calling on DSD grocery and drug stores.
- Directed the top sales and merchandising team to grow market share.
- Conducted all hiring and training of sales representatives and the merchandising team.
Regional Sales Manager, Southern California
Karl Strauss Brewing Company
San Diego, CA
05.1998 - 03.2002
- Led a team of two direct reports, calling on all trade channels in San Diego and Orange Counties.
- Conducted all retail chain headquarters calls, including Vons, Ralphs, Albertsons, Lucky, BevMo!, and AM/PM.
- Managed distributor sales of off-premise DSD sales, instructing route sales reps in best practices.
Education
Master of Business Administration -
University of Phoenix
Bachelor of Arts - Broadcasting
Arizona State University
Skills
- Key account management
- Sales strategy and analysis
- Profit optimization
- Pricing and promotions
- Wholesaler relations
- Craft beer expertise
Certification
- Introductory Sommelier Course, Court of Master Sommeliers Americas, November 10, 2018
- Cicerone Certified Beer Server Level 1, Cicerone Certification Program, February 25, 2014
Timeline
Regional Sales Manager – Southwest
Craft ‘Ohana – Maui Brewing
03.2023 - Current
Customer Development Manager
King Juice Company – Calypso Lemonade
06.2020 - 03.2023
Beer Manager/Merchandiser/Front End Supervisor
Total Wine & More
04.2020 - Current
Area Sales Manager – Arizona, Nevada, New Mexico
Uinta Brewing Company
07.2019 - 03.2020
Portfolio Manager – Wine, Spirits
Republic National Distributing Company (Young’s)
03.2014 - 05.2019
Chain Account Executive – CVS Southwest LMM Market
MillerCoors, LLC
10.2007 - 11.2013
Division Manager, Southwest U.S.
Majestic Brands
01.2007 - 07.2007
Market Manager, Arizona – New Mexico
Mark Anthony Group
06.2006 - 01.2007
Senior Retail Development Manager, Southwest
The Gambrinus Company
11.2003 - 06.2006
Chain Sales Area Manager
Crest Beverage
03.2002 - 11.2003
Regional Sales Manager, Southern California
Karl Strauss Brewing Company
05.1998 - 03.2002
Master of Business Administration -
University of Phoenix
Bachelor of Arts - Broadcasting
Arizona State University
Similar Profiles
Kelsey WeissKelsey Weiss
Territory Manager - Market Development at Craft 'Ohana (Maui Brewing & Modern Times)Territory Manager - Market Development at Craft 'Ohana (Maui Brewing & Modern Times)
McKayla LoqueMcKayla Loque
Certified Nursing Assistant at Ohana Care Maui LLCCertified Nursing Assistant at Ohana Care Maui LLC
Trent TokosTrent Tokos
VP OF SALES AND MARKETING at Craft OhanaVP OF SALES AND MARKETING at Craft Ohana
Jovan WilderJovan Wilder
Real Estate Agent at Jason Mitchell GroupReal Estate Agent at Jason Mitchell Group
Mikal AyalaMikal Ayala
Director of Engineering at Courtyard & Residence Inn Marina Del Rey Brizo Bar & RestaurantDirector of Engineering at Courtyard & Residence Inn Marina Del Rey Brizo Bar & Restaurant