Matthew Moeai
West Jordan,UT
Summary
I am the Marketing Director at Club V Sports, a leading youth sports organization that offers programs, camps, clinics, and leagues for youth in the Greater Salt Lake area. I have been with Club V Sports for more than 14 years, and I am responsible for the strategic planning and execution of marketing campaigns, all social platforms, partnerships, and events that promote our brand, services, and values. My mission is to create and deliver engaging and impactful marketing solutions that showcase the benefits of our youth sports programs, player development, and community engagement for our clients and participants. I have a passion for sports and fitness, and I leverage my skills and expertise in sports marketing, training, customer service, and leadership to connect with our target audience, generate leads, and increase loyalty and retention. I am always interested in learning new trends and best practices in marketing, social media, business development.
Overview
15
15
years of professional experience
Work History
Apparel Store Team Lead
League One Volleyball
11.2024 - Current
- Opened and closed store under specific direction of Senior Director of Merchandising.
- Provided superior customer service leadership by greeting and assisting customers.
- Followed company work processes to receive, open and unpack boxes, shipments, stock merchandise, restock and rotate merchandise on shelves and build merchandise displays.
- Developed strong rapport with customers and created positive impression of business.
- Created inviting environment for customers by maintaining store organization and cleanliness.
- Stocked merchandise, keeping items uniform, and arranging according to size and/or color.
- Opened, shelved and merchandised new products in visually appealing and organized displays for optimal sales promotions.
Marketing Director
Club V Sports
11.2010 - Current
- Company Overview: a leading youth sports organization that offers programs, camps, clinics, and leagues for youth in the Greater Salt Lake area
- Analyze market trends, competitive landscape, and customer insights to identify growth opportunities and drive continuous improvement in marketing efforts
- Developed and implemented social media campaigns that resulted in over 50,000 new followers over all social media platforms
- Manage all social media channels and digital advertising campaigns to optimize reach and engagement
- Manage all social media platforms, including Facebook, Instagram, and Tiktok, to increase brand awareness and engagement
- Create and schedule a daily content calendar and written posts, to maintain consistent online presence
- Engage with followers and respond to comments and messages in a timely and professional manner
- A leading youth sports organization that offers programs, camps, clinics, and leagues for youth in the Greater Salt Lake area
- Over saw the development of all apparel amongst player athletes, coaches, staff and fan gear.
- Created merchandise and organized an onsite store for both apparel of Club V and League One Volleyball to be sold.
Volleyball Coach
Club V Sports
11.2009 - Current
- Company Overview: a leading youth sports organization that offers programs, camps, clinics, and leagues for youth in the Greater Salt Lake area
- Lead team practices and provide constructive feedback to help players improve their technique and over-all volleyball IQ
- Motivate and inspire athletes to reach their full potential both individually and as a team while implementing the Club V core values
- Have assisted in the recruiting process of countless athletes to help play at the next level; middle school, high school, collegiately and beyond
- Have won a USAV national championship, three USAV GJNC podium finishes, several USAV JNQ championships & podium finishes in various divisions and local regional championships
- A leading youth sports organization that offers programs, camps, clinics, and leagues for youth in the Greater Salt Lake area
Development Specialist
Utah AIDS Foundation
05.2018 - 09.2020
- Spearheaded fundraising initiatives, sponsorships and grant writing efforts to secure funding for various projects, programs and events
- Cultivated and maintained relationships with major donors resulting in funding for various resources such as a publicly accessible food pantry, back to school supplies, free testing and access to medication
- Collaborated with program managers to design and implement strategies for donor engagement and retention
- Managed and monitored social media channels, including creating and scheduling content
Education
in General Studies -
Salt Lake Community College
08.2007
Skills
- Communication
- Organization
- Creativity
- Social Media
- Content Creation
- Following Trends
- Collaboration
- Brand Development
Timeline
Apparel Store Team Lead
League One Volleyball
11.2024 - Current
Development Specialist
Utah AIDS Foundation
05.2018 - 09.2020
Marketing Director
Club V Sports
11.2010 - Current
Volleyball Coach
Club V Sports
11.2009 - Current
in General Studies -
Salt Lake Community College