Matthew San Martin
San Antonio,TX
Summary
Offering creative mindset and passion for storytelling, with capability to learn and grow in copywriting field. Brings foundational understanding of marketing principles and ability to create engaging content that aligns with brand voice. Ready to use and develop writing skills and creative thinking in Copywriting roles.
Overview
4
4
years of professional experience
Work History
Associate Marketing Director
Tank Holding Corp
12.2024 - Current
- Developed and executed comprehensive marketing strategies to enhance brand visibility and engagement.
- Oversaw the creation of compelling marketing materials, including brochures, presentations, and social media content.
- Developed compelling copy for digital campaigns, enhancing brand voice and engagement.
- Collaborated with cross-functional teams to align messaging with marketing objectives.
- Mentored junior team members, fostering a collaborative environment that encourages professional growth.
- Spearheaded website redesign projects, improving user experience and driving higher traffic levels.
- Collaborated with cross-functional teams to ensure alignment on marketing initiatives and objectives.
Content Writer
Tank Holding Corp
07.2024 - 12.2024
- Developed engaging copy for digital marketing campaigns, enhancing brand visibility and audience engagement.
- Developed engaging content for website and social media platforms, enhancing brand visibility.
- Collaborated with marketing team to create compelling product descriptions and promotional materials.
- Utilized SEO best practices to optimize web content, improving search engine rankings and organic traffic.
- Edited and proofread copy to maintain high standards of quality and consistency.
- Managed multiple projects simultaneously, ensuring timely delivery of high-quality copy under tight deadlines.
Content Writer
Premia Group
01.2023 - 07.2024
- Developed engaging content for blogs, social media, and websites to enhance brand visibility.
- Created high-impact messaging for marketing media, contributing to increases in revenues and market share.
- Collaborated with marketing team to align content strategies with campaign objectives.
- Conducted thorough research to ensure accuracy and relevance of information in written materials.
- Developed engaging marketing copy for digital campaigns, enhancing brand visibility and audience engagement.
- Managed content calendars to streamline project timelines and maintain consistent publication schedules.
Story Producer
Great Hearts Academies
08.2022 - 01.2023
- Produced compelling narratives highlighting student achievements and community events for various media platforms.
- Produced and edited high-quality video content for district projects, ensuring alignment with marketing objectives.
- Crafted engaging blog content on student success to enhance audience engagement.
- Collaborated with marketing team to align content strategy with overall brand goals and campaigns.
- Managed photo shoots, coordinating logistics and settings to optimize production efficiency.
Marketing Coordinator
Tobin Center for the Performing Arts
04.2022 - 08.2022
- Coordinated marketing campaigns to enhance audience engagement and community outreach.
- Developed content for digital platforms, ensuring brand consistency across all communication channels.
- Developed engaging copy for digital marketing campaigns, enhancing brand visibility.
- Managed social media accounts, increasing followers through targeted strategies and engaging posts.
- Collaborated with graphic designers to create cohesive content across various platforms, ensuring brand consistency.
- Assisted in planning events and performances, collaborating with various departments for seamless execution.
Education
Master of Science - Media Management
Syracuse University
Syracuse, NY01.2022
Bachelor of Arts - Communication And Media Studies
St. Edward's University
Austin, Texas, TX06-2020
Skills
- Digital copywriting
- Marketing strategy development
- Brand messaging
- Content creation and editing
- SEO optimization
- Cross-functional collaboration
- Creative storytelling
- Project management
- Strong editing skills
Timeline
Associate Marketing Director
Tank Holding Corp
12.2024 - Current
Content Writer
Tank Holding Corp
07.2024 - 12.2024
Content Writer
Premia Group
01.2023 - 07.2024
Story Producer
Great Hearts Academies
08.2022 - 01.2023
Marketing Coordinator
Tobin Center for the Performing Arts
04.2022 - 08.2022
Master of Science - Media Management
Syracuse University
Bachelor of Arts - Communication And Media Studies
St. Edward's University