Overview
Work History
Education
Skills
Timeline
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Matthew Sylvan

Denver,CO

Overview

6
6
years of professional experience

Work History

Social Media Content Specialist

IFIT/NordicTrack
06.2023 - 08.2024
  • Edited 130+ videos that garnered over 3.5 million views, showcasing strong video production and content engagement skills
  • Customize photography, videos, behind-the-scenes (BTS) footage, and other supporting assets from our editorial shoots, campaigns activation’s for distribution across the brand’s social channels
  • Collaborate with Senior Social Manager and Community Engagement Manager to create a best-in-class engagement strategy to nurture the iFIT community according to their behaviors, motivations, and interests
  • Collaborate with Senior Social Media Manager to create seasonal social assets to support marketing campaigns, promotional activation’s and launches
  • Directed, produced, and conducted interviews with talent for social media clips featured on iFIT and NordicTrack platforms.
  • Partner with the Project Management to establish creative intake and asset briefing process.
  • Manage the distribution and sharing of content between cross functional partners and sister brands
  • Assist in the asset creation for brand partnerships, live events, and influencer activation’s such as the Boston Marathon, IronCowboyJames (290k+ Followers
  • Collaborate with teammates and cross functional partners across Marketing, Retail, Content and Creative to understand product, editorial calendar, and campaign requirements
  • Collaborates with the Content Team in the creation of social assets to support Trainer/Talent initiatives.
  • Stay abreast of new creative trends and insights, and generate ideas on how to best translate these across our social media channels
  • Implement and use social listening tools to understand customer sentiment and uncover new areas of opportunity

Video Editor

Axon Studios
02.2022 - 03.2023
  • Edited and produced content ranging from 30 second social media videos to 15 minute long form testimonials to increase traffic to Axon's brand new streaming platform, First Responders Network.
  • Collaborated with Axon's Creative Director to define an overall story, execute video production, and select music and sound effects to complete projects on time and on budget.
  • Researched third-party body camera footage of police officers and first responders to source content for larger Axon videos and facilitate communication with licenseholders to acquire usage rights for use.
  • Created and implemented Axon's voice with customized video structure for cohesion and efficiency.

Production Assistant

New York Mets
06.2021 - 10.2021
  • Collaborated with Marketing Team to increase the Mets social media following and translate social content the stadium's main scoreboard for live fan engagement.
  • Co-produced in-stadium live shoots for crowd entertainment to promote the Mets' brand.
  • Monitored Citi Field's stadium live feed for up-to-date information including pitch count, batting orders and between inning commercials.

Production Assistant

Hydrow
09.2019 - 06.2020
  • Collaborated with Director of Photography and Producer to film live and pre-recorded rowing workouts for Hydrow's interactive interface.
  • Monitored live-streaming workouts for broadcast quality, including audio and visuals, for an efficient stream to over 300 Hydrow users a session.
  • Filmed and edited practice streams for on-screen talent and social media content for Hydrow's 50,000 Instagram followers using a Canon C100 camera.

Production Assistant

Sportsnet New York
07.2018 - 09.2019
  • Worked with Producers to create live and pre-taped content for New York's Tri-State area's local television station, Sportsnet New York.
  • Managed information on the channel's live ticker for timely delivery of breaking news and game recaps.
  • Edited and distributed scripts to on-air talent for show structure a flawless transition from one host to the next.

Education

Hobart College
Geneva, NY
05.2017

Skills

  • Editing tools: Adobe Premiere Pro, Adobe After Effects, Adobe Photoshop, Final Cut Pro, Viz Trio
  • Video Management: iconik, Vimeo
  • Technical: WordPress, Google Suite, Microsoft Office, Final Draft, Slack
  • Social: Instagram, Facebook, YouTube, Twitter, SnapChat, TikTok
  • Others: Figma, Canva
  • FAA Certified with a Commercial Drone License

Timeline

Social Media Content Specialist

IFIT/NordicTrack
06.2023 - 08.2024

Video Editor

Axon Studios
02.2022 - 03.2023

Production Assistant

New York Mets
06.2021 - 10.2021

Production Assistant

Hydrow
09.2019 - 06.2020

Production Assistant

Sportsnet New York
07.2018 - 09.2019

Hobart College

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Matthew Sylvan