Matthew Talbot

Led sales team in the wine department at a high end boutique grocery store.

• Excelled at customer service and had high retention rate.
• Increased sales for five consecutive years.
• Negotiated price and quantity of wine and beer Inventory.
• Stayed ahead of industry trends and discovered new products for clients.
• Created impactful product displays throughout store.
• Adjusted sales plans based on holidays and weather to increase sales.

Oversaw the expansion of the wine and beer department to triple of its original size during store renovation.

• Established relationships with local wineries and distributors in order to secure favorable terms for purchasing high-quality wines at competitive prices.
• Delivered excellent customer service by answering questions about wine selection, pairing options and pricing information.
• Organized weekly promotions, in-store tastings and special events to increase customer engagement with the wine department.
• Led a team, delegated tasks, trained employees on product knowledge and provided guidance when necessary.
• Managed the expansion of department with an addition of a bar.

Spearheaded all media presentations and campaigns.

• Focused on placing ads on television, radio, internet and print
• Conducted market research to ensure success of media campaign
• Created website content to support campaigns
• Negotiated rates for spots on various media platforms
• Created impactful media presentations and presented them to clients.
• Managed projects and conducted detailed analysis of campaigns for clients.

Managed the wine and beer department at one of the city’s busiest stores.

• Increased sales every year as manager.
• Delivered excellent customer service, driving quality shopping experiences.
• Coordinated and organized special projects and events within the department.
• Expanded knowledge of products ranges and services to improve customer experience.
• Monitored inventory levels, ordered new stock as needed and maintained records of all transactions.