Matthew Trujillo

Retain and renew current maintenance agreements with key enterprise accounts in the Pacific Northwest. Building and maintaining profitable customer relationships by coordinating with customers, technicians, and outside vendors to complete maintenance, repairs, and testing. Implement strategies to deliver exceptional service and reduce churn rate. Utilize sales tools to effectively track opportunities, pipeline, and forecast sales results.

Key Successes

• Manage $3.4+ mil in annual recurring revenue across over 150 multi-year contracts.
• Increased revenue for the company through strategic upselling and cross-selling by serving as a technical sales consultant to customers. Exceeded upsell sales plan by more than 10%.
• Enhanced communication between departments to more effectively deliver on contractual obligations, and find creative solutions to address customer needs.

Coordinate with manufacturer teams (Planning, Engineering, Production, and Shipping) to ensure timely and accurate quotation, design, production, and delivery. Support customers after the sale to schedule field service, address warranty claims, and meet ongoing customer needs.

Key Successes

• Manage $10+ mil in annual switchgear sales via direct sales and outside sales representatives.
• Awarded multi-year purchasing agreements with enterprise-level utilities increasing territory performance by 30% over 2 years. Strategically adjusted pricing over contract duration based on changes in materials, labor cost and Producer Price Index ensuring continued profitability.

Represented over a dozen outdoor and sporting goods brands. Managed brand promotion, coordinated annual order volumes, and scheduled fulfillment cadences for the Pacific Northwest. Participated in national and regional trade shows to showcase products, and build customer relationships.

Key Successes

• Reestablished direct to manufacturer relationships with 4 key accounts and 1 strategic regional chain resulting in increased profit for the seller and market share to the brands.
• Coordinated in-person meetings between retailers and brand managers to establish product placement in 8 new locations.

Managed over sixty key accounts in the Western United States for large sporting goods distributor. Assisted customers with both short and long-term inventory purchasing and planning. Responded to the sales data and market trends to ensure accounts met their sales objectives and promoted growth within the distributor’s brands.

Key Successes

• Targeted low performing retailers driving engagement and displacing competitors to elevate 6 additional lines of business to key account performance.
• Increased annual territory sales by 22% to $3+ mil by actively prospecting and onboarding 10+ new high revenue, high order volume accounts.

Trained Sales Associates in customer service strategies, sales techniques, and both general and specific product knowledge. Collaborated with management team to plan successful monthly and annual sales specials, and set sales goals.

Key Successes

• Opened new store location, averaging annual sales of $2.5 mil after the first two years of operation.
• Developed new revenue stream, establishing online sales program to clear out aged inventory.