Matthew Williams
Helena,MT
Summary
Professional with strong background in social media strategy and content creation. Skilled in leveraging analytics to drive engagement and optimize campaigns. Known for fostering team collaboration and adaptability in fast-paced environments. Expertise includes digital marketing, community management, and brand development. Consistently delivers measurable results and enhances online presence.
Overview
6
6
years of professional experience
Work History
Social Media Manager
Montana National Guard
05.2024 - 06.2025
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Primary videographer, photographer, writer, and editor for all content.
- Developed strategic marketing campaigns, increasing average reach across three platforms by 520%.
- Optimized posting schedules based on platform-specific analytics to maximize content visibility.
- Analyzed performance metrics to identify areas for improvement and optimize social media campaigns.
Intern
JTech Communications
05.2021 - 08.2021
- Assisted with daily marketing productions including creating copy for advertising, writing blogs posts, and reporting marketing progress for clients to assess our business relationship.
- Created Competitor Analysis comparing JTech to over 50 competitors in 6 geographic areas in terms of keywords, blogs, sales, and company strategy.
Intern
Consolidated Electrical Distributors (CED)
04.2019 - 08.2019
- Assisted with streamlining business processes in office and warehouse, including inventory organization, building relationships with Company Reps, and working with corporate to build shared products.
- Worked on simplistic marketing platform and processes to increase ours and nearby location’s sales.
Education
Bachelor of Science - Business: Marketing option
Montana State University-Bozeman
12.2023
Associate of Science - Public Affairs Specialist
Defense Information School
Fort George G Meade, MD03-2025
Skills
- Full use of Microsoft Office suite, including extensive work in PowerPoint and Excel
- Full use of Adobe products, including Lightroom, Premiere Pro, After Effects, and Illustrator
- Strong knowledge of market analysis, marketing consulting, problem solving, and business planning
- Strong interpersonal skills while working in a group, including leadership, public speaking, and time management
- Multimedia editing expertise
- Social media management
Timeline
Social Media Manager
Montana National Guard
05.2024 - 06.2025
Intern
JTech Communications
05.2021 - 08.2021
Intern
Consolidated Electrical Distributors (CED)
04.2019 - 08.2019
Bachelor of Science - Business: Marketing option
Montana State University-Bozeman
Associate of Science - Public Affairs Specialist
Defense Information School
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