Summary
Overview
Work History
Education
Skills
Languages
Interests
Timeline
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Maxime Simon

Maxime Simon

Dubai,United Arab Emirates

Summary

Dynamic Senior Account Manager with over 15 years of experience in event production, project management, and hospitality. Proven success in leading large-scale sporting, cultural, and corporate events across France and the GCC, including operations management for Sport Presentation at the Paris 2024 Olympics. Skilled in delivering premium experiences for luxury brands, Top tier and government entities. Known for building strong client relationships, driving operational excellence, managing budget, and cross-functional teams from concept to execution. Currently based in Dubai, consistently executing high-impact events across the Middle East, with contributions to landmark projects such as the USA Pavilion at Expo 2020 and Emaar’s New Year’s Eve 23 & 24 celebrations.

Overview

17
17
years of professional experience

Work History

Senior Account Manager

Electra
09.2024 - Current
  • As Senior Account Manager, I manage between 5 to 15 accounts at any given time, working on event budgets from AED 500K to 5 million + across the GCC region. I lead end-to-end project execution — from client briefing and budgeting to production and on-site delivery.
  • I work closely with internal teams to ensure deadlines, quality, and client expectations are met. My portfolio continues to grow with new accounts and larger-scale projects, reflecting trust built through consistent delivery and relationship management.
  • This role has sharpened my skills in strategic planning, cross-functional collaboration, and high-stakes event execution—making me an asset in managing complex and demanding event environments.

Associate Producer of Sport Presentation at the Paris 2024 Olympic and Paralympic Games

RWS Global
07.2024 - 09.2024
  • I managed the Handball events for the Olympics and the Para Cycling events for the Paralympics Paris 2024, coordinating operations across four different venues. This included overseeing sports presentations at three stadiums, ranging from a 3,000-seat to a 28,000-seat capacity, and managing a race track for Para Cycling during the Paralympics.
  • As an Assistant Producer, I worked closely with the Executive Producer of Sports Presentation to handle logistics, material requirements, and team coordination. I contributed to the development of event documentation, such as cue sheets and scripts, and gathered event content to ensure the program's success.
  • I also supervised the Sports Presentation Team, facilitating communication between team members and other departments, and provided operational support and logistical management under the guidance of the Executive Producer. This role honed my skills in event management, logistical coordination, and team leadership, making me well-suited for a managerial position in your organization.

Production Manager

The originals
04.2024 - 05.2024
  • I managed all production elements for the AMIRI Boutique launch at the Mall of the Emirates, transforming Eugene Eugene restaurant into an exclusive VIP venue. This included redesigning the space, constructing back walls, and creating guest activations. I also coordinated live performances and managed an in-store activation, ensuring a seamless and memorable experience for all attendees.

Event Project Manager

GL events
02.2024 - 03.2024
  • As the Event Project Manager for the Saudi Arabia Founding Day Celebration in Jeddah, I managed all operational and production aspects, from the initial build-up and site handover to on-site operations and the final dismantling across a 15,000 square meter area.
  • I facilitated the seamless execution of the event, coordinating a team of 250 staff members to deliver a three-day celebration that welcomed over 25,000 visitors.
  • I managed project schedules, directed the production and build-up phases in collaboration with the Production Manager, and ensured that everything stayed on track through proactive adjustments to the workflow. I also monitored and reviewed operational performance, contributing to strategic improvements that maximised productivity.

Event Hospitality Manager

Stamina
01.2024 - 02.2024
  • As Hospitality Manager for the E1 VVIP Gala Dinner at King Faisal Palace, I collaborated closely with the Saudi Ministry of Sport and the Saudi Water Sports & Diving Federation to ensure event success. My responsibilities included selecting and overseeing the hospitality team and suppliers, aligning every aspect of the event with high standards and budget constraints. I handled staffing, catering, decoration, and entertainment selection, ensuring they fit the event theme and client branding guidelines.
  • Key Achievements:
  • -Sourced, selected, and trained hostesses, cleaners, valets, supervisors and waiters, ensuring a high level of service and efficiency.
  • -Oversaw the selection of catering suppliers, including crockery, tables, and chairs, aligning with the event's budget and aesthetic requirements.
  • -Worked closely with the Project Manager to choose decoration suppliers, maintaining consistency with the event's theme and branding guidelines.
  • -Managed the flow and service routes within King Faisal Palace, optimising the efficiency and accuracy of event operations.
  • -Handled accreditation and valet logistics, contributing to a seamless guest experience.
  • -Directed all aspects of back-of-house and front-of-house catering and service logistics, ensuring a smooth and successful event execution.

Event Production Manager

Emaar
06.2023 - 01.2024
  • In charge of organizing and managing five NYE Emaar celebration events at various locations, along with multiple other events leading up to the New Year. These include the Emaar New Year's Eve festivities in Downtown Dubai, Dubai Creek Harbour, and Dubai Hill, as well as the Emaar Meydan Horse Race, Wetex Sustainability event, Emaar Flag Day, Dubai Police March in Downtown Dubai, and various smaller events.
  • Key Achievement:
  • - Managed all aspects of event operations and logistics from start to finish, aligning with Emaar Hospitality Group's standards.
  • - Collaborated closely with the Project Manager and Marketing Team, and led a team of Site Managers overseeing activities at multiple locations including Boulevard Downtown Dubai, Dubai Fountain View, and Burj Park.
  • - Conducted regular meetings with suppliers, Emaar Hospitality Group, Emaar Community Management, Malls Retail Team, and the events team to ensure smooth, timely build-ups for all events.
  • - Responsible for budget setting and management, ensuring cost-effective resource utilisation.

Event Project Manager

Mad Marks Extreme & Adventure Sports Management
01.2023 - 02.2023
  • Company Overview: Mad Marks is an Adventure & Extreme Sports Management Agency that collaborates with brands based in the Middle East.
  • Key Achievements:
  • -Deliver Project on time and under budget.
  • -Propose effective layouts for events and coordinate all staff management, event logistics, and internal/external communication functions throughout the event life cycle.
  • -Main liaison with suppliers, created various templates and administrative documents to ensure accreditation, scheduling, and delivering on-time set up and dismantling.
  • -Mentoring and training the team to deliver positive and high-quality service daily.

Event Production Manager

Emaar Hospitality Group
12.2022 - 01.2023
  • As an Event Production Manager I was responsible for successfully executing the Emaar New Year's Eve Event resulting in more than 300 000 visitors across Downtown Dubai.
  • Key Achievements:
  • -Handled event operations & logistics handling pre, on-site, post-event as per Emaar Hospitality Group requirements.
  • -Worked closely with the Project Manager and Marketing Manager and managed a team of 2 Site Manager, responsible for all activations across 3 sites; Boulevard Downtown Dubai, Dubai Fountain View, Burj Park.
  • -Responsible for communicating with all vendors and suppliers, understanding all rules and regulations of particular venues, ordering services, creating timelines and providing on-site support.
  • -Conduct daily meetings with suppliers, Emaar Hospitality Group and event team during the planning process.
  • -Worked directly with the creative team (2D & 3D designers) to design and produce custom 2D rendering of the venues; by moving suppliers location, barriers and facilities I enhance the logistics and flow of services on the 2 biggest site.
  • -Displayed effective teamwork and consistently demonstrated exemplary communication skills.
  • -Demonstrated acute attention to detail and an ability to multi-task to effectively manage a multitude of client requests.

Operations Manager

Peacefull
05.2022 - 12.2022
  • Key Achievements:
  • -Created Profit & Loss sheets and 1 year business forecast with monthly and quarterly key milestones to visualise and direct company estimate growth.
  • -Successfully implemented marketing campaigns that earn 400k AED monthly.
  • -Daily motivated and mentored the team to grow individually in their field and achieve company weekly and monthly KPI's.
  • -Sourced and recruited the company's Social Media Manager, Digital Marketing Manager, IT Web Designer, Warehouse Manager, Sale Promoter and Photographer to build a stronger marketing, online and onsite departments.
  • -In Charged of all HR's task as well as rosters, sick leaves and holidays.
  • -Managed communications and operations between company existing and future partners.

Event Venue Manager

USA Expo 2020
09.2021 - 05.2022
  • Key Achievements:
  • -Oversaw 60+ hosts of the USA Pavilion, ensuring a high standard of services throughout the pavilion at all times.
  • -Ensured smooth communications and operations across all departments of the Pavilion: Protocol, Security, Facility Management, Event Customers services, and hosts as well as all F&B outlets.
  • -Achieved maximum performance across safety, maintenance, and production metrics.
  • -Develop and implement strategies and content to ensure the Pavilion's Front-of-House (FOH) operational areas work to achieve Pavilion objectives.
  • -Work closely with the Partnerships team and Events team on curated guest experiences.
  • -Sustain a high standard of customer service when interacting with all Pavilion personnel, visitors, suppliers, contractors, and stakeholders.

Recruitment Manager

Eagles Spearing Consulting
12.2020 - 06.2021
  • Reporting to the Director and managing the entire Talent Acquisition process and client portfolio for companies across the MENA region.
  • Key Achievements:
  • -Designed, developed, and implemented a successful recruitment process to fill more than 30 vacancies in 6 months.
  • -Actively assessing knowledge, skills, abilities, and additional traits of candidates to excel with clients' needs and expectations.
  • -Develop sustainable recruiting strategy based on goals and needs.
  • -Source passive candidates.
  • -Search resume databases for fittest candidates.
  • -Make client's and candidate's introduction and coordinate communications between both parties until closure.
  • -Customised strategies for different vacancies, like creating engaging job adverts and social media techniques.

Events Coordinator & Zone Manager

Mad Marks Extreme & Adventure Sports Management
09.2019 - 12.2020
  • Key Achievements:
  • -Propose effective layouts for events and coordinate all staff management, event logistics, and internal/external communication functions throughout the event life cycle.
  • -Main Liaison with Vendors and suppliers
  • -Created various templates and administrative documents to ensure accreditation, scheduling
  • -Worked with wider management teams in strategic planning and operational improvement implementation to aid overall business growth.
  • -Planned and coordinated all registrations, permits, transportations, and hotel accommodations to ensure the smooth execution of all event activities.
  • -Grew revenue by over 17% by sourcing multiple vendors that could offer competitive rates and securing cost-efficient contracts.
  • -Mentoring and training the team to deliver positive and high-quality service daily.

Events Operations & Venue Manager

The MAINE Group
07.2018 - 09.2019
  • As a restaurant manager for The Maine Oyster & Bar fine-dining restaurant I was managing 220 covers, with a yearly turnover of 8,000,000 USD.
  • Key Achievements:
  • -Hired, trained, and managed 25 restaurant staff to consistently exceed customer service delivery goals, boosting guest satisfaction scores from 75% to 95%.
  • -Pre-opening Event & Operations Manager for the restaurant's first food truck, responsible for generating 35,000 USD turnover in 6 months.
  • -Lead and assist 2 supervisors in their duties and coordinated operations.
  • -Organized product knowledge, sales technique and communication workshop with team resulting in a 25% increase in restaurant revenue over 3 months.
  • -Improved efficiency and sequence of service, reducing waiting times by 10-20 minutes per guest.
  • -Handled contract signing, fee collection, business accounts payable and receivable functions, and event booking activities.
  • -Fulfilled contractual obligations, including communications, vendor coordination, schedule creation, budget administration and rehearsal and day of event coordination within agreed timeframes.

Hospitality & Operations Director

Maids.cc
07.2017 - 07.2018
  • I was responsible for planning, leading, organizing, and operating the hospitality, facility, and HR departments of the company within the yearly budgets. I was the hospitality director across 8 managers in charge of more than 2500 employees.
  • Key Achievements:
  • -Recruited and trained staff members with defined job responsibilities.
  • -Responsible for achieving quarterly budgets and exceeding revenue by 27% in three consecutive quarters.
  • -Developed new business opportunities with new customers and existing customers in the UAE which generated an increase in revenue by 10% in 2018.
  • -Significantly improved staff morale and teamwork, resulting in high productivity and overall production planning.
  • -Schedule weekly meetings with managers in each department, setting individually feasible goals to increase efficiency, simplify operations and raise company profitability across all departments.
  • -By performing Profit and Loss analysis and redesigning the hospitality and transport department managed to reduce housemaid accommodation and office costs by 30% while delivering a more comfortable lifestyle for the employees.
  • -By negotiating contracts with company facility suppliers and updating operations logistics and raising company revenue.

Executive Director and Founder

Huguette and Guy Creperie Catering
12.2014 - 07.2017
  • I founded Huguette and Guy Creperie to fill the gap in the catering markets of the GCC by delivering authentic sweet and savory crepes for public and private events in Dubai and across the UAE.
  • I catered to live events, and corporate events in Dubai for 3 years, generating a turnover of 70 000 USD per year.
  • Key Achievements:
  • -Create traditional French crepe concept with menus tailor to specific audiences across public and private events of U.A.E.
  • -Cultivated forward-thinking, inclusive and performance-orientated business culture to lead the industry in innovation and push progress.
  • -Recruited and trained a team of 8 employees successfully covering 3 events per day during Dubai pick seasons.
  • -Negotiating contracts with F&B suppliers I reduce the cost of goods and save 15% on monthly turnover.
  • -Implemented a strong system of procedures to keep consistent service and reduce wastage.
  • -Create Social Media Marketing Campaign to grow to more than 6000 organic followers on Instagram and Facebook.

In Flight Cabin Manager

Emirates
05.2008 - 12.2014
  • I started my career with Emirates Airlines as a Cabin Crew and moved to the position of Cabin Manager onboard Boeing 777 | Airbus 330 | Airbus 340 | Airbus 380 in economy and business class cabin after 3 years.
  • Key Achievements:
  • -Led cabin crew to deliver an on-time, safe and secure service of excellence at all times.
  • -Used leadership and time management skills to provide a safe and secure environment for my team and passengers during their entire journey.
  • -Gave direct feedback when cabin crew failed to follow procedures.
  • -Achieve all company goals at individual and team levels on a monthly and quarterly basis.
  • -Performed detailed, engaging in-flight safety briefings to the team to guarantee passenger and crew health and safety.

Education

Diploma - Multimedia and Screening, Intermedia/Multimedia

University of TAFE
Perth, Western Australia
01.2008

Skills

  • Strategic client relationship management
  • Complete event execution
  • Budget management for projects exceeding $3M
  • Effective communication with clients and stakeholders
  • Cross-functional team management
  • Project timeline management
  • Vendor Sourcing & Contract Negotiation
  • Live Sports Presentation & Cue Sheet Development
  • Site management and execution
  • Crisis & Risk Management
  • Rapid decision-making in challenging environments
  • Talent management in broadcasting
  • Global project delivery expertise
  • Government Protocol & VVIP Guest Management

Languages

English (Professional Working)
Native or Bilingual
French (Native or Bilingual)
Native or Bilingual

Interests

  • Adventure Travel
  • Crossfit
  • Surfing
  • Cinema

Timeline

Senior Account Manager

Electra
09.2024 - Current

Associate Producer of Sport Presentation at the Paris 2024 Olympic and Paralympic Games

RWS Global
07.2024 - 09.2024

Production Manager

The originals
04.2024 - 05.2024

Event Project Manager

GL events
02.2024 - 03.2024

Event Hospitality Manager

Stamina
01.2024 - 02.2024

Event Production Manager

Emaar
06.2023 - 01.2024

Event Project Manager

Mad Marks Extreme & Adventure Sports Management
01.2023 - 02.2023

Event Production Manager

Emaar Hospitality Group
12.2022 - 01.2023

Operations Manager

Peacefull
05.2022 - 12.2022

Event Venue Manager

USA Expo 2020
09.2021 - 05.2022

Recruitment Manager

Eagles Spearing Consulting
12.2020 - 06.2021

Events Coordinator & Zone Manager

Mad Marks Extreme & Adventure Sports Management
09.2019 - 12.2020

Events Operations & Venue Manager

The MAINE Group
07.2018 - 09.2019

Hospitality & Operations Director

Maids.cc
07.2017 - 07.2018

Executive Director and Founder

Huguette and Guy Creperie Catering
12.2014 - 07.2017

In Flight Cabin Manager

Emirates
05.2008 - 12.2014

Diploma - Multimedia and Screening, Intermedia/Multimedia

University of TAFE

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