Maya Fuentes
Morristown,NJ
Summary
Entrepreneurial and performance-driven Sales & Business Strategy Executive with 20+ years experience. Proven track record of delivering strong revenue growth while optimizing total P&L. Drives competitive growth through proactive relationship building and pursuit of business opportunities . Savvy to industry trends, practices and customer demands.
Overview
12
12
years of professional experience
Work History
SVP M&A Business Development
Paramount Management Group
10.2023 - 08.2024
- Developed and executed strategic initiatives to drive business growth, resulting in higher revenues and market share expansion.
- Turnkey ATM deployer with 25,000 ATMS in fleet, offering managed services solutions for Financial Institutions and Retail clients
- Achieved 800% revenue growth through acquisition
- Closed 30+ ATM portfolio transactions totaling $150M+
- Mentored junior staff members for accelerated career growth, developing future leaders within organization.
SVP Sales and Marketing
Paramount Management Group
08.2020 - 10.2023
- Increased FI sales directly through marketing efforts by 38% in 12 months
- Drove FI outsourcing revenue from $8M to $16M in 24 months
- Evaluate and spearhead M&A activity identifying ATM and crypto payments portfolios for acquisition
- Developed compliant Cannabis Program for ATM outsourcing, fastest growing revenue generator in Paramount portfolio
- Created and implemented cryptocurrency program deploying BTM solutions to retailers
- Identified crypto processing platform and software for SaaS revenue opportunities.
- Managed Retail sales team to hit YOY growth targets for 4 consecutive periods including Covid years
VP Operations
Paramount Management Group
09.2017 - 08.2020
- Operations team had no senior leader and was struggling to keep up with acquisition conversions
- Built Cash Management Team which handles $100M in daily balances
- Identified and implemented cash forecasting software
- Renegotiated technical service, bailment, processing, equipment manufacturer, and communications pricing and contracts
- Saved company $125k p/mo in COGS
- Directed new call center phone system implementation for increased visibility and metrics for customer and technical service
- Created distributor success 'SWAT' team to handle and resolve high priority operations issues with one call resolution objective
- Developed Partner advisory group including quarterly meetings with internal senior leadership team for 100% customer satisfaction.
Director ATM Services
Community Loans of America
- Pioneer in the consumer lending industry with 2,200 locations in 32 states
- $1.2B in annual revenue
- Responsible for 2.200 store ATM rollout
- Implement closed loop loan payment solution through ATMs
- Establish and manage divisions responsible for ATM Operations including cash management and maintenance
- Negotiate and re-negotiate all vendor contracts
- Develop additional revenue streams from ATM network
- Leverage existing business relationships to sell ATM in mid-tier C-store, quick serve markets
- Identify opportunities in Payments space to streamline and optimize efficiencies with core CLA business capabilities
- Saved company 8M p/year in reduced banking and cash handling fees and over 1M in shrinkage.
Executive Operational Management Consultant
Payment Alliance International
06.2012 - 11.2016
- Industry leader in ATM deployment, management, and payment solutions with over 85,000 locations
- Establish and manage conversion team responsible for due diligence and on-boarding of company acquisitions
- Responsible for seller satisfaction scores and 12 month portfolio performance of acquisition P&L and company-wide integration
- Develop and Implement operational plan for acquiring and managing National Accounts with P&L responsibility
- Responsible for rollout of Rite Aid ATM portfolio -2,000 units from negotiating equipment purchase to install and ongoing support
- Implement Vault Cash Management program and establish department responsible for managing and monitoring 4,000 terminals including staff and P&L
- Responsible for maintaining National Accounts direct customer relationships
- Acting Vice President of National Accounts and ATM Operations.
Sales and Marketing Consultant
Electronic Processing Solutions
- Responsible for expanding sales territory into the Northeastern United States for a mid-size ATM ISO and bank card processing company
- Also, responsible for ensuring ADA upgrades and compliance issues were addressed
- Improved sales by 50% YOY.
Vice President, Retail Sales North America
Nautilus Hyosung North America
- Global manufacturer of ATMs, headquartered in South Korea, with revenues of $550M
- Established VAR territory program and certified service suppliers.
- Negotiated high-value contracts that maximized profitability while mitigating risks for the organization.
- Sold 1,400 units $8M in revenue
Executive Vice President, Sales and Marketing
Access To Money
- Grew business from $2.5M revenue per year to $30M per year
- Directed merger with TRM
- Launched 'Bank at Work' program responsible for FI sales increase of 120% in 12 months
- Led company to become strong voice of industry in challenging regulatory environment
- Led teams for key systems integrations including ATM Manager Pro, CRM, Morphis and Great Plains software.
Senior Vice President, Operations
Access To Money
- Independent ATM deployer with 10,000 units retail and FI outsourcing
- Lead integration and restructuring effort by selling underperforming operations and assets
- Renegotiated vendor relationships and contracts, and identified complementary business partners
- Developed and Implemented strategies to increase Access To Money brand awareness and profitability
- Launched 'Select a Branch' surcharge free ATM model successfully across several states
- Developed Quality Assurance / Control Standards
- Responsible for Budget Planning & Implementation
- Lead initiative to sign Dunkin' Donuts account after seven years of working with the brand
- Lead cross-functional teams to collaborate as a focused unit to achieve aggressive business goals and drive concepts into achievable business strategies
- Renewed key contracts including The Pantry and Bethpage FCU.
Director Operations and Customer Relations
Access To Money
- Responsible for all facets of ATM ISO operations
- Field technicians, Customer Support, Cash Management.
Education
Associate of Arts -
University of New Mexico
Albuquerque, NM05.1998
Skills
- M&A negotiations
- P&L management
- Product development
- Strategic planning
- Business development
- Business ops organization
- Acquisition conversion
- New Market Analysis
- Team leadership and mentoring
- Strategic planning and execution
- Organizational Development
Accomplishments
- Retail Sales Team hits YOY growth target 4 years in a row including challenging Covid environment
- Worked closely with lobbyists on two pieces of legislation with significant impact to the ATM industry. The Safe Access to Cash Bill and Payments Choice Act
Passions
- Community Engagement through volunteer work with several local organizations
- Chair of multiple Fundraising and Donation drives supporting underprivileged youth
- Meals on Wheels organizer
- Government relations in Payments space
- M&A deal making and implementation
- Extensive Travel
- Pickelball and Tennis
Affiliations
- Board Member National ATM Council
- Board Member ATMIA
- Co-Chair IAD committee ATMIA
- Chair Fundraising Committee NAC
Timeline
SVP M&A Business Development
Paramount Management Group
10.2023 - 08.2024
SVP Sales and Marketing
Paramount Management Group
08.2020 - 10.2023
VP Operations
Paramount Management Group
09.2017 - 08.2020
Executive Operational Management Consultant
Payment Alliance International
06.2012 - 11.2016
Director ATM Services
Community Loans of America
Sales and Marketing Consultant
Electronic Processing Solutions
Vice President, Retail Sales North America
Nautilus Hyosung North America
Executive Vice President, Sales and Marketing
Access To Money
Senior Vice President, Operations
Access To Money
Director Operations and Customer Relations
Access To Money
Associate of Arts -
University of New Mexico
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