Maya Mosley

• Established a successful business by identifying market needs and developing innovative solutions.
• Oversee the development of creative strategies and brand guidelines, ensuring alignment with company and brand objectives.
• Elevate brand identity with design and execution of comprehensive visual strategy, encompassing both digital and physical mediums.
• Manage business operations, from client acquisition to project execution, ensuring creative excellence and impact.
• Conducted target market research to scope out industry competition and identify advantageous trends.

• Led $2M+ corporate events and programming portfolio, driving 100% program relevancy and engagement.
• Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
• Spearheaded global employee engagement strategy, achieving a 96% annual employee satisfaction score.
• Developed executive communication and cultural engagement strategies, strengthening internal branding.
• Enhanced organizational collaboration by 30% through regular communication, goal setting, and performance evaluations.

Collaborated with senior management to develop strategic initiatives and long term goals.

Developed and presented event roadmaps, business cases, and post-event impact reports to senior stakeholders, influencing high-level decision-making.

Built high-performance teams through effective recruitment practices focused on competency alignment coupled with ongoing performance management processes.

Spearheaded $1M+ in global event activations, increasing quarterly sales by 20% through targeted, experience-driven marketing.

Led the design and execution of 25+ executive and client-facing events annually, ensuring high-touch, luxury brand experiences.

Cultivated strong relationships with key stakeholders, including customers, vendors, regulators, and community leaders to promote collaboration and long-term success.

• Managed a $1M+ event marketing portfolio, producing large-scale projects and introduced new systems, tools, and processes to achieve challenging objectives.
• Provided strong leadership to enhance team productivity and morale of global event execution across trade shows, product launches, and sales enablement programs.
• Reduced costs, optimized resource allocation, and improved efficiency in managing projects.
• Utilized data-driven insights to make informed decisions that resulted in higher returns on investments.

• Oversaw end-to-end execution of global events spanning five brands, ensuring alignment with brand strategy.
• Skillfully negotiated contracts with venues and vendors, saving clients money while maintaining high-quality standards for events spaces and goods.
• Implemented data-driven event performance measurements, achieving an average NPS of 78%.
• Managed administrative logistics of events planning, event booking, and event promotions.
• Managed and motivated employees to be productive and engaged in work.
• Boosted event attendance by implementing targeted marketing strategies and promotional campaigns.
• Managed budgets effectively, ensuring optimal financial performance while investing in necessary resources for business growth.

• Directed B2B & B2C marketing campaigns for tech startup, increasing brand awareness.
• Oversaw 10 yearly projects from concept through completion. Securing high-profile visibility at industry events.
• Established a consistent brand identity across all channels, including print, digital, and social media platforms.
• Streamlined internal communication processes within the department, improving overall efficiency and project completion times.
• Collaborated with sales teams to develop targeted materials for prospective clients, resulting in higher conversion rates.
• Oversaw public relations efforts, securing press coverage from leading industry publications and outlets.

• Planned and executed successful PR events, ensuring positive exposure for the organization.
• Coordinated and managed sponsorships and sponsorship activation.
• Actively participated in trade shows and conferences, representing the brand professionally.
• Identified opportunities for thought leadership pieces to position company executives as industry experts.
• Collaborated with external PR firms, as well as internal sales and marketing managers, to determine branding, product positioning and media messages.
• Conducted market and public opinion research related to company's reputation and positioning among key stakeholder audiences.
• Conducted media training for company executives and business leaders.