Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

MIKE DUNNIGAN

Seattle,WA

Summary

A sales-driven Alliance Leader who is passionate about the role that strategic partnerships play in growing revenue and customer success within an organization. Equally passionate about the people and the relationships that are required to be successful.

Background includes management of strategic alliances, sales, program management, account management and client Service with over 10 years of experience in managing complex partnership ecosystems.

Overview

25
25
years of professional experience
1
1
Certification

Work History

Global Alliance Manager - Adobe

Slalom Consulting
08.2022 - Current
  • Driving partner strategy with an emphasis on strategic collaboration, solution selling, and proactive account alignment
  • Improved Adobe "Partner Love Index" Survey score from 71% to 91% within 14 months
  • Achieved a 2x YOY increase in Slalom Sourced Adobe pipeline ($6M to $12.8M) and a 4x increase in Slalom influenced Adobe bookings ($7m to $27.8M)
  • Increased Deal Registrations earnings by 365% through improved process and tracking rigor
  • Achieved Adobe Q2 2023 Partner of the Quarter for highest Partner influenced revenue
  • Transformed the partnership from transactional to strategic – now a top 3 North America partner.

Vice President, Alliance Sales - Adobe

Merkle Consulting (A Dentsu Aegis Co.)
09.2016 - 08.2022
  • Showcased the added value of combining world class capabilities of Merkle data and technology capabilities with best of breed Adobe Experience Cloud products to drive increased ROI
  • Managed Partner sales within North America achieving Top 5 Global Partner Status in 2018
  • Achieved 142% of 2021 goal in Sourced and Influenced Adobe services revenue
  • Individually generated 86% of the total Team goal for Merkle influenced Adobe License Revenue for 2021 through Deal Registration
  • Established key relationships across senior sales leaders and sellers to drive services and license revenue to achieve partnership success with emphasis in Marketing Automation and Experience
  • Work across internal service lines to collaborate on joint product offerings and GTM strategies including HIPAA Compliant Adobe Campaign Solution and Customer Journey Optimizer Offerings.

Microsoft Client Partner/Alliance Manager

Pointmarc Consulting (A Merkle Co.)
07.2013 - 08.2016
  • Oversee Enterprise level relationship and client strategy across Microsoft business units representing 40% of Pointmarc revenue
  • Developed formal Partner Sales Channel by establishing relationships with strategic partners to drive Pointmarc services revenue and increase services capabilities

Multiple Roles

Microsoft Corporation
08.2007 - 07.2013

Partner Manager: Business Development and Strategy

  • Managed and grew advertising partnerships with FoxSports.com and United Online (Classmates.com) for Microsoft Advertising with annual revenues totaling over $70M in ad sales. Responsibilities included: Business Development, Sales Evangelism, Partner Management and Program Management.

Program Manager: Microsoft Media Network

  • Scaled the services/sales capabilities for the Microsoft Media Network through evangelism, product training/client strategy, development of field resources, and Program level communication through partnerships with the MS Advertising Business Group and Account Services.

APAC Regional Lead- Business and Customer Insights Group

  • Drove product adoption of AdTech and MarTech technologies & methodologies for display, email, audience segmentation, and online campaign tracking for Microsoft Consumer Marketing with a focus on Asia Pacific.

Client Relationship Manager

DRIVE Performance Media (aQuantive Corp)
12.2004 - 08.2007
  • Responsible for the revenue growth and development of advertising agency and direct advertiser accounts through effective relationship building, consultative selling, and strategic planning.

Strategic Accounts Manager & Field Sales

The Cobalt Group
01.2000 - 12.2004
  • Program and Account Management of the DaimlerChrysler dealer website program producing $8.8 Million per year in recurring revenue.
  • Led field sales efforts in Northern Florida, Souther Alabama, and Southern Georgia to drive dealership adoption of the Cobalt website solution.

Education

Skills

  • Executive Relationship Management
  • Business Development
  • Marketing Technology
  • Content Management
  • Strategic Alliance Management
  • GTM Strategies

Certification

Marketing Technology Certifications:

Adobe Experience Manager Assets; Adobe Experience Manager Sites; Real Time CDP; Workfront, Customer Journey Analytics; Journey Optimizer


Timeline

Global Alliance Manager - Adobe

Slalom Consulting
08.2022 - Current

Vice President, Alliance Sales - Adobe

Merkle Consulting (A Dentsu Aegis Co.)
09.2016 - 08.2022

Microsoft Client Partner/Alliance Manager

Pointmarc Consulting (A Merkle Co.)
07.2013 - 08.2016

Multiple Roles

Microsoft Corporation
08.2007 - 07.2013

Client Relationship Manager

DRIVE Performance Media (aQuantive Corp)
12.2004 - 08.2007

Strategic Accounts Manager & Field Sales

The Cobalt Group
01.2000 - 12.2004

MIKE DUNNIGAN