Meg Martine
Brooklyn
Summary
Strategic operations and marketing leader with 15 years of experience in managing nationwide experiential campaigns and driving client success. Expertise in program and account management, logistics, and team leadership. Skilled in executing complex projects while fostering strong client relationships and navigating fast-paced environments.
Overview
18
18
years of professional experience
Work History
Senior Program Manager
VTI Studios
New York, NY
05.2026 - Current
- Contracted by VTI Studios to lead the nationwide execution of the FIFA x DoorDash FIFA World Cup experiential marketing program, overseeing all phases from strategic planning through live event execution.
- Acted as the primary day-to-day client partner, collaborating one-on-one with DoorDash and internal stakeholders to achieve campaign objectives, timelines, and deliverables across every market.
- Directed cross-functional collaboration with creative, production, and client teams to manage campaign concepts, artwork approvals, and branded assets, ensuring all deliverables met brand standards and client expectations.
- Directed cross-functional collaboration with creative, production, and client teams to manage campaign concepts, artwork approvals, branded assets, and ensure all deliverables met brand standards and client expectations.
- Managed branded shuttle fleet operations through route planning, driver coordination, real-time bus tracking, and operational troubleshooting, ensuring seamless guest experiences and on-time execution.
- Directed recruitment, scheduling, training, and on-site management of Brand Ambassador teams across multiple markets, maintaining consistent execution, professionalism, and exceptional consumer engagement.
- Oversaw budgets, operational timelines, inventory, reporting, and project documentation while identifying risks and implementing solutions to maintain program schedule.
Field Operations Manager/Admin Exec/Staffing Manager
Brand Emotion Marketing
Remote
01.2020 - Current
- Executed events and brand activations nationwide. Managed Brand Ambassador team, prepared routes, and organized inventory and budgets to achieve marketing program goals.
- Developed and implemented operational strategies to enhance team productivity and efficiency.
- Oversaw daily field operations, ensuring compliance with company standards and client expectations.
- Trained and mentored staff on best practices for project execution and customer engagement.
Sourcing & Recruiting Manager
Haynes & Co.
01.2021 - 01.2022
- Full-cycle recruiter sourcing freelance market researchers and internal roles like analysts and software developers. Managed job postings across platforms (Indeed, Craigslist, ZipRecruiter, etc.), tracked candidates via ATS, and maintained a robust pipeline for future needs. Developed job descriptions, optimized sourcing strategies, and collaborated with department managers to align hiring needs with business objectives. Conducted 40+ Zoom/Google Meet interviews weekly, closing 5-10 roles per week to meet recruitment goals efficiently.
- Led recruitment strategy to attract top talent across diverse roles and levels.
- Developed and implemented streamlined hiring processes, reducing time-to-fill positions significantly.
- Trained and mentored junior recruiters, enhancing team performance and engagement.
Territory Sales Manager
Bedesse Imports
New York, NY
01.2017 - 01.2020
- Managed ethnic portfolio and addressed all related inquiries. Account management of over 100 key accounts in New York City. Analyze data and insights to increase sales, grow customer business, and better achieve objectives. Participated in sales meetings, on-site training, and supplier events. Executed meetings with local chain accounts to strengthen relationships and drive sales opportunities. Launched new product lines.
- Developed and implemented territory strategies to maximize market share and revenue growth.
- Cultivated strong relationships with key clients, enhancing customer loyalty and retention.
- Conducted market analysis to identify emerging trends and competitive landscape shifts.
Territory Sales Manager/Marketing Manager
Ecomeal Organic
New York, NY
01.2013 - 01.2017
- Managed sales and marketing for Ecomeal Organic across 100+ NYC accounts. Identified customer growth needs and developed strategic plans to address them. Executed marketing events and built a robust sales pipeline, resulting in incremental growth. Led and supervised area merchandisers, setting clear goals and tracking performance to enhance accountability.
- Developed and executed territory sales strategies to expand market presence.
- Established and maintained strong relationships with key accounts and stakeholders.
- Analyzed market trends to identify opportunities for product positioning and growth.
Territory Sales Manager
Midhattan Naturals
New York, NY
01.2009 - 01.2013
- Secured new distribution points and accounts for Midhattan Naturals portfolio, enhancing market presence. Managed key accounts and collaborated with sales leadership to shape regional strategies. Aligned with supplier reps on brand goals, contributing to market share growth. Compiled sales reports to identify performance trends, uncover opportunities, and outline expansion strategies.
- Developed and executed strategic sales plans to achieve revenue growth across designated territory.
- Fostered relationships with key clients, enhancing customer satisfaction and loyalty through effective communication.
- Analyzed market trends to identify opportunities for new product introductions and promotional strategies.
Education
Liberal Arts -
Reynolds Community College
Richmond, VA01-2009
Skills
- Budget management
- Scope management
- Project leadership
- Staff leadership
- Project coordination
- Project cost management
- Program review
- Client relationship management
- Client interfacing
- Relationship management
- Personnel management
- Staff management
- Staff training/development
- Talent development
- Motivational leadership
- Team leadership
- Effective communication
- Time optimization
- Decision-making
- Complex problem solving
- Strong analytical skills
- Analytical skills
- Best practices
- Issue resolution
- Coaching techniques
- Customer relations
- Team collaboration
- Performance management
- Market analysis
- Staff training
- Project integration activities
- Scope management
- Word and Excel expertise
- Customer relations
- Staff training/development
Languages
English
Spanish
Proficient in Romanian
Timeline
Senior Program Manager
VTI Studios
05.2026 - Current
Sourcing & Recruiting Manager
Haynes & Co.
01.2021 - 01.2022
Field Operations Manager/Admin Exec/Staffing Manager
Brand Emotion Marketing
01.2020 - Current
Territory Sales Manager
Bedesse Imports
01.2017 - 01.2020
Territory Sales Manager/Marketing Manager
Ecomeal Organic
01.2013 - 01.2017
Territory Sales Manager
Midhattan Naturals
01.2009 - 01.2013
Liberal Arts -
Reynolds Community College