Meg Sheedy
Lancaster,MA
Summary
Accomplished Program Director with a proven track record at Power Forward, adept in Key Account Management and fostering Strategic Partnerships. Spearheaded innovative programming and marketing strategies, driving significant growth. Excelled in client relationship management, achieving over 149% of sales targets. Renowned for leadership and partnership development, consistently enhancing brand visibility and market penetration.
Overview
22
22
years of professional experience
1
1
Certification
Work History
Program Director
Power Forward
Marshfield, MA
01.2025 - Current
- Developed strategic plans to ensure successful program operations.
- Partnered with the production team to resolve casting, budget, and coverage problems.
- Created and implemented new programming ideas to keep station relevant and growing.
- Provided leadership in developing innovative approaches to meet program goals.
- Coordinated with program managers and other stakeholders to create detailed implementation plans, milestones and risk mitigation protocols.
- Supported marketing efforts by providing content for promotional materials.
- Maintained communication with clients throughout their involvement in the program.
Key Account Manger
Braeburn Pharmaceutical
Worcester, MA
01.2023 - 01.2024
- Drive successful launch of Brixadi for Opioid Use Disorder by building and maintaining a robust list of healthcare professionals, office staff, and specialty pharmacies
- Oversee training initiatives as Team Advisory Board member, ensuring high-quality education on long-acting injectable Buprenorphine
- Cultivate strong relationships with key accounts to expand product reach and market penetration in specialty pharmacy sector
- Established rapid rapport with key accounts, significantly enhancing market presence and brand visibility
- Led cross-functional teams to streamline communication and improve collaborative efforts in product promotion
- Demonstrated in-depth understanding of specialty pharmacy dynamics, contributing to strategic planning and execution
Senior Vaccine Specialist
Pfizer INC
New York, NY
01.2022 - 01.2023
- Expanded vaccine market share within Lowell/Chelmsford area by promoting pneumococcal and meningitis vaccines to healthcare professionals, institutions, and retail pharmacies
- Developed and leveraged comprehensive knowledge of vaccine products to educate and meet specific needs of healthcare providers and patients
- Fostered collaborative relationships with cross-functional teams to ensure compliant and effective strategies
- Managed vaccine inventory across multiple accounts to ensure availability and meet service requirements
- Enhanced product demand by effectively communicating benefits and administration protocols to healthcare providers
- Ensured consistent vaccine supply by meticulously maintaining and servicing account inventories
- Cultivated strong partnerships with key stakeholders to drive business growth and vaccine awareness
Clinical Educator
Ashfield Healthcare
New England
01.2021 - 01.2022
- Conducted comprehensive educational sessions for infusion nurses on Aduhelm administration for Alzheimer's Disease, ensuring adherence to best practices and patient safety
- Developed and maintained robust follow-up protocols with healthcare professionals at Neurology Infusion Sites to support ongoing education and patient care
- Played pivotal role in cross-functional clinical acumen team, leading initiatives to improve patient outcomes through informed nursing practices
- Collaborated closely with Clinical Sales Representatives and Reimbursement Managers to align educational strategies with sales objectives and reimbursement policies
Senior Clinical Sales Specialist
Genentech, INC.
Boston, MA
01.2003 - 12.2020
- Expanded key accounts within territory, achieving double-digit annual growth and $23M revenue increase
- Developed and delivered training programs to enhance clinical acumen of sales force, focusing on immunology and asthma disease state
- Served as clinical expert, providing strategic account management to minimize barriers for subcutaneous injectable products
- Facilitated educational programs for healthcare professionals on injectable monoclonal antibodies, ensuring deep understanding of product applications for asthma and CIU
- Orchestrated collaborative sales efforts with healthcare institutions and specialty pharmacies for efficient product dissemination
- Surpassed sales targets annually, with notable 149.3% of plan sales achievement in 2004
- Played pivotal role in successful launch of Xolair, establishing its presence among key healthcare providers in western Massachusetts region
- Contributed to sales team excellence as part of 'Good to Great Team,' leading to development of impactful sales strategies
- Recognized with 'Highest Percentage to Plan' and 'Positive Trend Award' among Northeast Region awards
- Strengthened business relationships with clinical practices, leading to adoption of Xolair in major hospitals including Bay State Hospital and UMass Medical Center
Area Account Manager & Sales Representative
Wyeth Pharmaceuticals
Radnor, PA
Education
Master of Science - Nursing
Regis College
Weston, MA12-2024
Master of Science - Exercise Physiology & Cardiac Rehabilitation
Long Island University
Dobbs Ferry, NYBachelor of Arts - Philosophy
Skidmore College
Saratoga Springs, NYAssociate of Science - Nursing
Atlantic Union College
South Lancaster, MASkills
- Key Account Management
- Business Development
- Client Needs Assessment
- Client Relationship Management
- Sales Strategy & Revenue Generation
- Healthcare Compliance
- Strategic Partnerships
- Sales Cycle Management
- Pharmaceutical product launches
- Effective leader
- Partnership development
- Marketing and promotion
- Community engagement
- Relationship building
- Program leadership
Certification
- Registered Nurse, Massachusetts License # RN215551, 12/31/22
- Professional Asthma Educator Certification, AE-C
Awards
- Sales Achievement (Top 15%) 10 years; Sales Excellence- 2012 & 2013
- Launch 149% (Finished #1 Division; 16/125 Representatives Nationally)- 2004
- Sales Excellence Forum (Top 10 Representatives Nationally)
- Ranked #4 Nationally- 2014; Northeast Region Award, Peak Performance Award, Visions and Values National Award
Affiliations
- Captain of women's ice hockey
- Finished in top 10 nationally 17 years in a row at Genentech
Timeline
Program Director
Power Forward
01.2025 - Current
Key Account Manger
Braeburn Pharmaceutical
01.2023 - 01.2024
Senior Vaccine Specialist
Pfizer INC
01.2022 - 01.2023
Clinical Educator
Ashfield Healthcare
01.2021 - 01.2022
Senior Clinical Sales Specialist
Genentech, INC.
01.2003 - 12.2020
Area Account Manager & Sales Representative
Wyeth Pharmaceuticals
Master of Science - Nursing
Regis College
Master of Science - Exercise Physiology & Cardiac Rehabilitation
Long Island University
Bachelor of Arts - Philosophy
Skidmore College
Associate of Science - Nursing
Atlantic Union College
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