Meg Sullivan
Indianapolis,IN
Summary
Seasoned Marketing Coordinator knowledgeable about all things social media and merchandising. Excellent attention to detail and remarkable critical thinking skills. Proficient in developing and overseeing projects with focus on quality and efficiency.
Overview
4
4
years of professional experience
Work History
Marketing Coordinator
Audiochuck
05.2023 - Current
- Developed visually engaging marketing materials to support product launches and promotions.
- Styled and assisted photoshoots and tv appearances for Ashley Flowers, such as The Kelly Clarkson Show and SXM show launch, Crime Junkie AF & Crime Junkie Radio
- Facilitated communications & curated PR boxes for celebrity relationships
- Conducted market research to identify industry trends and generate actionable insights.
- Sought out trends & applied them to our social strategy with over a 2 million reach
- Coordinated events with both celebrities and fans to elevate relationships and promote brand
- Answered general marketing department inquiries by email, phone, and mail.
- Collaborated with photographers, models, and other creative professionals on set to ensure smooth workflow during photoshoots or content days.
Sales & Merchandising Associate
Urban Outfitters
08.2021 - 05.2023
- Handled all customer service functions, including sales, returns, and fitting rooms management while maintaining in-depth product knowledge
- Processed new shipment items with hard tags and SKUS, as well as Ship from Store orders
- Assisted with Visual Merchandising in-store displays and forms for mannequins in women's, men's, home, and beauty.
- Collaborated with store team to execute promotional events and seasonal displays, driving sales growth.
Costuming and Styling Assistant
Indiana University Auditorium
10.2022 - 05.2023
- Handled and organized all archived costumes, created, and kept inventories for all pieces
- Researched and bought for all period piece performances
- Determined proper shoes, jewelry, head wear, and other accessories to complement designer outfits.
- Adjusted clothing once model was dressed, making sure all garments fit properly and looked perfect.
Style Your Life Assistant
Jennifer Rosson
06.2021 - 08.2022
- Strengthened client relationships through consistent follow-up communication and efficient problem resolution.
- Designed new photo and video content, planned, and maintained consistency on social media platforms such as Instagram and TikTok to gain more clients
- Received and processed orders through computer entry and ensure invoices are completed and totals are accurate
- Scheduled and updated content and corporate calendar, as well as handle all correspondence
- Created and maintained excel spreadsheets per client's shopping appointment.
Student Intern
Pinterest
08.2021 - 01.2022
- Assisted with project management tasks, leading to more efficient execution and timely completion of projects.Researched market and social media trends for brand
- Facilitated successful completion of projects from concept to launch.
- Styled and created posts and pins for products and projects
- Pitched 'Idea Pins' for the brand and how to target personas with them.
TikTok Brand Ambassador
TikTok/Fuse Marketing
08.2020 - 12.2020
- Advocated for diversity and inclusion on TikTok platform to promote the network as a creative outlet where users can be seen and heard in a supportive space through collaborative projects such as Diversity and Inclusion Town Hall
- Conceptualized and executed up to ten social media posts per week based on assignment, including interactive posts and giveaways for free TikTok merchandise
- Increased engagement in 18-24 age demographic by 3% as a result of social media projects
- Collaborated and networked with brand ambassador colleagues globally; networked with TikTok leadership team and CEO through monthly Zoom presentations and meetings.
Education
Bachelor of Arts - Apparel Merchandising
Indiana University
Bloomington, IN05.2023
Skills
- Public and Media Relations
- Content Writing
- Media Buying
- Decision-Making
- Teamwork and Collaboration
- Marketing campaigns
- Internet Marketing
- Influencer outreach
- Copywriting
- Planning and Coordinating
- Brand positioning
- Product Promotion
- Social Media Strategy
- Event Planning
Websites
Accomplishments
Elevated my education by studying Fashion Merchandising & Design in Milan, Italy for 6 months.
Timeline
Marketing Coordinator
Audiochuck
05.2023 - Current
Costuming and Styling Assistant
Indiana University Auditorium
10.2022 - 05.2023
Sales & Merchandising Associate
Urban Outfitters
08.2021 - 05.2023
Student Intern
Pinterest
08.2021 - 01.2022
Style Your Life Assistant
Jennifer Rosson
06.2021 - 08.2022
TikTok Brand Ambassador
TikTok/Fuse Marketing
08.2020 - 12.2020
Bachelor of Arts - Apparel Merchandising
Indiana University