Tenacious, results oriented professional offering 20+ years of extensive experience in Management, Sales, and Marketing. Top-tier skills in business and operations management. Analytical problem solver and critical thinker with remarkable decision-making and multi-tasking abilities.
Overview
23
23
years of professional experience
Work History
Regional Merchandise Manager
Folsom Incorporated/Bimini Bay Outfitters
Tampa, FL
03.2015 - Current
Increased $2.8 million territory to $5.3 million currently.
Manage purchasing, sales, marketing and customer account operations efficiently.
Deliver business strategy and develop systems and procedures to maximize flow of goods providing higher ROI utilizing just in time inventory.
Direct product flow and inform management of delays and challenges, as well as suggested resolutions.
Develop strategic partnerships at all levels including corporate office, business owners, distributors and local management via personal connections and nurturing relationships.
Salon Owner/Operator
The Underground Salon
Pensacola, FL
07.2007 - 03.2015
Managed full book of business after only 1 year of operation.
Oversaw business budget planning and administration, accounting functions, purchasing and bi-weekly payroll to handle financial needs.
Provided financial management through preparation of bank deposits and settlement of sales, returns and transaction reports.
Devised and deployed sales and marketing tactics to drive strategic growth and support achievement of revenue goals.
Regional Marketing Consultant
Vanguard Salon Systems
Slidell, LA
12.2005 - 07.2007
Increased territory sales growth by 36% in first year.
Consulted with Paul Mitchell Exclusive Salon Owners on business issues and developed innovative, high-impact proposals and solutions.
Directed marketing plans for all salons, proactively servicing needs, maintaining satisfaction and consistently achieving profit goals.
Collaborated with salon teams to increase brand awareness and enhance business development through education and marketing events.
Account Executive
Estee Lauder Inc.
Charleston, SC
09.2003 - 12.2005
Developed and grew territory of accounts totaling $11.9 million annual volume through detailed selling strategies, marketing and advertising solutions, personal relationship building, team building and education.
Managed 3 major markets with team of Account Coordinators, Business Managers, and Counter Managers.
Improved account management by predicting potential competitive threats and outlining proactive solutions.
Consistently achieved top ranking in revenue and profit growth including #1 Account Executive in United States.
Corporate Assistant Buyer
Parisian Department Store
Birmingham, AL
02.1999 - 09.2003
Assisted in all aspects of buying cosmetics for chain of 42 stores with annual sales volume over $31.5 million.
Sourced new vendors in effort to boost range of products offered in store locations while reducing costs through strategic contract negotiations.
Participated actively in planning and executing company events which increased total store penetration.
Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity.
Responsible for all media advertising and marketing budgets, layouts, and vendor agreements.
Education
Bachelor of Arts - Graphic Interior Design
Pensacola Christian College
Pensacola, Florida
05.1996
Skills
Market Trend Analysis
Originality and Creativity
Merchandising Strategies
Business Leadership
Presentation Skills
Productivity Maximization
Timeline
Regional Merchandise Manager
Folsom Incorporated/Bimini Bay Outfitters
03.2015 - Current
Salon Owner/Operator
The Underground Salon
07.2007 - 03.2015
Regional Marketing Consultant
Vanguard Salon Systems
12.2005 - 07.2007
Account Executive
Estee Lauder Inc.
09.2003 - 12.2005
Corporate Assistant Buyer
Parisian Department Store
02.1999 - 09.2003
Bachelor of Arts - Graphic Interior Design
Pensacola Christian College
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