Megan Culligan
Santa Monica,CA
Summary
Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
8
8
years of professional experience
1
1
Certification
Work History
PODCAST CLIENT PARTNER
SPOTIFY
08.2022 - Current
- Clients Include: Ulta Beauty, Walgreens, Kohl’s, Tinder, Apple Card, True Classic, Doordash, Sephora, eBay, & more
- Increased Revenue 25% YoY
- Sell podcast advertising and other ad space to grow advertising revenues by creating, maintaining, and sustaining relationships with media agencies, creative agencies, and clients directly
- Work across multiple agency departments, i.e
- Radio, digital, branded content, and innovation teams, to deliver successful podcast campaigns
- Coordinate with the communications planning team and strategic planners, account directors, and buyers to create successful ad campaigns
- Partner internally with sales support, marketing and Studios teams to maximize revenue for and our partners
- Focus on brand sell, educating and inspiring our clients to leverage podcast content to enhance their business goals and outcomes.
PARTNER MANAGER
WALMART CONNECT
02.2022 - 07.2022
- Clients Include: CPG: Energizer, Duracell, Blue Diamond Growers
- Percent to Goal: 103%
- Develop and broaden high-level collaborative relationships with contacts that manage multiple budgets (brand, shopper, programmatic, search, video, etc.), and close large annual contracts with the Fortune 500 marketers
- Develop and actively manage short and long-term account plans based on client brand and performance marketing objectives
- Find alignment between client objectives with Walmart tentpole events to synchronize marketing efforts
- Organize pipeline, contacts, opportunities, closed business, meetings etc
- Within Salesforce
- Speak to forecasting and pipeline on a weekly cadence and understanding week over week changes or updates.
CLIENT PARTNER: MAJOR AGENCIES TEAM
FOURSQUARE
01.2021 - 02.2022
- Clients Include: LEGO, Big Lots, PacSun, Neutrogena, Carnival Cruises, Valvoline, Disney, T.J. Maxx, JD Power, McDonalds, Citi
- Percent to Goal: Q1 '21: 102%. Q3 '21 112%, Q4 '21 104%
- Bring unique insights and strategies to the table that better the client’s business initiatives and add value to the overall partnership
- Create and present client pitches speaking to Foursquare’s managed media product suite (digital, CTV, audio, attribution, social, etc.), Foursquare’s self service targeting solution, and Foursquare’s attribution measurement solution
- Have routine meetings to discuss success of tactics, incremental opportunities, optimization recommendations, and cross selling
- Record meetings, proposals, won business, and contacts via Salesforce.
CLIENT SOLUTIONS LEAD
FOURSQUARE
07.2018 - 11.2020
- Top Incremental Revenue Driver: Q1 2019, Q4 2019, Q1 2020 (3x goal), Q2 2020 (2x goal)
- Own pre sale strategy and post sale execution
- Manage incremental, and billing updates in Salesforce.
MEDIA PLANNER
TED CONFERENCES
12.2016 - 06.2018
- Forecast inventory and manage execution of all cross-channel digital products (Desktop, Mobile, OTT, Audio/Podcast, Facebook, YouTube, Newsletter and more).
SALES COORDINATOR
TRITON DIGITAL
10.2015 - 12.2016
Education
B.A. in Public Relations -
Virginia Tech
Study abroad Program -
Universita della Svizzera Italiana Switzerland
Skills
- Salesforce
- Asana
- Double Click Campaign Manager
- DoubleClick for Publishers
- Adobe Photoshop
- Microsoft Office
- Salesforce
- Google Suite
- EXelate
- Google Analytics
- Outlook
- Prisma
- Keynote
- Excel
- PowerPoint
- Ad Exchange
- Media Radar
- The Trade Desk
- LiveRamp
- Sellercrowd
- Tableau
- JIRA
Certification
200 Hour Yoga Teacher Training
Languages
Spanish
Italian
Chinese
Timeline
PODCAST CLIENT PARTNER
SPOTIFY
08.2022 - Current
PARTNER MANAGER
WALMART CONNECT
02.2022 - 07.2022
CLIENT PARTNER: MAJOR AGENCIES TEAM
FOURSQUARE
01.2021 - 02.2022
CLIENT SOLUTIONS LEAD
FOURSQUARE
07.2018 - 11.2020
MEDIA PLANNER
TED CONFERENCES
12.2016 - 06.2018
SALES COORDINATOR
TRITON DIGITAL
10.2015 - 12.2016
B.A. in Public Relations -
Virginia Tech
Study abroad Program -
Universita della Svizzera Italiana Switzerland