Proficient in delivering comprehensive administrative and project coordination assistance to senior executives Expert in facilitating effective communication across departments and stakeholders. Proven track record of thriving in high-pressure situations while executing policies that enhance organizational performance.
Overview
13
13
years of professional experience
Work History
Special Assistant to the President
Barbara Bush Foundation For Family Literacy
Washington, DC
02.2022 - Current
Provided administrative support to the President, including calendar management, organizing travel logistics, and expense reports.
Created and edited presentations for the President for use in internal leadership meetings, board updates, and external speaking engagements. Maintained records of all activities related to the Office of the President, including meeting minutes and memos.
Facilitate project team communications by maintaining shared documentation, organizing project meetings, and capturing action items.
Analyzed strategic plans and financials to prepare for meetings and board-related obligations.
Facilitated quarterly board meeting agendas, and distributed support materials in advance for successful sessions.
Oversaw operational planning activities, including preparing status updates, dashboards, and departmental progress reports.
Researched and implemented new technologies that could be used within executive staff processes or procedures.
Developed training materials and resources to support staff in their IT learning process.
Tackled and addressed top-level, high-priority issues with professional administrative discretion.
Assisted executive team with event planning by coordinating catering services, reserving venues, ordering supplies.
Senior Manager, Public Relations & Partnerships
Bluemercury (a division of Macy's)
Washington, DC
06.2017 - 02.2022
Reported to the Chief Executive Officer and SVP of Brand.
Expertise collaborating with senior leaders across the organization, including parent company Macy’s, to identify and develop compelling and timely narratives that advance the brand and our executives/thought leaders.
Developed and implemented comprehensive public relations plans to maximize positive exposure, drafting all press releases, influencer and social media tookits, and additional brand assets required to communicate with target audiences effectively and with high quality.
Managed internal spokesperson and resource lists, including developing the selection criteria, role expectations, interview preparation, and oversaw all speaking engagements.
Planned and organized press, influencer, and community events, board meetings, and executive-level VIP briefings, with responsibilities including the development of programming and content, drafting of speeches and presentations, securing internal and external speakers, and executing the marketing, press, and social media event strategy.
Responsible for multi-million-dollar communications and social media budget management, and oversight for outside agencies, freelancers, vendors, and other third parties.
Manager, Marketing and Public Relations
Bluemercury
Washington, DC
02.2014 - 07.2017
Tracked budget expenses related to publicity campaigns, advertising campaigns and special projects.
Planned and executed product launches by creating compelling storylines for media and influencer activations
Prepared reports on public relations activities including earned media placements and social media engagements.
Organized press conferences, media events, interviews, photo shoots and other PR activities.
Associate, Marketing and Communications
Bluemercury
Washington, DC
01.2012 - 02.2014
Produced tailored content for a variety of digital channels, such as email marketing, websites, and social media platforms.
Crafted targeted email campaigns fostering customer engagement and increasing client traffic to stores.
Cultivated relationships with influencers in target markets for promotional opportunities.
Created product promotion plans and marketing initiatives to increase brand awareness.
Education
Bachelor of Science - Political Science
Syracuse University
Syracuse, NY
05-2011
Skills
Microsoft Office Suite proficiency
Project management tools expertise ((eg, Asana and Smartsheet)
Exceptional attention to detail, time management, and organizational skills