Summary
Overview
Work History
Education
Skills
Websites
Certification
Affiliations
Accomplishments
Timeline
Generic
Megan Scott

Megan Scott

Saint Paul,MN

Summary

Digital Marketing and Project Manager with over 20 years’ experience Experienced using SEO to optimize websites’ technical configuration, content relevance and link popularity Proficient in MOS, Adobe Creative Suite, Google and Facebook Analytics, GoDaddy, WordPress Creative, independent team player able to work in person and remotely Highly-motivated employee with desire to take on new challenges. Strong worth ethic, adaptability and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills.

Overview

20
20
years of professional experience
1
1
Certification

Work History

Marketing/Project Manager

Fein Violins
St. Paul, MN
12.2001 - 12.2019
  • Created initial webpage and developed first online marketing presence
  • Responsible for online presence management for all social media accounts
  • Drove marketing campaigns by utilizing Google Analytics, maintaining steady social media outlets
  • Created YouTube page; produced all photography and videography
  • Developed and delivered training in IT, SEO, Customer Relations and Telesales Techniques.
  • Negotiated contracts with vendors for advertising space in print, radio or television media outlets.
  • Reviewed website analytics to determine effectiveness of marketing efforts.
  • Provided input on product design features based on customer feedback.
  • Maintained positive relationships with customers through effective communication tactics.
  • Researched best practices in digital marketing techniques such as SEO and SEM optimization tools.
  • Developed social media marketing strategies to help brand company and increase sales.
  • Supervised creation of marketing materials and collateral.

Chapter Leader/Digital Presence Manager

Rediscovering U
Roseville, MN
08.2021 - 05.2022
  • Managed grassroots marketing to increase participation at the local level
  • Optimized organization’s social media presence and messaging on blogs and Facebook
  • Engaged speakers for monthly meetings
  • Created promotional materials for upcoming events and initiatives.
  • Developed and implemented plans to increase membership for the chapter.

Marketing Manager

Sisyphus Industries
Minneapolis, MN
01.2019 - 04.2019
  • Created new marketing department and developed initial on-line campaign
  • Created and managed on-line presence on Facebook, YouTube, and Instagram
  • Developed company’s first marketing plan and rolling launch dates
  • Developed process for monitoring and updating all web pages
  • Oversaw external marketing group to ensure accurate and consistent messaging
  • Employed SEO techniques to develop and enhance website
  • Utilized WordPress to create paper brochures/business cards/Trade Show materials.
  • Created promotional materials for upcoming events and initiatives.
  • Analyzed data collected from surveys or focus groups to determine areas of improvement for the company.
  • Collaborated with social media and e-commerce leaders to increase brand awareness and lead generation.

Education

BA - Cello Performance

University Of Wisconsin-Madison

Skills

  • Marketing/Digital Marketing
  • Project Management
  • SEO optimization
  • Content relevance
  • MOS
  • Adobe Creative Suite
  • Google Analytics
  • Facebook Analytics
  • GoDaddy
  • WordPress
  • Grassroots marketing
  • Social media management
  • Blogging
  • Email campaigns
  • Social Media Marketing
  • Web page monitoring and updating
  • External marketing coordination
  • Paper brochure, business card, pamphlet creation
  • Photography
  • Videography
  • IT training
  • Customer relations training
  • Telesales techniques
  • Cello teaching
  • Cello choir directing
  • Rule 114 Qualified
  • Black Belt in Kuk Sool Won
  • Saving Grace Board Member
  • Event Planning
  • Problem-solving aptitude
  • Relationship Building
  • Training and Onboarding
  • Social Media Marketing

Certification

  • Rule 114 Qualified
  • Black Belt Kuk Sool Won
  • Saving Grace- Board Member

Affiliations

  • Cello Player
  • Ultimate Frisbee player
  • Mother of 2
  • Pirate ship cellist

Accomplishments

  • Black Belt in Kuk Sool Won
  • Gave a speech to Tim Walz team for marginalized people in the court system

Timeline

Chapter Leader/Digital Presence Manager

Rediscovering U
08.2021 - 05.2022

Marketing Manager

Sisyphus Industries
01.2019 - 04.2019

Marketing/Project Manager

Fein Violins
12.2001 - 12.2019

BA - Cello Performance

University Of Wisconsin-Madison
Megan Scott