Meghan Jennings
Marlborough,MA
Summary
Focused Sales Development Leader with 10 years of experience in IT sales committed to motivating others and offering extensive knowledge of high volume and quality outreach. Highly effective mentor driven to assess individual and group performance to implement improvements and set individual and team goals. Strong background in improving and creating sales enablement programs, as well as improving cross-department collaboration and transparency.
Overview
10
10
years of professional experience
Work History
Manager of North America Sales Development
Nasuni
01.2023 - Current
- Developed deep understanding of teams needs, priorities and pain points to over deliver team success
- Collaborated with sales, marketing and other internal teams to meet shared goals
- Created and executed outbound demand generation campaigns, calls and emails to deliver qualified leads for sales team.
- Met and exceeded weekly and monthly performance metrics 14% or higher.
- Coordinated weekly, monthly, and quarterly sales meetings to discuss developmental strategy, best practices and process improvements.
- Monitored sales team performance, analyzed sales data and reported information to CMO
- Improved process and pipeline for Channel/Alliance partners
- Hired, onboarded, coached 29 SDRs with 7 of them already on promotion paths
- Team delivered above 132% of pipeline goals for Q1 and Q2 2023
Director of Sales Development (Contract)
Silk Technologies
10.2021 - 01.2023
- Achieved dramatic sales increase by skillfully improving department relationships and proactive sales approaches
- Established ambitious sales targets, managed deployment strategies and developed go-to-market plans to capitalize on every revenue opportunity.
- Managed and motivated sales team to increase revenue 26% in 1 year
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Created and executed outbound demand generation campaigns, calls and emails to deliver qualified leads for sales team.
- Trained 16 new sales representatives on sales strategies and processes to reduce process gaps.
- Delivered new KPI rollouts for higher conversion success
Director of Business Development
TIBCO
08.2019 - 04.2021
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data and budget factors.
- Lead team to consistently exceeded quotas through penetration of new accounts and more strategic prospecting into target accounts
- Consulted with product development teams to enhance messaging and objection handling
- Assessed performance management structures and implemented enhancements to improve frameworks and strengthen results.
- Investigated and addressed business development challenges to proactively mitigate problems
- Team generated over 42M in Pipeline for 2022
Manager of Business Development
TIBCO
08.2018 - 04.2021
- Created and executed outbound demand generation campaigns, calls and emails to deliver qualified leads for sales team.
- Lead a team of 8 SDRs for North America out of our Boston office
- Improved, and diversified SDRs KPIs and quota for higher volume, and sales acumen
- Met and exceeded weekly and monthly performance metrics by over 11% each month.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Attended promotional events and interacted with community to increase sales volume.
Sales Development Representative
TIBCO
02.2018 - 04.2019
- Built and managed accurate sales pipeline to maintain high volume of activity.
- Won new business by articulating full value of company's capabilities to prospects.
- Cold-called into target and prospective accounts
- Developed advanced understanding of products and services to react to customer objections, competitive questions and other FAQs.
- Contacted approximately 120 prospective customers per day to achieve over 12 meetings per month
- Quota attained and surpassed for each of the 13 months in the role
Education
Associate of Arts - Communication Studies
University of Hartford
West Hartford, CT06.2010
Skills
- Coaching and Mentoring
- Revenue Generation
- Strategic Networking
- Business Development and Planning
- Outbound Sales
- Pipeline Growth
- Market Expansion
- Campaign Development
- Sales Channels
- Training and Development
- Customer Relationship Management
- Team Oversight
Accomplishments
- Managed winning the Outstanding Sales Development award TIBCO 2019
- Named "Manager of the Year" in 2020
- Created a company-wide, comprehensive training program for all sales team members.
- Supervised teams of 6, 12, 32, and 29 SDRs
- Promoted over 73% of my SDRs into other roles within TIBCO
- Promoted to Director of Sales Development after 2.5 years in the sales department.
Timeline
Manager of North America Sales Development
Nasuni
01.2023 - Current
Director of Sales Development (Contract)
Silk Technologies
10.2021 - 01.2023
Director of Business Development
TIBCO
08.2019 - 04.2021
Manager of Business Development
TIBCO
08.2018 - 04.2021
Sales Development Representative
TIBCO
02.2018 - 04.2019
Associate of Arts - Communication Studies
University of Hartford
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